Product Marketing Specialist

Were looking for a Product Marketing Specialist to support the growth of our Data Intelligence solutions across the UK&I region.

Reporting into the Global Product Marketing Director you will support the full product marketing lifecycle and deliver high-quality product launch plans messaging and sales enablement content to help us win in market. You will work with teams across Sales Marketing Product and Propositions to help bring our products and propositions to market communicate our value and support adoption and retention efforts.

If you enjoy market and buyer insights storytelling through content and commercial impact this role is for you.

Responsibilities

• Localise and shape product positioning and messaging for the UK&I market.

• Develop the go-to-market plans for new product and proposition launches.

• Build an understanding of our buyers users and competitors to inform messaging and content.

• Create sales enablement materials and training that help Sales and Marketing teams communicate our value effectively.

• Be the link between the Data Quality team and wider UK&I Marketing teams to ensure alignment and momentum behind GTM activity.

• Prepare internal and external communications to raise awareness of product updates and ensure accurate representation in market.

• Solicit case studies and testimonials from clients to support customer marketing.

• Track and report on the performance of product marketing activities using insights to optimise future work.

• Collaborate with Product Management Marketing Sales Propositions and Customer Success to drive high-impact growth initiatives in-region.

Qualifications :

• Bachelors Degree in Marketing Business English Communications or a related field.

• Experience in product marketing content creation sales enablement or market research.

• Experience in SaaS or B2B

• Can create clear compelling content that helps sales teams succeed.

• Experience of storytelling able to present to partners of all seniority levels with the ability to simplify complex ideas.

• Confidence working with multiple partners and collaborating across teams.

Additional Information :

Internal Grade: EB9

Our benefits package includes:

• Hybrid working - 40% office based

• Great compensation package and discretionary bonus plan

• Core benefits include Pension BUPA healthcare and more

• 25 days annual leave plus bank holidays

Our uniqueness is that we celebrate yours. Experians culture and people are important differentiators. We take our people agenda very seriously and focus on what matters; DEI work/life balance development authenticity collaboration wellness reward and recognition volunteering... the list goes on. Experians people first approach is award-winning; Worlds Best Workplaces 2024 (Fortune Top 25) Great Place To Work in 24 countries and Glassdoor Best Places to Work 2024 to name a few. Check out Experian Life on social or our Careers Site to understand why.

Experian is proud to be an Equal Opportunity and Affirmative Action employer. Innovation is an important part of Experians DNA and practices and our diverse workforce drives our success. Everyone can succeed at Experian and bring their whole self to work irrespective of their gender ethnicity religion colour sexuality physical ability or age. If you have a disability or special need that requires accommodation please let us know at the earliest opportunity.

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Remote Work :

No

Employment Type :

Full-time