Principal Product Manager, Gusto Pro

San Francisco, CA - USA

Monthly Salary: Not Disclosed

Posted on: Yesterday

Vacancies: 1 Vacancy

Job Summary

About Gusto

At Gusto were on a mission to grow the small business economy. We handle the hard stufflike payroll health insurance 401(k)s and HRso owners can focus on their craft and customers. With teams in Denver San Francisco and New York were proud to support more than 400000 small businesses across the country and were building a workplace that represents and celebrates the customers we serve. Learn more about our Total Rewards philosophy.

By the Numbers:

Named #1 best software for small business of 2024 by G2
2700 employees in the United States Canada Mexico and Turkiye and growing
Over $500M in annual revenue
The SMB market is large (and growing!) with huge opportunities for Gusto to make an incredible impact for SMBs

There are 6.2M employers in the US 98% have fewer than 100 employees ⁽¹⁾
550000 new businesses are created each year in the US ⁽¹⁾

What Product Management is like at Gusto:

Our Product team is lean which means youll have a high degree of impact and ownership. We believe in smaller empowered teams that move quickly with less overhead. Youll move fast by pairing sharp product judgment with fluency in AI tools automating what slows teams down and amplifying what makes them creative and high-performing.
Were boundaryless builders. Lines between roles are intentionally blurred and our PMs do whatever it takes to deliver outcomes. Youll prototype automate design and ship using AI as your co-builder to turn problems into durable solutions that deliver customer value with urgency and care.
Were here to serve small and medium businesses. Gusto has a strong mission-driven culture and we care deeply about lifting up these business owners building technology for an AI-first world that gives them the superpowers to run and grow their businesses with confidence.
Were comfortable with change. Our environment moves fast and PMs here thrive in ambiguity blending curiosity experimentation and AI-native craft to shape how products (and work itself) are built at Gusto.

About the Team:

Were looking for a Principal Product Manager to lead Growth for Gusto Pro our product specifically built for Accountants. Accountants play a critical role within the Gusto ecosystem. They are one of our largest user groups but also act as a one-to-many growth engine by referring their small business clients to use Gusto as their payroll provider generating a substantial portion of our total revenue.

We have ambitious plans to become the most efficient platform for accountants to deliver payroll & advisory services to their clients and help millions of small businesses as a result. If you enjoy uncovering & solving big customer problems driving experimentation and identifying new ways to propel the growth of a referral-driven business model wed love to hear from you.

Heres what youll do day-to-day:

Ownership: Lead product discovery to uncover/deeply understand customer problems and test risky assumptions
North Star: Create a long-term vision and strategy that defines the big problems we can solve well with durable competitive advantage
Collaborate: Partner closely with Engineering Design and Data Science on all stages of the product development process and theRevenue teams to co-create hypotheses and support a sales and product-driven growth engine
Run A/B tests and lean experiments to quickly prove out hypotheses and test new concepts always looking for ways to get stronger signal on new ideas
Rapidly execute and iterate with an emphasis on user delight impact and learning. Regularly take risks and make calculated tradeoffs
Define measure and improve key product and business metrics

Heres what were looking for:

8 years of hands-on Product Management experience
Proven track record of leading growth teams and running clean A/B tests that deliver impactful results
The intangibles: Natural curiosity grit customer obsession and humility
Strong product discovery and analytics skills
The ability to tell a compelling story that drives alignment and inspires action
Strong collaboration skills; ability to quickly build trust with Revenue and Product teams
A passion for helping small and medium size businesses
A strong POV on building products in the age of AI; experience building AI-driven features is a big bonus

If you dont think you meet all of the criteria above but still are interested in the job please apply. Nobody checks every box and were looking for someone excited to join the team.

Our cash compensation amount for this role is $179000/yr to $224000/yr in Denver & most major metro locations and $210000/yr to $263000/yr for San Francisco Seattle & New York. Final offer amounts are determined by multiple factors including candidate location experience and expertise and may vary from the amounts listed above.

Where do PMs at Gusto work

We have offices in Denver San Francisco and New York and have remote team members across the US and Canada. Our open roles will specify on the careers page and in the job description where the position is eligible for work.

⁽¹⁾Business Applications with Planned Wages ()

Gusto has physical office spaces in Denver San Francisco and New York City. Employees who are based in those locations will be expected to work from the office on designated days approximately 2-3 days per week (or more depending on role). The same office expectations apply to all Symmetry roles Gustos subsidiary whose physical office is in Scottsdale.

Note: The San Francisco office expectations encompass both the San Francisco and San Jose metro areas.

When approved to work from a location other than a Gusto office a secure reliable and consistent internet connection is required. This includes non-office days for hybrid employees.

Our customers come from all walks of life and so do we. We hire great people from a wide variety of backgrounds not just because its the right thing to do but because it makes our company stronger. If you share our values and our enthusiasm for small businesses you will find a home at Gusto.

Gusto is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race color religion national origin age sex (including pregnancy childbirth or related medical conditions) marital status ancestry physical or mental disability genetic information veteran status gender identity or expression sexual orientation or other applicable legally protected characteristic. Gusto considers qualified applicants with criminal histories consistent with applicable federal state and local law. Gusto is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. We want to see our candidates perform to the best of their ability. If you require a medical or religious accommodation at any time throughout your candidate journey please fill out this form and a member of our team will get in touch with you.

Gusto takes security and protection of your personal information very seriously. Please review our Fraudulent Activity Disclaimer.

Personal information collected and processed as part of your Gusto application will be subject toGustos Applicant Privacy Notice.

Required Experience:

Staff IC

About GustoAt Gusto were on a mission to grow the small business economy. We handle the hard stufflike payroll health insurance 401(k)s and HRso owners can focus on their craft and customers. With teams in Denver San Francisco and New York were proud to support more than 400000 small businesses acro...