Senior Director, Global Brand and Marketing Communications

Visa is looking for an experienced senior communicator with deep connections to pop culture sport and entertainment to continue to raise the quality clarity and impact of Visas presence in those conversations.  

The Senior Director Global Brand and Marketing Communications will be responsible for working closely with our marketing teams to amplify brand initiatives and ensure our campaigns and partnerships resonate in the public conversation.

Reporting to the Vice President of Global Brand Communications & Newsroom this person will act as a strategic advisor translating business priorities into culturally relevant storytelling that complements Visas business story and resonates with consumer audiences creators and top tier consumer media.

The ideal candidate is deeply fluent in traditional and non-traditional consumer and trade media with a proven ability to operate at the intersection of brand technology and culture. They bring sharp instincts strong relationships with both reporters and influencers and the credibility to lead high stakes high visibility moments on a global stage.

Key Responsibilities

Brand and Sponsorship Communications

• Lead Visas external communications strategy ensuring the brand shows up credibly creatively and consistently in moments that matter.
• Translate Visas business priorities into culturally relevant narratives that elevate the brand and resonate across entertainment sports lifestyle and technology audiences.
• Serve as a senior counselor to brand and marketing leadership to shape narratives around major activations and partnerships.

• Identify whitespace opportunities where Visa can authentically participate through earned storytelling talent partnerships and creator-led narratives.

Consumer Media & Influencer Engagement

• Build and maintain deep relationships with top tier consumer lifestyle entertainment and technology media as well as cultural influencers and tastemakers.
• Develop proactive media strategies that elevate Visas brand relevance beyond traditional business and trade press.
• Guide executive visibility and spokesperson strategy for culturally driven moments and campaigns.

Strategic Leadership & Collaboration

• Act as the external communications partner to Visas CMO ensuring alignment across brand business and technology narratives.
• Partner closely with the Vice President of Global Brand Communications & Newsroom to ensure holistic storytelling and cohesion across newsroom content social strategy and cultural storytelling.
• Collaborate across Global Communications Marketing Sponsorships Legal and Regional teams to deliver integrated globally consistent communications.
• Lead agency partners across culture consumer PR and influencer strategy ensuring excellence efficiency and measurable impact.

This is a hybrid position. Expectation of days in the office will be confirmed by your Hiring Manager. 

Qualifications :

Basic Qualifications:

• 12 or more years of work experience with a Bachelors Degree or at least 10 years of work experience with an Advanced degree (e.g. Masters/MBA /JD/MD) or a minimum of 5 years of work experience with a PhD

Preferred Qualifications:

• 15 or more years of experience with a Bachelors Degree or 12 years of experience with an Advanced Degree (e.g. Masters MBA JD or MD) PhD with 9 years of experience 
• 12 years of experience in communications public relations or brand marketing with significant experience in consumer culture and sponsorship-driven storytelling.
• Bachelors Degree or 8-10 years of experience with an Advanced Degree (e.g. Masters MBA JD MD) or 6 years of work experience with a PhD.
• Proven track record working with global brands high-profile sponsorships and culturally relevant platforms.
• Deep understanding of consumer media pop culture trends influencer ecosystems and earned storytelling.
• Experience operating at a senior level within a highly matrixed global organization.
• Strong executive presence with the ability to counsel senior leaders and operate as a trusted partner.
• Exceptional written and verbal communication skills with sharp editorial instincts.
• High-level of professional integrity and confidentiality.
• Creative positive collaborative and high-energy individual with an ability to execute.
• Comfortable taking ownership and driving the team forward on a daily basis.
• Established media experience and contacts.
• Mix of agency and in-house experience strongly preferred.

Additional Information :

Work Hours: Varies upon the needs of the department.

Travel Requirements: This position requires travel 5-10% of the time.

Mental/Physical Requirements: This position will be performed in an office setting.  The position will require the incumbent to sit and stand at a desk communicate in person and by telephone frequently operate standard office equipment such as telephones and computers.

Visa is an EEO Employer.  Qualified applicants will receive consideration for employment without regard to race color religion sex national origin sexual orientation gender identity disability or protected veteran status.  Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.

Visa will consider for employment qualified applicants with criminal histories in a manner consistent with applicable local law including the requirements of Article 49 of the San Francisco Police Code.

U.S. APPLICANTS ONLY: The estimated salary range for this position is 210900 to 369000 USD per year which may include potential sales incentive payments (if applicable). Salary may vary depending on job-related factors which may include knowledge skills experience and addition this position may be eligible for bonus and equity. Visa has a comprehensive benefits package for which this position may be eligible that includes Medical Dental Vision 401 (k) FSA/HSA Life Insurance Paid Time Off and Wellness Program.

Remote Work :

No

Employment Type :

Full-time