Partnerships Lead DMO
Job Summary
Change the way the world travels
Join the GetYourGuide journey to connect people with unforgettable travel experiences around the world. Millions look to us for unique activities they can trust and its all powered by our commitment to make every single journey extraordinary - including yours.
Ready to unlock your potential with a community of fellow explorers Find your next role at our Berlin HQ or one of our local offices around the globe from New York to Bangkok. Head to take the first step.
Team mission
Supply Marketing turns suppliers into long-term partners by owning the B2B marketing funnel from first touch to loyalty exciting engaging and enabling them to grow with example we run joint campaigns with top suppliers and promote them across a mix of internal and external marketing channels. By providing exposure and helping suppliers with their business needs these campaigns are a powerful way for GetYourGuide to strengthen strategic relationships and can be leveraged to negotiate better commercial terms.
Were looking for a Partnerships Lead NEA with a strong emphasis on Japan (and surrounding markets such as China South Korea and Taiwan depending on scope). This role sits at the intersection of B2B partner marketing strategic supplier growth and cross-functional execution with a focus on building high-impact programs for priority suppliers and navigating the unique needs of the Japanese market.
A core part of the role is owning the destination / DMO partnership motion in Japan: securing external sponsorship funding and translating destination partnerships into measurable growth (GMV uplift and accelerated supply onboarding) leveraging tourism boards and public-sector stakeholders as strategic multipliers for GetYourGuide.
This is a senior individual contributor role with high ownership visibility and partner-facing responsibility.
Your mission
- Own the NEA supply marketing strategy with a strong focus on Japan adapting global supply marketing strategy to local market dynamics partner needs and growth priorities.
- Build and maintain strategic relationships with top attractions tour operators and key ecosystem stakeholders including government agencies / destination bodies / tourism boards where relevant.
- Develop and manage a destination/DMO partnership pipeline to secure external sponsorship support that subsidizes customer acquisition and drives GMV volume for GetYourGuide.
- Create pitch negotiate and execute joint marketing initiatives (e.g. co-marketing campaigns seasonal demand pushes product launches always-on visibility packages) ensuring win-win outcomes for GetYourGuide and partners.
- Partner closely with Sales / Supply leadership to support supplier acquisition and development efforts using marketing and destination partnerships as levers to unlock strategic relationships improved commercial terms and faster onboarding pathways.
- Convert destination partner relationships into scalable supply acceleration (e.g. one-to-many onboarding initiatives warm introductions whitelists and partner-enabled lead generation).
- Lead end-to-end program execution by working cross-functionally with campaign managers and internal marketing teams to deliver initiatives on time and to a high quality bar.
- Develop high-impact narratives and presentations translating partner goals into compelling proposals supported by clear value propositions and measurable outcomes.
- Track performance and iterate: define success metrics report on results and continuously improve programs based on insights and partner feedback.
Your toolkit
- 7 years of experience in B2B marketing partnerships business development sales supplier/account management or strategic programs (agency experience considered if youve led complex partner programs).
- Fluent in Japanese and English. You can confidently present negotiate and build trust in Japanese business settings.
- Critical: hands-on experience working with Japanese businesses in Japan (not only with overseas branches). You understand local business norms relationship-building decision-making processes and the nuances/unspoken rulesespecially in public-sector contexts.
- Demonstrated experience building and scaling partner marketing programs (co-marketing joint business plans go-to-market initiatives partner enablement etc.).
- Highly preferred: experience working with government agencies tourism boards municipalities public-sector bodies or similar ideally involving procurement processes formal partnerships tenders or multi-stakeholder governance.
- Commercially sharp and outcome-driven: comfortable building a pipeline negotiating funding/value exchange with senior stakeholders and translating partnerships into measurable growth outcomes.
- Strong stakeholder management: you can align Sales Marketing Product and Ops around shared outcomes.
- Strategic (think 6 months ahead) but hands-on and execution-oriented.
- Excellent communication negotiation and storytelling skills; comfortable influencing without authority.
- Analytical and impact-driven: you care about measurable outcomes and can translate insights into action.
- Familiarity with the Japan travel / attractions / tours landscape is a strong advantage.
Extras that give you an edge
- Experience in digital marketing (paid CRM onsite merchandising performance measurement) and/or brand marketing.
- Experience with enterprise-level attractions (museums observation decks theme parks) transportation-linked experiences or large tour operators.
- Experience operating across multiple NEA markets beyond Japan.
How well make your career journey extraordinary
- Annual personal growth budget and mentorship programs for continuous learning and development
- Work from anywhere in the world for 30 days per year
- A hybrid working approach with three days of in office collaboration (Mon Tue Thur) and two days of optional at home focus time.
- Opportunities to collaborate and socialize with team members through quarterly team events and yearly company-wide events
- Monthly transportation and fitness budget
- Discounts for you your friends and family on GetYourGuide activities
- Language reimbursement program
- Health and wellness benefits
And more
How to apply
Submit your CV/resume in English using the form below. For tips and insights into our hiring process and culture check out how we hire and life at GetYourGuide. If you have any further questions please dont hesitate to get in touch at .
