Field Marketer
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Job Location:
Monthly Salary:
Posted on:
21 hours ago
Vacancies:
1 Vacancy
Job Summary
WHO WE ARE
Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire grow and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP) our vision is to make sophisticated marketing simple by unifying identity intelligence and omnichannel activation into a single platform powered by one of the industrys largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. To learn more go to .
The Role:
TheField Marketing Manageris a new role within the Zeta EMEA Activation team. Youwillbe responsible forplanning and executing integrated campaigns thatraise Zetas profilein the industry andwith target accountsgenerate pipeline accelerate opportunities and support sales goals in the UK theZeta brand shows up in the right places with the right messages to drive impact. This is a high visibilityindividual contributorrole working closely with sales leadershipand other is a hybrid role based in our London office.
Responsibilities:
Partner closely withthe UKsales teams to understand market dynamics and develop field marketing plansthat align to revenue goals
Own end-to-end execution ofmarketing activation including in-person events digitalprogramsandagency engagement
Localise global campaign themes to fitUK marketneedsand cultural contextand build and campaign calendar
Work with thesalesteam to create follow-up strategies and support pipelinegrowth
Manage budget measure impact and report on KPIs including pipeline contribution influenced revenue andengagement
Collaborate with colleaguesin the EMEA Activation team in other marketsto share learnings bestpracticeand insight on what best drives client engagement andlong-termrevenue results
Build processes and best practices formarketing and sales teams
Requirements
Possesses5 years experience delivering marketing activationin anAdTechMarTech mediaorothersimilar industries
Proven experience owning marketing campaigns and activations from planning to execution and measurement
Demonstratableability to workcollaboratively with sales teams and other stakeholders
A hands-on professional able to take on responsibility for execution of allactivations whether digital or in person events
Experience of managing a budget and tracking ROI
An outstanding communicator who can translate commercial needs andobjectivesinto an effective marketingplan
Excellent programme management skills
BENEFITS & PERKS
- Excellent medical dental and vision coverage
PEOPLE & CULTURE AT ZETA
Zeta considers applicants for employment without regard to and does not discriminate on the basis of an individuals sex race color religion age disability status as a veteran or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation gender identity or expression.
Were committed to building a workplace culture of trust and belonging so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate support and advocate for one another. Learn more about our commitment to diversity equity and inclusion here: IN THE NEWS!
About Company
Zeta Global empowers businesses with cutting-edge data-driven marketing solutions. Harness the potential of AI-driven insights and customer engagement.
