Social Media Associate
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Job Summary
Our vision is to nurture PEI Group and our business information and event brands to become must-have resources and networks so that private market investors managers and service providers can better meet their business objectives and outperform in their markets.
The marketing team will be strategic partners to the business collaborating to design and deliver customer-centric creative and high-performance programs which improve brand preference engage more market professionals and underpin commercial success.
We are seeking a highly organized and execution-focused Social Media Associate based in New York to support the delivery of social media activity across the Private Equity and Private Debt portfolios. This role will focus on the day-to-day execution of social campaigns and content across PEIs corporate and brand social channels helping to drive awareness engagement and campaign reach.
Working closely with the London-based Senior Marketing Manager Social and Private Equity and Private Debt asset-class marketers this role will support the implementation of social plans content scheduling publishing reporting and campaign amplification. The successful candidate will bring strong attention to detail sound platform knowledge and the ability to execute at pace across multiple priorities.
Social Media Execution
- Execute day-to-day social media activity across multiple brands and campaigns in line with the strategy set by the Senior Marketing Manager Social.
- Schedule and publish content across LinkedIn X YouTube and other relevant platforms.
- Maintain content calendars and ensure activity is delivered accurately and on time.
- Support campaign rollout across product launches editorial initiatives events and commercial priorities.
2. Content Development & Management
- Adapt approved content for use across social channels ensuring copy is channel-appropriate and aligned to brand guidelines.
- Work with asset-class marketers editorial and design teams to source and prepare content assets for publishing.
- Support the delivery of multimedia content including graphics video and other visual assets.
- Ensure all posts are quality-checked correctly tagged and optimized before going live.
3. Campaign Support & Amplification
- Support the amplification of editorial content reports events webinars and partnerships across social channels.
- Coordinate with Private Equity and Private Debt marketers to ensure social activity supports wider campaign goals.
- Monitor planned activity and make updates as needed to reflect campaign changes or business priorities.
- Support internal amplification efforts by helping stakeholders share and extend campaign content.
4. Community Management & Monitoring
- Monitor social channels for engagement opportunities comments and relevant industry conversations.
- Escalate reputational or sensitive issues appropriately.
- Support timely and professional responses where required in line with agreed guidelines.
- Track competitor and sector activity to help inform content opportunities.
5. Reporting & Optimization Support
- Compile regular social performance reports covering reach engagement traffic and campaign support metrics.
- Assist the Social Media Lead in identifying trends learnings and optimisation opportunities.
- Maintain reporting dashboards and ensure campaign performance data is captured consistently.
- Use data and insight to inform improvements to posting timing and content presentation.
6. Collaboration & Coordination
- Work closely with the Senior Marketing Manager Social Private Equity and Private Debt marketers editorial teams and design colleagues to ensure joined-up execution.
- Support smooth workflows across briefing scheduling approvals publishing and reporting.
- Stay up to date with platform developments social trends and competitor activity.
- Provide reliable executional support across multiple brands and priorities at the same time.
Key Deliverables and Success Measures
- Content calendar execution across PE and PD social channels activity delivered accurately and on schedule
- Consistent publishing across key platforms strong delivery against campaign and always-on plans
- Amplification of editorial and marketing content increased visibility and engagement for priority content
- Support for campaign and event promotion effective social delivery against campaign objectives
- Regular performance reporting timely reporting with clear and accurate data
- Strong cross-team coordination smooth execution across social editorial design and marketing stakeholders
About You
Experience & Skills
- Experience: 13 years in social media digital marketing content marketing or a related execution-focused role.
- Platform Knowledge: Good working knowledge of LinkedIn X YouTube and other relevant social platforms.
- Content Execution: Experience adapting and publishing content across multiple channels with strong attention to detail.
- Coordination: Ability to manage multiple deadlines stakeholders and workflows in a fast-paced environment.
- Analytics: Familiarity with social media reporting tools and basic performance analysis.
- Collaboration: Comfortable working closely with marketers editorial teams designers and other internal stakeholders.
- Communication: Strong written communication and copy-editing skills for professional audiences.
- Agility: Willingness to learn respond to feedback and adapt quickly to changing priorities.
- Organisation: Highly organised dependable and able to execute consistently across a varied workload.
This role is ideal for someone who is strong on delivery detail and coordination and who wants to develop their social media expertise while supporting a broader portfolio strategy.
About Us
Who we are:
PEI Group is a subscriber-focused business intelligence company. With our multi-talented global team of over 500 people spread across EMEA USA & Asia our purpose is to inform and connect investment professionals across global specialised markets. We identify specific high growth high value investment sectors and themes where deep insight strong market relationships and active capital flows are critical for success.
What we do:
PEI Group provides industry-leading journalism data and market insight to subscribing clients via a wide portfolio of specialist brands supported by our robust and scalable digital publishing analytics and database platform.
We also track the firms and individuals who shape markets and bring client-communities together to enable knowledge sharing profile building and relationship development through professional networks and events.
Wherever our markets are active in New York Los Angeles Tokyo Sydney Hong Kong London and elsewhere PEI is hard at work examining crucial market forces and shifting investment themes identifying active investors and their capital allocations and scanning ahead for regulatory changes new compliance requirements and other risk factors.
We strive to ensure that opportunities to work and develop at PEI Group are fair inclusive and open to all. We welcome applications from all qualified candidates regardless of age disability gender identity or gender expression race ethnicity religion or belief sex sexual orientation or any other equality characteristic.
PEI Group supports flexible working arrangements and we welcome career returners.
Required Experience:
IC
About Company
PE Hub is the premium intelligence service covering private equity deal-making in North America and Europe. Access our latest deal news and insights now.
