Senior Copywriter
Salt Lake, UT - USA
Job Summary
Consistently ranking among American Banker magazines Best Banks to Work For for over a decade Zions Bancorporation is a Collection of Great Banks with local brand names and management teams in each of our major Western markets.
And because weve known that for over 150 years our success has come from the exceptional dedication experience and talent of our diverse employee base were committed to being the premier employer of choice.
Ready to make your mark on a legacy brand
Our expanding marketing team is building something speciala dynamic in-house Creative Studio and innovative Demand Center that will transform how we connect with customers. Under fresh leadership from our newly appointed CMO were reimagining what marketing can be while supporting a bank known for its experienced bankers exceptional service and local leadership deeply rooted in the communities we serve. This isnt just another financial marketing role its your chance to shape a creative vision with real impact.
With benefits starting on day one 12 bank holidays profit sharing and company-matched 401(k) contributions Zions is committed to career growth and advancement. At Zions the possibilities are endless. If youre ready to create work that actually matters were ready to review your application.
You bring the talent; we bring the opportunity.
We are launching a new financial application and are looking for an exceptional Senior Copywriter who can move with urgency think in systems and write with precision and purpose. This is not a traditional copywriter role as we need someone who deeply understands how words shape experience trust and action across every touchpoint of a digital product.
You will work alongside brand strategists UX designers product managers and engineers to craft the voice of a brand from the ground up and bring it to life. If you thrive in fast-moving high-stakes environments and have a passion for making complex financial concepts feel clear and human we want to hear from you.
What Youll Do
Lead the development of brand voice tone guidelines and messaging frameworks from discovery through launch.
Write across the full product ecosystem onboarding flows UI microcopy error states notifications marketing campaigns and beyond.
Collaborate closely with UX designers to ensure copy and design work as a unified system not separate layers.
Translate complex financial concepts into plain compelling language that builds trust with a broad US audience.
Develop and maintain a consistent brand narrative across web mobile email social and paid channels.
Participate in cross-functional sprint planning and creative reviews iterating quickly based on feedback.
Partner with compliance and legal teams to ensure all copy meets regulatory requirements in the financial services space.
Contribute to content strategy decisions including naming taxonomy and information architecture.
What You Bring
7 years of professional copywriting experience with meaningful work in both brand and UX contexts required
A strong portfolio demonstrating work across digital products campaigns and brand systems ideally including financial services fintech or other regulated industries
Deep understanding of UX writing principles: microcopy content design user flows and accessibility considerations
Proven ability to define and sustain brand voice at scale from headline to help text
Experience working in agile cross-functional product teams with fast turnaround cycles
Excellent instincts for what resonates with real people particularly those navigating money trust and long-term decisions
Comfort with ambiguity and the ability to make confident creative decisions in a launch environment
Strong communication skills and a collaborative spirit you give and receive feedback graciously
Experience with fintech banking wealth management or insurance products
Familiarity with design tools such as Figma or content management platforms
Exposure to A/B testing content analytics or conversion-focused writing
Understanding of SEO best practices and how they intersect with brand voice
Salary Range:$80000-$94500 (depending on experience and other job-related factors)
This opportunity can be located across the Zions Bancorporation Footprintor 100% remote within the United States.
Why Join Us
Working with a talented driven team that values craft and moves fast without sacrificing quality youll:
Have the opportunity to build something meaningful from the ground up your fingerprints will be on this brand
Enjoy a flexible remote-first work environment with occasional in-person collaboration
Be part of a nationwide US launch scope with real visibility and creative impact
Benefits
- Medical Dental and Vision Insurance - START DAY ONE!
- Life and Disability Insurance Paid Parental Leave and Adoption Assistance
- Health Savings (HSA) Flexible Spending (FSA) and dependent care accounts
- Paid Training Paid Time Off (PTO) and 11 Paid Federal Holidays and any applicable state holidays
- 401(k) plan with company match Profit Sharing competitive compensation in line with work experience
- Mental health benefits including coaching and therapy sessions
- Tuition Reimbursement for qualifying employees enrolled in an accredited degree program related to the needs of the business maximum of $5250 per calendar year employees are eligible for the program upon hire
Employee Ambassador preferred banking products
Required Experience:
Senior IC
About Company
Zions Bancorporation recognizes that its success comes from the dedication, experience, and talents of its diverse employee base. As we usher in the.....