About Acadia Pharmaceuticals
Acadia is committed to turning scientific promise into meaningful innovation that makes the difference for underserved neurological and rare disease communities around the world. Our commercial portfolio includes the first and only FDA-approved treatments for Parkinsons disease psychosis and Rett syndrome. We are developing the next wave of therapeutic advancements with a robust and diverse pipeline that includes mid- to late-stage programs in Alzheimers disease psychosis and Lewy body dementia psychosis along with earlier-stage programs that address other underserved patient needs. At Acadia were here to be their difference.
Please note that this position can be based inPrinceton NJ. Acadias hybrid model requires this role to work in our office three days per week on average.
Position Summary
The Senior Manager Field Force Effectiveness will support Acadias commercial field teams within the Neuroscience franchise with strategic insights and data-driven recommendations. This role is critical in helping sales leadership to drive performance identify opportunities within local geographies and support deployment strategies including targeting alignment and call-plan. This individual will collaborate closely with Sales Marketing Patient Support Services and other cross-functional teams to help shape commercial ideal candidate combines strong analytical capabilities with deep commercial understanding and the ability to influence cross-functional stakeholders in a highly regulated environment.
Primary Responsibilities
- Analyze sales performance promotional effectiveness and sub-national market trends to inform commercial sales leadership on strategy tactics and business planning activities
- Optimize targeting & segmentation (HCPs IDNs accounts)
- Align field activity with brand strategy and lifecycle priorities
- Evaluate and refine reach/frequency and HCP engagement models
- Provide insights on territory performance sales force effectiveness and targeting optimization to support field force initiatives
- Collaborate across functions on strategic Omnichannel Campaigns and/or triggers working closely with Field Marketing IT and Advanced Analytics
- Work with large datasets (e.g. internal HUB/SP IQVIA claims data etc.) to develop & enhance dashboards KPIs business reports presentations and run ad-hoc analysis
- Collaborate with field leadership on the administration and execution of sales force deployment activities including processing territory alignments targeting and call-planning efforts
- Support Brand Planning and Business Reviews by partnering with field leadership and Neuroscience Brand teams
- Conduct pre/post analysis of field initiatives field activities and local market dynamics to assess impact and ROI
- Maintain data integrity and ensure alignment with compliance and regulatory standards
- Implement advanced analytics (predictive modeling next-best-action)
- Translate data into clear actionable insights for leadership and reps
- Perform other duties as assigned
Education/Experience/Skills
Bachelors degree in Data Science Business Economics Statistics Life Sciences or related field. Targeting 6 years of progressively responsible experience in analytics or business insights within the pharmaceutical or biotech industry. An equivalent combination of relevant education and experience may be considered.
Key Skills:
- Strong analytical skills with experience working with pharmaceutical data sets (e.g. internal HUB/SP IQVIA XPT/DDD Longitudinal claims data CRM)
- Advance Proficiency in Excel SQL and BI tools such as Power BI Tableau
- Working knowledge of sales operations field force structure marketing operations and/or commercial models in pharmaceuticals
- Strong communication with the ability to translate data into actionable business insights
- Experience collaborating cross-functionally with Sales Marketing Market Access and Patient Services
- Strong project management and organizational skills
- Experience with CRM and analytics tools (e.g. Veeva CRM BI tools)
- Experience in specialty or rare disease pharmaceutical markets is strongly desired
- Knowledge of data privacy regulations and compliance in healthcare analytics
- Must be able to travel domestically on occasion
Physical Requirements
This role involves regular standing walking sitting and the use of hands for handling or operating equipment. The employee may also need to reach climb balance stoop kneel crouch and maintain visual verbal and auditory communication in a standard office environment and while working independently from remote locations. The employee must occasionally lift and/or move up to 20 pounds. This position requires the ability to travel independently overnight and/or work after hours as required by travel schedules or business needs.
#LI-HYBRID #LI-CA1
Required Experience:
Senior Manager
About Acadia PharmaceuticalsAcadia is committed to turning scientific promise into meaningful innovation that makes the difference for underserved neurological and rare disease communities around the world. Our commercial portfolio includes the first and only FDA-approved treatments for Parkinsons d...
