Digital Marketing Intern (Campaign), Travel Retail
Job Summary
YOUR MISSION
Work with Travel Retail APAC Regional Marketing team to drive growth within e-Travel Retail (e-retail e-trade and social media).
Facilitate the scaling of TR digital campaigns APAC by ensuring that the TR regions have the guidance tools and content necessary to succeed
- Adapt digital assets (banners visuals social media content) to formats needed by regions for retailers
- Assist in translation work from English to Chinese and ensure that translated content adheres to brands tone of voice
- Support online product assortment preparation
- Ensure proper execution of content/assets by retailers
Monitor and measure the success of Diors and competitors digital campaigns to continuously optimize
- Monitor brands presence on travel retailers websites
- Report on best practices trends and activities within digital in travel retail including but not limited to digital marketing SEM paid media social media and omnichannel
- Use data business intelligence reporting and consumer profiling to better understand the connected travel retail client
Digital Operation Support
- Update and compile product information pack shots
- Support on in-house adaption of banners
Qualifications :
WHO YOU ARE
- Able to commit at least 6 months (Jul 26 to Dec 26)
- University student or fresh graduate who wish to get in-depth knowledge in digital marketing with the exposure of a leading luxury beauty Brand the House of Dior
- Competent in Adobe Photoshop Microsoft PowerPoint and Excel
- Excellent fluency in English is required. Proficiency in Chinese is preferred as the role involves regular communication with regional stakeholders and handling documents in Chinese including reviewing copywriting and translating.
- Previous experience in E-commerce is an advantage
- Understanding of best practices across social platforms: WeChat Instagram Facebook and more
- You have the creative mindset and the luxury/business acumen
- You are a highly motivated and fast learner who pays strong attention to details
- You enjoy teamwork and have positive attitude with good project management skills
- You are digitally savvy organized open-minded agile energetic desire to work in a multi-cultural environment
Additional Information :
WHAT CAN WE OFFER
- A challenging role in a fast moving ambitious environment with daily learning opportunities and passionate team members.
- Beyond this role your development is a pillar of our ambition. Parfums Christian Dior as part of LVMH offers a Career perspective with a worldwide presence and continuous growth within 75 distinguished Houses.
So How Far Will You Take Dior
Remote Work :
No
Employment Type :
Intern
About Company
Benefit Cosmetics is the San Francisco-based makeup brand, part of the worlds leading luxury group, LVMH. Awarded as the No. 1 Brow Brand Worldwide, Benefit is synonymous with fun instant beauty solutions and witty tongue-in-cheek storytelling. Founded in 1976 by 2 sisters, Jean and ... View more