Digital Commerce Lead
Job Summary
Welcome to Haleon. Were a purpose-driven world-class consumer company putting everyday health in the hands of just three years since our launch weve grown evolved and are now entering an exciting new chapter one filled with bold ambitions and enormous opportunity.
Our trusted portfolio of brands including Sensodyne Panadol Advil Voltaren Theraflu Otrivin and Centrum lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science.
Now its time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose to deliver better everyday health with humanity at the heart of everything we do. It unites us inspires us and challenges us to be better every day driven by our agile performance-focused culture.
About the role:
We are seeking an experienced Digital Commerce Lead to accelerate Haleons digital commerce growth in Pakistan by leading the strategy execution and optimization of the e-commerce channel across key platforms (Pure Players Quick Commerce and Omni retailers). The incumbent will act as the primary point of contact for both internal stakeholders and external e-retail partners ensuring seamless activation of campaigns and initiatives that drive commercial impact and digital excellence.
Responsibilities:
1. Business Strategy & Growth
- Develop and execute a channel-specific e-commerce strategy aligned with Haleons Pakistan commercial objectives.
- Lead the Joint Business Planning (JBP) with top digital retailers to define clear growth levers KPIs and investment priorities.
- Identify prioritize and scale digital commerce growth opportunities across existing and emerging platforms.
2. Customer & Retailer Management
- Serve as the key contact for top e-retailers and aggregators building strategic partnerships that unlock mutual value.
- Customize and implement customer activation plans including content promotions search and media.
- Oversee daily management of online assortments availability and execution to ensure best-in-class digital shelf presence.
3. Data & Performance Optimization
- Leverage data analytics and shopper insights to track performance optimize campaigns and drive ROI.
- Conduct monthly and quarterly business reviews with both internal stakeholders and e-retailers.
- Monitor category trends and competitors activity to identify new opportunities and mitigate risk.
4. Cross-Functional Collaboration
- Work closely with local & regional brand teams sales shopper marketing and supply chain to ensure consistent execution of the digital commerce agenda.
- Partner with global and regional D-Commerce teams to test learn and scale best practices.
- Support the digital capability building agenda by championing data-driven decision-making and e-commerce acumen within the LOC.
Your profile:
- Bachelors degree in Business Marketing Economics or related field.
- 5-7 years of relevant experience in eCommerce digital trade or shopper marketing (FMCG preferred)
- Solid experience in e-commerce and digital marketing ideally within FMCG.
- Proven commercial acumen with the ability to manage P&L and budget responsibilities.
- Strong understanding of Pakistan e-retail landscape and digital shopper behavior.
- Track record in managing and growing key digital customer relationships across multiple platforms.
Why Haleon
The future of everyday health is changing. And were thepeople changing front of us is an incredibleopportunity to go beyond what any of us have donebefore. And make everyday health more achievablemore inclusive and more sustainable. For more and morepeople.
Sojoin us as we build one of the worlds leadingconsumer companies. Join us to innovate ourcategory-leading brands. To better understand peopleseveryday health needs. To tackle the biggest barriersthat stand in their way. To change individual and societalbehavior.
In our efforts to further tackle barriers that may be standing in our way we have implemented what we call a Hybrid Working model known as Home office. Home office in the country of employment is permitted for all employees whose position allows employee and the manager agree on the circumstancesin which working from the office is required and in which the employee can work remotely or specific local arrangements. This helps us with ensuring that we maintain a healthy work-life balance and give our best to our people.
Join us to work with colleagues who share your restlessenergy. To explore your interests. To stretch yourself todo the best work of your career. And join us as togetherwe build a working experience that encourages us all tolead happier healthier more productive lives.
The way we see it every day is an opportunity for were going all in to realize it.
Job Posting End Date
Equal Opportunities
Haleon are committed to mobilising our purpose in a way that represents the diverse consumers and communities who rely on our brands every day. It guides us in creating an inclusive culture where different backgrounds and views are valued and respected all in support of understanding and best serving the needs of our consumers and unleashing the full potential of our people. Its important to us that Haleon is a place where all our employees feel they truly belong.
During the application process we may ask you to share some personal information which is entirely voluntary. This information ensures we meet certain regulatory and reporting obligations and supports the development refinement and execution of our inclusion and belonging programmes that are open to all Haleon employees.
The personal information you provide will be kept confidential used only for legitimate business purposes and will never be used in making any employment decisions including hiring decisions.
Adjustment or Accommodations Request
If you require a reasonable adjustment or accommodation or other assistance to apply for a job at Haleon at any stage of the application process please let your recruiter know by providing them with a description of specific adjustments you are requesting. Well provide all reasonable adjustments to support you throughout the recruitment process and treat all information you provide us in confidence.
Note to candidates
The Haleon recruitment team will contact you using a Haleon email account (@). If you are not sure whether the email you received is from Haleon please get in touch.
About Company
About us We are a science-led global healthcare company with a special purpose: to help people do more, feel better, live longer. We have 3 global businesses that research, develop and manufacture innovative pharmaceutical medicines, vaccines and consumer healthcare products.