Head of Marketing (mfd)

YOUR JOB

Are you a senior marketing leader who thrives on ownership scale and measurable impact Do you believe marketing should be a growth engine not a support function and that great GTM is built on clarity trust and proof not noise Are you excited to turn complexity into compelling narratives and build a marketing engine that truly drives revenue Then join us on our journey and take ownership of how DataGuard is discovered trusted and chosenby customers partners and across markets.

LETS PROTECT THE PEOPLE BEHIND THE DATA

We are a fast-growing security and compliance tech company with a clear purpose: we protect the people behind the data. With over 200 team members worldwide and with offices in Munich Berlin London Vienna and Stockholm we help more than 4000 global customers get certified fast and build a strong and scalable risk posture. With AI-powered automation self-serve capabilities and additional tailored expert advice we offer our customers a seamless security and compliance experience to stay ahead of the rapidly evolving security landscape and challenges like the surge in cyber-attacks.

WHAT YOULL BE DOING

• You own DataGuards marketing strategy and execution end-to-end with full accountability for pipeline generation efficiency positioning and contribution to ambitious revenue growthbalancing strategic leadership with hands-on execution

• You build and scale a predictable demand engine across performance marketing inbound outbound support and regulation-led GTM motions continuously improving CAC conversion ROI and pipeline quality

• You turn regulatory change (e.g. NIS2 EU AI Act) and product innovation into compelling positioning and narratives establishing DataGuard as a trusted category authority through proof-based storytelling and thought leadership

• You lead and align Product Marketing Brand Content Demand Gen Partner Marketing and Revenue Enablement into one cohesive revenue-focused organization with clear messaging and strong sales enablement

• You drive high-impact growth initiatives including events field marketing and partner ecosystem enablement (1-Tier & 2-Tier) ensuring measurable pipeline contribution

• You establish a rigorous marketing operating model and build a high-performing international team driving performance through clear KPIs experimentation (incl. AI-driven approaches) and tight GTM alignment

WHAT YOULL GET IN RETURN

• The proper tools and capacities to build up and lead an ambitious international team with diverse skill sets

• Enjoy the freedom and trust to bring in and execute your ideas with a quick pace autonomy and the ability to make impactful decisions.

• Gain strategic insights into management topics with the opportunity to actively contribute working closely alongside leadership and executive peers.

• Rapid development opportunities attractive performance bonuses and the opportunity to strengthen your leadership skills and business expertise

• Step into a stable forward-looking role within a dynamic scale-up poised to shape the fast-growing Security & Compliance industry

THE QUALITIES YOULL NEED TO SUCCEED

• Proven senior leadership experience in B2B SaaS marketing with clear ownership of pipeline creation revenue impact and GTM outcomes in a scaling environment.

• Strong track record in demand generation and GTM orchestration across performance marketing inbound salesaligned motions and longer multistakeholder buying journeys.

• Deep product marketing and positioning expertise able to simplify complex solutions differentiate in competitive markets and elevate conversations to executive and board level.

• Demonstrated experience building and enabling partner and channel ecosystems through structured marketing programs and joint GTM execution.

• Comfort leading marketing transformation including experimentation with AIdriven and dataled GTM approaches.

• Highly analytical and datadriven with the ability to manage KPIs funnel performance attribution and crossfunctional alignment without losing strategic clarity.

• Strategic thinker with a pragmatic handson mindsetequally comfortable in executive discussions and executional problemsolving.

• Excellent English communication skills required; German language proficiency is highly valued.

LAST BUT NOT LEAST. FROM THE BOTTOM OF OUR HEARTS:
No matter your origin ethnicity gender identity religion or individual requirements; at DataGuard all that counts is the person you are. As Guards and Guardettes we are united not only by our dedication but also by our shared belief in our purpose: Protect the people behind the data. Convince us with your personality and your skills and together we will make great things happen. We are looking forward to meeting you!

Required Experience:

Director