Marketing Specialist Shanghai
Department:
Job Summary
Key Responsibilities
Event Planning & Execution: Lead the end-to-end lifecycle of company events including seminars trade shows and webinars from conceptualization to on-site management.
Vendor & Budget Management: Source and manage third-party vendors (AV venues booth builders) while ensuring all projects are delivered within budget.
Cross-functional Collaboration: Partner with Sales and BU to align event themes with business goals and ensure all marketing collateral is on-brand.
Promotion & Lead Gen: Execute multi-channel promotion strategies to drive registrations and track post-event lead conversion to measure ROI.
Reporting & Optimization: Analyze event performance metrics and provide actionable insights for continuous improvement of future activations.
Required Qualifications
- Education: Bachelors degree in Engineering Marketing Communications or a related field.
- Experience: 24 years of experience in event marketing or event planning (B2B experience is a plus).
- Project Management: Proven ability to manage multiple projects simultaneously under tight deadlines with extreme attention to detail.
- Communication Skills: Exceptional verbal and written communication skills; comfortable interacting with C-level executives and external partners.
- Problem-Solving: A proactive can-do attitude with the ability to troubleshoot on-site issues calmly and effectively.
Required Experience:
IC
Key Skills
About Company
Emerson has refocused its business portfolio to deliver solutions that bring greater value to our customers. About Emerson We concentrate on the most complex, profound challenges facing the world in the process, industrial, commercial and residential markets. Our global talent, best-i ... View more