About Acadia Pharmaceuticals
Acadia is committed to turning scientific promise into meaningful innovation that makes the difference for underserved neurological and rare disease communities around the world. Our commercial portfolio includes the first and only FDA-approved treatments for Parkinsons disease psychosis and Rett syndrome. We are developing the next wave of therapeutic advancements with a robust and diverse pipeline that includes mid- to late-stage programs in Alzheimers disease psychosis and Lewy body dementia psychosis along with earlier-stage programs that address other underserved patient needs. At Acadia were here to be their difference.
Please note that this position can be based inPrinceton NJ. Acadias hybrid model requires this role to work in our office three days per week on average.
Position Summary
The Senior Manager Field Force Effectiveness will support Acadias commercial field teams within the Neuroscience franchise with strategic insights and data-driven recommendations. This role is critical in helping sales leadership to drive performance identify opportunities within local geographies and support deployment strategies including targeting alignment and call-plan. This individual will collaborate closely with Sales Marketing Patient Support Services and other cross-functional teams to help shape commercial ideal candidate combines strong analytical capabilities with deep commercial understanding and the ability to influence cross-functional stakeholders in a highly regulated environment.
Primary Responsibilities
- Analyze sales performance promotional effectiveness and sub-national market trends to inform commercial sales leadership on strategy tactics and business planning activities
- Optimize targeting & segmentation (HCPs IDNs accounts)
- Align field activity with brand strategy and lifecycle priorities
- Evaluate and refine reach/frequency and HCP engagement models
- Provide insights on territory performance sales force effectiveness and targeting optimization to support field force initiatives
- Collaborate across functions on strategic Omnichannel Campaigns and/or triggers working closely with Field Marketing IT and Advanced Analytics
- Work with large datasets (e.g. internal HUB/SP IQVIA claims data etc.) to develop & enhance dashboards KPIs business reports presentations and run ad-hoc analysis
- Collaborate with field leadership on the administration and execution of sales force deployment activities including processing territory alignments targeting and call-planning efforts
- Support Brand Planning and Business Reviews by partnering with field leadership and Neuroscience Brand teams
- Conduct pre/post analysis of field initiatives field activities and local market dynamics to assess impact and ROI
- Maintain data integrity and ensure alignment with compliance and regulatory standards
- Implement advanced analytics (predictive modeling next-best-action)
- Translate data into clear actionable insights for leadership and reps
- Perform other duties as assigned
Education/Experience/Skills
Bachelors degree in Data Science Business Economics Statistics Life Sciences or related field. Targeting 6 years of progressively responsible experience in analytics or business insights within the pharmaceutical or biotech industry. An equivalent combination of relevant education and experience may be considered.
Key Skills:
- Strong analytical skills with experience working with pharmaceutical data sets (e.g. internal HUB/SP IQVIA XPT/DDD Longitudinal claims data CRM)
- Advance Proficiency in Excel SQL and BI tools such as Power BI Tableau
- Working knowledge of sales operations field force structure marketing operations and/or commercial models in pharmaceuticals
- Strong communication with the ability to translate data into actionable business insights
- Experience collaborating cross-functionally with Sales Marketing Market Access and Patient Services
- Strong project management and organizational skills
- Experience with CRM and analytics tools (e.g. Veeva CRM BI tools)
- Experience in specialty or rare disease pharmaceutical markets is strongly desired
- Knowledge of data privacy regulations and compliance in healthcare analytics
- Must be able to travel domestically on occasion
Physical Requirements
This role involves regular standing walking sitting and the use of hands for handling or operating equipment. The employee may also need to reach climb balance stoop kneel crouch and maintain visual verbal and auditory communication in a standard office environment and while working independently from remote locations. The employee must occasionally lift and/or move up to 20 pounds. This position requires the ability to travel independently overnight and/or work after hours as required by travel schedules or business needs.
#LI-HYBRID #LI-CA1
Required Experience:
Senior Manager
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