Senior Editor, Audience

Welcome to Warner Bros. Discovery the stuff dreams are made of.

Who We Are

When we say the stuff dreams are made of were not just referring to the world of wizards dragons and superheroes or even to the wonders of Planet Earth. Behind WBDs vast portfolio of iconic content and beloved brands are the storytellers bringing our characters to life the creators bringing them to your living rooms and the dreamers creating whats next

From brilliant creatives to technology trailblazers across the globe WBD offers career defining opportunities thoughtfully curated benefits and the tools to explore and grow into your best selves. Here you are supported here you are celebrated here you can thrive.

We are the now and the next. The power behind the people building the future. We are born from the spirit of innovation. We are created from the idea that people around the world want more need more deserve more. We are the home of the global digital revolution. We are CNN.

To see what its like to work atCNN follow @WBDLife onInstagramandX!

Seniorlevel scope includes assigning writing and editing analysis; leading insights for strategic priorities; developing scalable workflows; and coaching others. You will work closely within the AIS operating model and in partnership with DART (Data Analytics Research & Testing) to turn insights into action and to build repeatable practices the desk can rely on.

Your Role Responsibilities

Performance Insights & Editorial Guidance

• Deliver concise actionable daily/weekly/monthly insights that guide coverage decisions and followups including clear do more / do less / try next recommendations.

• Suggest stories angles and formats aligned to search intent evergreen opportunities and timesensitive audience demand.

• Shape story framing and presentation across onplatform surfaces (site/app home article packaging recirculation) and offplatform channels (search social alerts newsletters).

CrossPlatform Strategy & Collaboration

• Partner with Product and platform teams (Search Social Home Notifications Newsletters) to identify opportunities in modules templates topic hubs and alerting.

• Drive reach engagement and habit by aligning desk plans to audience goals and capturing learnings in structured retros and playbooks.

• Coordinate distribution strategy across OffPlatform Social Community Programming and Newsletter teams.

SeniorLevel Leadership

• Assign write and edit audience analysis across platforms; act as the insights lead for strategic desk priorities.

• Build scalable workflows for insight generation and measure the impact of audiencedriven initiatives.

• Pitch and run experiments (format packaging timing) and translate results into actionable guidance.

• Coach and train newsroom staff on audience tools search and social best practices and packaging strategies.

• Collaborate across editorial product analytics design and research to embed audiencefirst thinking across the desk.

Channel Expertise & Desk Support

• Optimize for discoverability: research intent track seasonality steward evergreen content and partner with Search on technical and practical best practices.

• Coordinate with Social Community Home Notifications and Newsletters to maximize reach and engagement.

• Contribute to daily/weekly/monthly desk and section updates synthesizing insights into clear actionable takeaways.

• Uphold CNNs journalistic mission by using data to inform editorial decisions.

our Qualifications & Experience

• 5-7 years in digital journalism audience development content strategy or insights roles.

• Proven ability to identify coverage framing and format opportunities that attract new readers and deepen engagement.

• Strong ability to synthesize complex data into prescriptive editorial recommendations; experience partnering closely with analytics teams.

• Ability to write platformnative social copy and coach others on best practices.

• Strong crossnewsroom collaborator committed to CNNs journalistic independence and mission.

• Fluent in search trends intent shifts and misinformation dynamics.

• Deep expertise across mainstream and emerging social platforms.

• Strong communication and storytelling skills for reports and presentations; comfortable with testing iteration and directional reads.

• Skilled at bridging editorial product analytics design and research to move work forward.

• Strong understanding of the competitive landscape and broader attention patterns.

How We Get Things Done

This last bit is probably the most important! Here at WBD our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.

Championing Inclusion at WBD

If youre a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process please visit our accessibility page for instructions to submit your request.