New Product Marketing Director

New Product Marketing Director

*London

*6 months contract with potential for full-time conversion

Were looking for a new product Marketing Director to join Liberty Growth our $3bn investment portfolio of fast-growing businesses in content tech and infrastructure. Youll own how a new product comes to life from brand foundations through to acquisition engine.

Reporting to the Managing Director youll shape how we bring a new product to market: defining who were talking to what were saying and making sure it converts.

This is a hands-on role for someone who thinks in brand and performance gets energy from new technology and has the digital-native instincts to know what works before the budget gets spent.

What youll own

• Go-to-market strategy and MVP launch

• Brand development positioning and messaging

• Customer acquisition across digital and offline channels: paid organic social search

• CAC optimisation attribution and performance reporting

• Building AI-powered marketing workflows from creative production and audience targeting to performance analysis and reporting

• Agency and stakeholder management

What were looking for

• Creative high-energy and genuinely passionate about technology and AI

• An AI-native approach: you already use AI tools day-to-day and understand how theyre reshaping acquisition creative and analytics

• End-to-end digital marketing experience ideally in a digital-native business

• Strong brand sensibility alongside genuine performance marketing fluency

• Proven ability to launch new products or thrive in high-growth early-stage environments

• Background in consumer apps fintech subscription or DTC a plus

• A self-starter who sees what needs doing and gets on with it

Who we are:

This role sits within Liberty Growth Liberty Globals $3bn investment portfolio of fast-growing businesses in content tech and infrastructure. Liberty Global is a group of operators and investors managing three platforms Liberty Telecom Liberty Growth and Liberty Services driving value across European markets and beyond.

Liberty Global is an equal opportunity employer. If you are curious and resilient with a limitless mindset were eager to hear from you no matter your background.