Multicultural Portfolio Brand Ambassador

Stagwell Global

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profile Job Location:

Atlanta, GA - USA

profile Monthly Salary: Not Disclosed
Posted on: 5 days ago
Vacancies: 1 Vacancy

Department:

Field Marketing

Job Summary

WHY YOULL DIG YOUR GIG

In short our purpose at TEAM is to blow peoples minds and steal their hearts with incredible brand experiences. We want you to help us help our brands do amazing unprecedented wildly creative things creating moments that people never forget and that people will want to share with others. To make all that great work happen takes a lot of coordination and organization behind the scenes.

WHO WE ARE

TEAM is an award-winning experiential marketing agency that develops and executes creative marketing campaigns rooted in strategy insights and decades of learning. We partner with the best brands and people to deliver experiences that create inspiration at the point of engagement. Our roster of talent is essential to executing quality campaigns which live up to our high standards. Visit us online on our website Facebook Instagram or Twitter.

THE TEAM DIFFERENCE

People may forget your witty hashtag and your latest campaign tagline but they will never forget how you made them feel. Thats because what a brand does is much more important that what is says. Actions speak louder than advertising and marketing. Experiences are what create real connections that lead to brand love and thats what we do at TEAM. Were a fun collaborative hard working group with a great office environment who takes care of our employees to ensure that both in work and in life you experience something greater.

WHAT YOU WILL DO

The Muliticultural Portfolio Ambassador will be responsible for brand sales and a strong trade advocacy focus that will be held accountable per quantitative & qualitative objectives. The Multicultural Brand Ambassador will represent the full brands portfolio and will educate key trade stakeholders and consumers about the brand and provide innovative business & cocktail solutions for their assigned influencer key account universe. The Multicultural Brand Ambassador will also identify opportunities in influencer accounts by capitalizing on our current portfolio distribution points that are accepted by the key stakeholder among the trade.

  • Drive sales for the portfolio with trade focused educational programs focusing on the category as opposed to a specific brand
  • Develop innovative beverage strategy solutions that leverage the brand portfolio
  • Collaborate with sales / distributor on the brands portfolio and account activation
  • Showcase points of differentiation and unique selling points between the brands portfolio and our competitors
  • Collaborate with the BUSA Multicultural overarching mission to ensure all objectives are being achieved
  • Establish creditibltiy with Multicultural trade through Moments that Matter programming
  • Connect Bacardi portfolio of brands through culturally relevant education & programming
  • Inspire key Multi-Cultural trade through mentorship and coaching to elevate underrespresented communities
  • Manage and collaborate with on-premise Multicultural partners developing creative solutions to help drive business and growth for our brands through intentional programming
  • Generate Bacardi Portfolio awareness while educating Multicultural trade in the on-trade channel including key customers by bringing to life brand programs to life (e.g. social media events happy hours trainings dinners etc.)
  • Manage a Multicultural focus account list across in home market while supporting other markets from a regional perspective
  • Focus on education and engagement around Bacardis portfolio of brands to help drive recommendation
  • Actively use social media to drive trade and consumer engagement in a creative and organic way.
  • Gather information from the market social media and competition and transform this information into insights and opportunities for the brand.
  • Lead projects and present disruptive ideas that put the Bacardi Portfolio at a competitive advantage and highest return on investment.

WAYS TO STAND OUT FROM THE CROWD

Goal-oriented focus against tasks; ensuring objectives are met with quality and timeliness.

Act as a superb communicator. Leverage skills within the agency (across departments) and externally when interacting with clients. Maintain detailed schedules provide updates to the team and stay ahead of potential pitfalls prior to their occurrence.

Demonstrates problem-solving abilities when client issues arise and need to be resolved. Be a pro-active trouble-shooter vs taking a reactionary approach following incidents.

Exhibits initiative and the ability to work independently as well as within a team environment with multiple departments. Must be able to communicate effectively across departments.

Bachelors degree preferred.

EQUAL OPPORTUNITY

TEAM is committed to building diverse teams and we are proud to be an equal opportunity employer. All applicants will receive consideration without regard to race color ancestry sex religion gender gender identity or expression sexual orientation marital status national origin citizenship genetics disability age veteran status or other characteristics. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process to perform essential job functions and to receive other benefits and privileges of employment. To request reasonable accommodation contact

WHY YOULL DIG YOUR GIGIn short our purpose at TEAM is to blow peoples minds and steal their hearts with incredible brand experiences. We want you to help us help our brands do amazing unprecedented wildly creative things creating moments that people never forget and that people will want to share wi...
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