Senior Media Planner
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Monthly Salary:
Posted on:
2 days ago
Vacancies:
1 Vacancy
Job Summary
About WPP Media
WPP is the trusted growth partner for the worlds leading brands. With exceptional talent trusted data and intelligence and world-class partnerships all united by ourpioneeringagentic marketing platform WPP Open we help clients navigate change capture opportunity and deliver transformational growth.
WPP Media is WPPs AI-driven media operating unit bringing together media data and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence clients see exactly where how and why their media investment is working.
For more information visit .
About WPP MediaWPP is the creative transformation company. We use the power of creativity to build better futures for our people planetclientsand communities. For more information visit .
WPP Media is WPPs global media a world where media is everywhere and in everything we bring the best platform people and partners together to create limitless opportunities for growth. For more information visit
At WPP Media we believe in the power of our culture and our elevates us to deliver exceptional experiences for both our clients and each this role it will be critical to embrace WPP & WPP Medias shared core values:
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
Role Summary and ImpactIn this role you willbe responsible forthe development of client specific media plans across all media channels. We are seeking someone who has a point of view to drive holistic media plans that deliver results. This position works closely with senior management and agency partners to create and evaluate media strategies based on business goals and the competition.
Your Impact:
- Day-to-day responsibility involving the planning and execution of digital media campaigns
- Present media plan recommendation and POVs to client
- Oversee campaign management frominitialcampaign briefing through to post campaign reporting and analysis
- Decision making on campaign optimization and strategic changes
- Ensure media plans deliver on clientobjectives are strategic and meet efficiency goals
- Assistwith tracking media expenditures to ensure agency and client budget compliance
- Maintain client contact/Manage client requests i.e. plan changes budget changes provide marketplace information
- Working closely with SR. Planner/Buyer and Client Business Lead
- Working collaboratively with performance teams (Programmatic Social and Search teams).
Skills and ExperienceYour Qualifications:
- Minimum3 years of related experience Digital Planner/Buyer and in mediainvestmentor strategy teams within an established media agency
- University or College degree/diploma in Media Marketing Business or related field; OR equivalent professional work experience
- Experience working with a range of clients in a digital environment
- Demonstrates understanding of media basics and concepts:
- knowledge of different buying methods such as CPM CPC CPE CPA
- Understanding of multiple digital media channels (display mobile video paid search paid social)
- Proficient with Syndicated tools (PMBEvaliant XpertComscore etc.)
- Proficient with Microsoft Office Suite
- Solid experience with DFA Digital campaign set-up trafficking and tagging processes
- Solid experience with and understanding of reporting tools (DFA OmnitureWebtrends Google analytics)
About You:
- Demonstrates accuracy and attention to detail
- Ability to communicate concisely and clearly both orally and in writing
- Self-starter whodemonstratesinitiative
- Ability to manage multiple projects
- Ability to delegate and oversee Assistant workload
- Team player who can step in and help drive strategy against a landscape that is in constant change
- Thrives in fast paced environment
Life at WPP Media & BenefitsOur passion for shaping the next era of media includes investing in our employees to help them do their best work andwerejust as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions grow their networks and learn at thecutting edgeof marketing and advertising. We have a variety of employee resource groups and host frequent in-office eventsshowcasingteam wins sharing thought leadership and celebrating holidays and milestone events. Our benefits include competitive medical group retirement plans vision and dental insurance significant paid time off preferential partner discounts and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard toparticular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens whenweretogether fostering creativity collaboration and a hybrid approach with teams in the office around four days a week. If yourequireaccommodations or flexibility please discuss this with the hiring team during the interview process.
While we appreciate all applications received only those candidates selected for an interview will be contacted.
Please read our Privacy Noticefor more information on how we process the information you provide.
Required Experience:
Senior IC
Key Skills
About Company
GroupM is the world’s leading media investment company. We make advertising work better for people.
