Director, Marketing Technology
San Francisco, CA - USA
Job Summary
About the Role
Chime is seeking an experienced Director of Marketing Technology to lead and scale our centralized MarTech organization across paid acquisition web lifecycle and member engagement. This leader will own the strategy architecture and operations of Chimes marketing technology ecosystemspanning paid media technology CMS CRM and lifecycle platforms DAM and brand systems internal communications tooling and AI-powered marketing enablement tools.
This is a highly cross-functional leadership role that sits at the intersection of Growth Marketing Product Engineering and Data. The Director of MarTech will ensure Chimes marketing technology enables faster execution deeper personalization stronger governance and scalable growth across the full member lifecyclefrom acquisition through LTV expansion product attach and ongoing engagement.
The base salary offered for this role and level of experience will begin at $224000 and up to $310000. Full-time employees are also eligible for a bonus competitive equity package and benefits. The actual base salary offered may be higher depending on your location skills qualifications and experience.
In this role you can expect to
- Define and execute a cross-channel MarTech strategy that drives acquisition efficiency product adoption lifecycle engagement and long-term member value.
- Lead and develop a high-performing MarTech team establishing clear ownership operating rhythms and scalable delivery models.
- Own and optimize the end-to-end marketing technology ecosystem (paid CMS CRM/lifecycle DAM AI tooling) ensuring platforms are integrated secure and built for scale.
- Partner with Product Engineering Data and Growth leaders to translate business priorities into scalable systems that enable experimentation personalization and faster time-to-market.
- Establish governance intake and prioritization frameworks that reduce complexity and increase execution velocity across marketing teams.
- Ensure clean reliable data flows and measurement infrastructure to support experimentation performance optimization and executive visibility.
- Own MarTech vendor strategy including evaluation negotiation performance management and stack rationalization.
To thrive in this role you have
- 8 years of progressive experience in Marketing Technology CRM/lifecycle or digital marketing systems including people leadership.
- Proven track record owning and scaling complex cross-channel MarTech ecosystems (paid media CMS CRM/lifecycle DAM and AI-driven tools).
- Deep hands-on experience with modern marketing platforms such as Braze Contentful DAM systems and emerging AI-enabled marketing technologies.
- Demonstrated success partnering with Product and Engineering to build scalable integrations data flows and experimentation infrastructure.
- Strong strategic and systems mindset with the ability to operate hands-on when needed.
- Technically fluent and data-literate comfortable discussing APIs schemas integrations experimentation frameworks and performance measurement.
- Excellent communicator who can influence cross-functional stakeholders and bridge technical and non-technical teams.
- Proven ability to lead and develop teams manage vendors and operate effectively in fast-moving high-growth environments.
- Experience in fintech financial services subscription or membership-based businesses preferred.
- Familiarity with AI-enabled personalization content automation and regulated environments including compliance and data privacy considerations preferred.
#LI-AM1 #LI-Hybrid
A little about us
At Chime we believe that everyone can achieve financial progress. We created Chimea financial technology company not a bank*on the premise that core banking services should be helpful easy and free. Through our user-friendly tools and intuitive platforms we empower our members to take control of their finances and work towards their goals. Whether its starting a savings account purchasing a first car or home launching a business or pursuing higher education were proud to have helped millions unlock their financial potential.
Were a team of problem solvers dreamers and builders with one shared obsession: our members. From day one Chimers have worked tirelessly to out-hustle and out-execute competitors to bring our mission to life. Their grit and determination inspire us to work harder every day to deliver the very best experience possible. We each bring an owners mindset to our work refusing to be outdone and holding ourselves accountable to meet and exceed the highest bars for our teams our company and our members.
We believe in being bold dreaming big and taking risks while also working together embracing our diverse perspectives and giving each other honest feedback. Our culture remains deeply entrepreneurial encouraging every Chimer to see themselves as stewards of our mission to help everyday Americans unlock their financial progress.
We know that to achieve our mission we must earn and keep peoples trustso we hold ourselves to the highest standards of integrity in everything we do. These arent just words on a wallour values are embedded in every aspect of our business serving as a north star that guides us as we work to help millions achieve their financial potential.
Because if we dontwho will
*Chime is a financial technology company not a bank. Banking services provided by The Bancorp Bank N.A. or Stride Bank N.A. Members FDIC.
What we offer for our full-time regular employees
- Our in-office work policy is designed to keep you connected - with four days a week in the office and Fridays from home for those near one of our offices plus team and company-wide events depending on location. Whether youre coming in regularly or are part of our fully remote program youll stay engaged with your work and teammates.
- In-office perks including backup child elder and/or pet care plus a subsidized commuter benefit to support your regular commute
- Competitive salary based on experience
- 401k match plus great medical dental vision life and disability benefits
- Generous vacation policy and company-wide Chime Days bonus company-wide paid days off
- 1% of your time off to support local community organizations of your choice
- Annual wellness stipend to use towards eligible wellness related expenses
- Up to 24 weeks of paid parental leave for birthing parents and 12 weeks of paid parental leave for non-birthing parents
- Access to Maven a family planning tool with $15k lifetime reimbursement for egg freezing fertility treatments adoption and more.
- In-person and virtual events to connect with your fellow Chimersthink cooking classes guided meditations music festivals mixology classes paint nights etc. and delicious snack boxes too!
- A challenging and fulfilling opportunity to join one of the most experienced teams in FinTech and help millions unlock financial progress
We know that great work cant be done without a diverse team and inclusive environment. Thats why we specifically look for individuals of varying strengths skills backgrounds and ideas to join our team. We believe this gives us a competitive advantage to better serve our members and helps us all grow as Chimers and individuals.
Chime is proud to be an Equal Opportunity Employer. We consider qualified applicants without regard to race color ancestry religion sex national origin sexual orientation gender identity age marital or family status disability genetic information veteran status or any other legally protected basis under provincial federal state and local laws regulations or ordinances. We will also consider qualified applicants with criminal histories in a manner consistent with the requirements of state and local laws including the San Francisco Fair Chance Ordinance Cook County Ordinance NYC Fair Chance Act and the LA City Fair Chance Ordinance and consistent with Canadian provincial and federal laws. If you have a disability or special need that requires accommodation during any stage of the application process please contact: .
To learn more about how Chime collects and uses your personal information during the application process please see theChime Applicant Privacy Notice.
Required Experience:
Director
About Company
No monthly fees. 60k+ ATMs. Build credit. Get fee-free overdraft up to $200.¹ Chime is a tech co, not a bank. Banking services provided by bank partners.