Partnerships Lead

Change the way the world travels

Join the GetYourGuide journey to connect people with unforgettable travel experiences around the world. Millions look to us for unique activities they can trust and its all powered by our commitment to make every single journey extraordinary - including yours.

Ready to unlock your potential with a community of fellow explorers Find your next role at our Berlin HQ or one of our local offices around the globe from New York to Bangkok. Head to take the first step.

Team mission

Supply Marketing turns suppliers into long-term partners by owning the B2B marketing funnel from first touch to loyalty exciting engaging and enabling them to grow with example we run joint campaigns with top suppliers and promote them across a mix of internal and external marketing channels. By providing exposure and helping suppliers with their business needs these campaigns are a powerful way for GetYourGuide to strengthen strategic relationships and can be leveraged to negotiate better commercial terms.

Were looking for a Partnerships Lead NEA with a strong emphasis on Japan (and surrounding markets such as China South Korea and Taiwan depending on scope). This role sits at the intersection of B2B partner marketing strategic supplier growth and cross-functional execution with a focus on building high-impact programs for priority suppliers and navigating the unique needs of the Japanese market.

A core part of the role is owning the destination / DMO partnership motion in Japan: securing external sponsorship funding and translating destination partnerships into measurable growth (GMV uplift and accelerated supply onboarding) leveraging tourism boards and public-sector stakeholders as strategic multipliers for GetYourGuide.

This is a senior individual contributor role with high ownership visibility and partner-facing responsibility.

Your mission

• Own the NEA supply marketing strategy with a strong focus on Japan adapting global supply marketing strategy to local market dynamics partner needs and growth priorities.
• Build and maintain strategic relationships with top attractions tour operators and key ecosystem stakeholders including government agencies / destination bodies / tourism boards where relevant.
• Develop and manage a destination/DMO partnership pipeline to secure external sponsorship support that subsidizes customer acquisition and drives GMV volume for GetYourGuide.
• Create pitch negotiate and execute joint marketing initiatives (e.g. co-marketing campaigns seasonal demand pushes product launches always-on visibility packages) ensuring win-win outcomes for GetYourGuide and partners.
• Partner closely with Sales / Supply leadership to support supplier acquisition and development efforts using marketing and destination partnerships as levers to unlock strategic relationships improved commercial terms and faster onboarding pathways.
• Convert destination partner relationships into scalable supply acceleration (e.g. one-to-many onboarding initiatives warm introductions whitelists and partner-enabled lead generation).
• Lead end-to-end program execution by working cross-functionally with campaign managers and internal marketing teams to deliver initiatives on time and to a high quality bar.
• Develop high-impact narratives and presentations translating partner goals into compelling proposals supported by clear value propositions and measurable outcomes.
• Track performance and iterate: define success metrics report on results and continuously improve programs based on insights and partner feedback.

Your toolkit

• 7 years of experience in B2B marketing partnerships business development sales supplier/account management or strategic programs (agency experience considered if youve led complex partner programs).
• Fluent in Japanese and English. You can confidently present negotiate and build trust in Japanese business settings.
• Critical: hands-on experience working with Japanese businesses in Japan (not only with overseas branches). You understand local business norms relationship-building decision-making processes and the nuances/unspoken rulesespecially in public-sector contexts.
• Demonstrated experience building and scaling partner marketing programs (co-marketing joint business plans go-to-market initiatives partner enablement etc.).
• Highly preferred: experience working with government agencies tourism boards municipalities public-sector bodies or similar ideally involving procurement processes formal partnerships tenders or multi-stakeholder governance.
• Commercially sharp and outcome-driven: comfortable building a pipeline negotiating funding/value exchange with senior stakeholders and translating partnerships into measurable growth outcomes.
• Strong stakeholder management: you can align Sales Marketing Product and Ops around shared outcomes.
• Strategic (think 6 months ahead) but hands-on and execution-oriented.
• Excellent communication negotiation and storytelling skills; comfortable influencing without authority.
• Analytical and impact-driven: you care about measurable outcomes and can translate insights into action.
• Familiarity with the Japan travel / attractions / tours landscape is a strong advantage.

Extras that give you an edge

• Experience in digital marketing (paid CRM onsite merchandising performance measurement) and/or brand marketing.
• Experience with enterprise-level attractions (museums observation decks theme parks) transportation-linked experiences or large tour operators.
• Experience operating across multiple NEA markets beyond Japan.

How well make your career journey extraordinary

• Annual personal growth budget and mentorship programs for continuous learning and development
• Work from anywhere in the world for 30 days per year
• A hybrid working approach with three days of in office collaboration (Mon Tue Thur) and two days of optional at home focus time.
• Opportunities to collaborate and socialize with team members through quarterly team events and yearly company-wide events
• Monthly transportation and fitness budget
• Discounts for you your friends and family on GetYourGuide activities
• Language reimbursement program
• Health and wellness benefits

And more

How to apply

Submit your CV/resume in English using the form below. For tips and insights into our hiring process and culture check out how we hire and life at GetYourGuide. If you have any further questions please dont hesitate to get in touch at .

Were an equal opportunities employer

Our commitment is that every qualified person will be evaluated according to their skills regardless of age gender identity ethnicity sexual orientation disability status or religion. Please refrain from including your picture and age with your application.

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