Were an equal opportunities employer
Our commitment is that every qualified person will be evaluated according to their skills regardless of age gender identity ethnicity sexual orientation disability status or religion. Please refrain from including your picture and age with your application.
#LI-Hybrid
世界の旅のあり方を変えよう
GetYourGuideの一員として世界中の人々を忘れられない旅行体験へとつなぐ旅に参加しませんか何百万人ものユーザーが信頼できるユニークなアクティビティを求めて私たちを利用していますそれを支えているのはすべての旅を特別なものにするという私たちのコミットメントですそれはあなた自身の旅も含まれます
探究心あふれる仲間たちとともに自分の可能性を広げる準備はできていますかベルリン本社またはニューヨークからバンコクまで世界各地の拠点であなたにぴったりのポジションを見つけてください最初の一歩は から
チームのミッション
サプライマーケティングはサプライヤーを長期的なパートナーへと変えることを目的とし最初の接点からロイヤルティに至るまでのB2Bマーケティングファネル全体を担います魅力的でエンゲージメントを高めサプライヤーが当社とともに成長できるよう支援します
例えば主要サプライヤーとの共同キャンペーンを実施し社内外の多様なマーケティングチャネルを通じてプロモーションを行っていますサプライヤーに露出機会を提供しビジネスニーズを支援することでこれらのキャンペーンは戦略的関係を強化しより良い商業条件の交渉にもつながる重要な手段となります
現在日本を含む北東アジア地域のパートナーシップリードを募集しています特に日本市場および必要に応じて中国韓国台湾など周辺市場に重点を置いたポジションです本ポジションはB2Bパートナーマーケティング戦略的サプライヤー獲得部門横断的な実行の交差点に位置し戦略的なパートナー向けのプログラム構築と日本市場特有のニーズへの対応に注力します
本ポジションの重要な役割の一つは日本におけるDMO観光局パートナーシップの推進です外部スポンサー資金の確保や観光局公共機関との連携を通じてGMV流通総額の向上や掲載商品の拡充といった測定可能な成長へとつなげます
本ポジションは高いオーナーシップと重要度が高いパートナー対応を担うシニアレベルポジションです
ミッション職務内容
- 日本を中心とした北東アジア地域のサプライマーケティング戦略を策定推進しグローバル戦略を現地市場に適応させる
- 主要な観光施設ツアーオペレーター政府機関観光局などのステークホルダーとの戦略的関係を構築維持する
- 外部スポンサー資金を獲得するためのDMOパートナーシップのパイプラインを構築管理する
- 共同マーケティング施策キャンペーン季節プロモーション新商品ローンチなどの企画提案交渉実行を行う
- 営業サプライ部門と連携しマーケティングを通じてサプライヤー獲得育成を支援する
- パートナー関係を活用し掲載商品拡大を推進する例一括登録施策など
- 社内のマーケティングチームと連携しプログラムの企画から実行までをリードする
- 高い説得力を持つ提案資料ストーリーを作成する
- KPIを設定し成果を測定分析しながら継続的に改善する
応募要件スキル経験
- B2Bマーケティングパートナーシップ事業開発営業アカウント管理などで7年以上の経験
- 日本語英語ともにビジネスレベルで流暢
- 日本国内企業との実務経験海外拠点のみは不可
- 日本特有の商習慣や意思決定プロセスへの深い理解特に公共分野
- パートナーマーケティングプログラムの構築拡大経験
- 官公庁や観光局などとの協業経験があれば尚可
- 高いビジネス感覚と成果志向
- 優れたステークホルダーマネジメント能力
- 戦略的思考と実行力の両立
- 優れたコミュニケーション交渉ストーリーテリング能力
- データ分析に基づいた意思決定能力
- 日本の旅行観光業界への理解があれば尚可
歓迎スキル
- デジタルマーケティングまたはブランドマーケティングの経験
- 大規模観光施設やツアー会社との業務経験
- 日本以外の北東アジア市場での業務経験
福利厚生
- 年間の自己成長予算およびメンタープログラム
- 年間30日間のリモートワーク海外可
- 週3日のオフィス勤務2日の在宅勤務のハイブリッド体制
- チームイベント全社イベント
- 交通費フィットネス補助
- GetYourGuideのアクティビティ割引
- 語学学習補助
- 健康ウェルネス支援
ほか多数
応募方法
英語の履歴書を提出してください採用プロセスや企業文化についてはhow we hirelife at GetYourGuideをご覧くださいご質問は までお気軽にお問い合わせください
多様性と機会均等について
当社は機会均等を重視しています年齢性自認人種性的指向障がい宗教に関わらずすべての応募者をスキルに基づいて公平に評価します履歴書には写真や年齢の記載は不要です
About Company
Find, compare, and book sightseeing tours, attractions, excursions, things to do and fun activities from around the world. Save money and book directly from local suppliers.