Director, Product Marketing – International (EMEA & APAC)
Job Summary
About AlphaSense:
The worlds most sophisticated companies rely on AlphaSense to remove uncertainty from decision-making. With market intelligence and search built on proven AI AlphaSense delivers insights that matter from content you can trust. Our universe of public and private content includes equity research company filings event transcripts expert calls news trade journals and clients own research content.
The acquisition of Tegus by AlphaSense in 2024 advances our shared mission to empower professionals to make smarter decisions through AI-driven market intelligence. Together AlphaSense and Tegus will accelerate growth innovation and content expansion with complementary product and content capabilities that enable users to unearth even more comprehensive insights from thousands of content sets. Our platform is trusted by over 6000 enterprise customers including a majority of the S&P 500. Founded in 2011 AlphaSense is headquartered in New York City with more than 2000 employees across the globe and offices in the U.S. U.K. Finland India Singapore Canada and Ireland. Come join us!
About the Role:
We are hiring a Director of Product Marketing International (EMEA and APAC) to define how AlphaSense wins across our priority international markets. This is our first dedicated product marketing leader in-region based in London and a pivotal partner to regional Sales and Marketing as well as our global Product and Product Marketing teams.
You will own the strategy for how we position AlphaSense in EMEA and APAC shaping the narratives segments and gotomarket plays that drive awareness adoption and expansion. You bring a strong ownership mindset and a bias for decisive action and you are comfortable operating in ambiguity establishing new gotomarket motions and scaling those that prove effective. This role is ideal for a seasoned product marketer who wants to build something foundationala point of view on the EMEA and APAC markets durable growth engines and over time a highperforming team.
What Youll Do:
- Set the product marketing strategy for EMEA and APAC defining where we play (markets segments use cases) and how we win.
- Craft region-specific messaging positioning and narratives that resonate with EMEA and APAC buyers and users capturing international market share and driving brand awareness.
- Lead endtoend gotomarket for key launches and growth initiatives in EMEA and APAC from opportunity assessment and segmentation through launch planning and postlaunch iteration.
- Partner closely with regional Sales Marketing SDR and Customer Success to build fullfunnel journeys that drive awareness pipeline adoption and expansion.
- Translate complex product capabilities and rich content into clear rolebased value propositions and stories that equip revenue teams to win.
- Run structured market and customer insight workwin/loss customer interviews field feedback competitive analysisin partnership with the Competitive Intelligence team to maintain a live opinionated view of the EMEA and APAC landscapes.
- Feed EMEA and APAC perspectives into the global roadmap advocating for regional needs risks and opportunities grounded in data and customer signal.
- Create and maintain highimpact sales and customer assets for EMEA and APAC (narratives pitch decks onepagers battlecards talk tracks) and partner with Revenue Enablement on training.
- Establish simple scalable operating rhythms (business reviews launch cadences feedback loops) that connect EMEA and APAC GTM teams with global Product and Marketing.
- Start as a handson playercoach and over time design and hire an EMEA product marketing team building a strong team culture from day one.
Who You Are:
- 10 years in B2B SaaS marketing with a strong product marketing foundation including 5 years in a leadership role - ideally having built or scaled a team.
- Meaningful track record leading product marketing for international or EMEA markets ideally with enterprise or upper midmarket customers.
- Demonstrated success building and executing gotomarket strategies that drove adoption revenue and retention in new or underpenetrated regions.
- Comfortable turning ambiguous problem spaces into clear strategies and roadmaps and driving them through execution with crossfunctional partners.
- Strong storyteller who can distill complex datarich products into concise compelling narratives for senior audiences.
- Highly analytical able to use data to size opportunities prioritize bets and measure impact across the funnel.
- Proven crossfunctional collaborator with experience influencing Product Sales Marketing and Customer Success at senior levels.
- Experience hiring coaching or informally leading other product marketers and excited to build and scale a regional PMM team.
- Must be comfortable presenting to large groups and willing to speak at regional events and tradeshows.
- Domain expertise in financial services capital markets or market intelligence is strongly preferred as is experience with AI data or analytics products.
- Comfortable with hybrid working including time in our Monument based office.
- Fluency in English required; additional European languages are a plus.
Why This Role Matters
- You will define how AlphaSense shows up in EMEA and APAC and help shape a critical growth chapter for the company.
- You will sit at the center of product market and GTM influencing what we build how we position it and how we take it to market.
- You will have the runway to buildfrom motions to teamwhile working alongside experienced leaders in product sales and marketing who care deeply about craft.
AlphaSense is an equal-opportunity employer. We are committed to a work environment that supports inspires and respects all individuals. All employees share in the responsibility for fulfilling AlphaSenses commitment to equal employment opportunity. AlphaSense does not discriminate against any employee or applicant on the basis of race color sex (including pregnancy) national origin age religion marital status sexual orientation gender identity gender expression military or veteran status disability or any other non-merit factor. This policy applies to every aspect of employment at AlphaSense including recruitment hiring training advancement and termination.
In addition it is the policy of AlphaSense to provide reasonable accommodation to qualified employees who have protected disabilities to the extent required by applicable laws regulations and ordinances where a particular employee works.
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Required Experience:
Director
About Company
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