Sr Manager, Branded Apparel & Merchandise

JOB SUMMARY

The Senior Manager Branded Apparel and Merchandise will lead the evolution of Jack Links wearable merchandise into a strategic brand platformwhere merch is marketing. This role requires deep passion for lifestyle brands apparel and consumer culture and a track record of making branded products feel wanted not promotional.

This role will own the endtoend strategy development and execution of Jack Links wearables business including limitedtime drops ecommerce popup retail experiences licensing partnerships and internal team gear. The Sr. Manager will build culturally relevant assortments that drive buzz brand affinity and commercial performance while operating with a testandlearn mindset and disciplined financial management.

This is a highly crossfunctional role that sits at the intersection of brand product commerce and culture.

KEY RESPONSIBILITIES

Lifestyle Brand Strategy & Vision

• Own and scale Jack Links Wearables & Merch strategy positioning it as a brandbuilding revenuegenerating platform.
• Develop 13 year strategic roadmaps that integrate brand marketing sales and retail priorities.
• Identify where Jack Links can authentically win as a lifestyle brand across outdoor workwear-inspired team fan and cultural communities.
• Lead limited-time drops evergreen assortments and collaboration strategies that drive desirability credibility and long-term brand equity.

Product Merchandising & Creative Leadership

• Lead seasonal and drop-based assortment planning with a retail-ready mindset (fit quality materials price architecture margin and scalability).
• Partner closely with creative and social teams to deliver product that is design-forward culturally resonant and commercially viable.
• Translate brand positioning into wearable product stories consumers instantly understand and want to buy or wear.

Procurement Sourcing & Vendor Management

• Own sourcing and procurement strategy for wearables and branded merchandise.
• Identify onboard and manage best-in-class manufacturers and vendors across apparel accessories and specialty categories.
• Lead vendor negotiations costing models MOQs lead times and quality standards.
• Balance cost quality speed-to-market and brand integrity across all production decisions.
• Build long-term vendor partnerships while maintaining flexibility for drops pilots and test-and-learn initiatives.

Retail & Distribution Leadership

• Develop and execute strategies to expand retail distribution for Jack Links branded wearables both existing and new-to-brand partners.
• Lead product readiness for retail including pricing architecture packaging assortment rationalization and presentation.
• Leverage retailer relationships and insights to inform product design exclusives and launch strategies.
• Support sales conversations with product storytelling retail decks and line-building expertise.

Go-To-Market Drops & Experiences

• Lead planning and execution of:
  • Quarterly and seasonal merch drops
  • Ecommerce launches (Shopify and marketplace considerations)
  • Retail and popup shopping experiences
  • Influencer and brandambassador kits
  • Internal teammember gear programs
• Ensure wearables are fully integrated into campaigns retail programs and brand moments not treated as afterthoughts.

Financial Ownership & Operations

• Own the wearables P&L including forecasting margin management inventory planning and pricing strategy.
• Optimize supply chain efficiency across sourcing production fulfillment and warehousing.
• Balance cost quality speed and creativity to deliver best value and profitability.
• Perform other duties and responsibilities as assigned.

WORK ENVIRONMENT

The work environment characteristics described here are representative of those a Team Member encounters while performing the essential functions of this job. The work environment is an office setting with varying degrees of temperature and noise levels. The vast amount of work is conducted in a climate-controlled office. Travel may be required.

PHYSICAL DEMANDS

The physical demands described here are representative of those that must be met by an Team Member to be successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions. 

While performing the duties of this job the Team Member is regularly required to sit use hands and fingers handle or feel and talk or hear. The Team Member is occasionally required to stand walk and reach with hands and arms. The Team Member must occasionally lift and/or more up to 10 pounds. Specific vision abilities required by this job include close vision. 

Qualifications :

• Bachelors degree (B.A. or B.S.).
• 8 years of experience in branded apparel accessories lifestyle merchandising or consumer product
• management.
• Demonstrated passion for building lifestyle brands through product with tangible examples of success.
• Strong procurement and sourcing experience including direct management of vendors and factories.
• Proven experience launching and scaling branded product lines into retail distribution.
• Deep understanding of costing margins production timelines and quality control.
• Strong cross-functional leadership and communication skills.
• Experience working with national or specialty retailers on branded lifestyle product preferred.
• Background in apparel outdoor workwear food-adjacent lifestyle or culture-forward consumer brands preferred.
• Licensing collaboration or co-branded product experience preferred.
• DTC and Shopify experience alongside wholesale/retail models.

Additional Information :

The salary range for this role is $135000 - $155000 (Annually).  Actual salaries will vary based on several factors including but not limited to external market data internal equity location and candidate skill set and experience. Base pay is just one component of Jack Links Total Rewards package for Team Members. Other rewards may include annual incentive and program-specific awards. Jack Links provides a variety of benefits to eligible Team Members including medical dental and vision benefits life and disability insurance 401k participation paid holidays and paid time off.

EQUAL EMPLOYMENT OPPORTUNITY EMPLOYER:
Jack Links provides equal employment opportunity (EEO) to all persons regardless of age color national origin citizenship status physical or mental disability race religion creed gender sex sexual orientation gender identity and/or expression genetic information marital status status with regard to public assistance veteran status or any other characteristic that is protected by federal state or local law.

E-VERIFY:
Jack Links is a participant in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees.  For information about the E-Verify program please visit:  your information will be kept confidential according to EEO guidelines.

Disclaimer:

This job description is intended to generally describe the nature and level of work to be performed by employees in this position. It is not intended to be construed as an exhaustive list of all responsibilities and skills required of employees performing this role.

Remote Work :

No

Employment Type :

Full-time