Sr. Product Marketing Manager, Delivery Service Partner Experience
Nashville, IN - USA
Department:
Job Summary
We are looking for an experienced Product Marketing Manager to own the full lifecycle of complex product marketing initiatives defining go-to-market strategy developing compelling messaging frameworks that connect product capabilities to DSP business outcomes and driving awareness and adoption of products that support the DSP Program value proposition.
This role operates with limited guidance in a highly ambiguous environment you will define the strategy not just execute it.
Key job responsibilities
Define and execute go-to-market strategy for high priority product launches across 20 countries at least 60 days prior to launch
Develop messaging and positioning that distills complex technical products into clear value propositions resonating with DSPs and their teams maintaining a standardized messaging architecture that enables regional customization without losing strategic intent
Develop go-to-market plans and partner with enablement teams (communications events change management knowledge management) to execute against these plans to drive awareness and adoption for priority products
Influence product roadmaps and investment priorities by synthesizing customer insights adoption data and competitive intelligence into data-driven recommendations that prioritize launches based on customer impact
Measure and drive adoption and awareness by establishing success criteria and tracking frameworks for every launch reporting progress through MBRs and QBRs
- 6 years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation macros charts and pivot tables)
- Experience building executing and scaling cross-functional marketing programs
- Experience leading go-to-market for consumer software or hardware product launches
- Experience using any of SQL or other analytical tools for conducting data analysis
- Experience with customer segmentation profiling and targeting
- Experience managing complex projects and/or programs within a matrix environment
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience qualifications and location. Amazon also offers comprehensive benefits including health insurance (medical dental vision prescription Basic Life & AD&D insurance and option for Supplemental life plans EAP Mental Health Support Medical Advice Line Flexible Spending Accounts Adoption and Surrogacy Reimbursement coverage) 401(k) matching paid time off and parental leave. Learn more about our benefits at TN Nashville - 128600.00 - 173900.00 USD annually
Required Experience:
Manager
Key Skills
About Company
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