Merchandising Specialist (Remote) FOREO

Key Responsibilities

1. Competitive & Cross-Industry Research

Competitor Audits: Conduct weekly Storefront Checks of direct competitors to track their pricing shifts hero-bundle structures and GWP thresholds.

Trend Spotting: Monitor non-competitor Best-in-Class brands (e.g. global beauty or electronics giants) to identify innovative merchandising tactics that can be adapted for our channels.

White Space Analysis: Identify opportunities and products where brand competitors are deploying new promotional mechanics on marketplace platforms and in retail activations.

2. Channel Product Strategy

Assortment Planning: Define the right product mix per channel what goes online what goes in-store and what warrants cross-channel placement based on consumer demand inventory position and brand strategy.

Launch Sequencing: Collaborate with commercial and marketing teams to plan how new products are introduced across channels prioritizing by readiness sell-through potential and strategic fit.

Range Rationalization: Continuously review the active assortment to identify underperforming SKUs and recommend listings to retire or reposition.

Retail Activation Support: Collaborate with retail and trade marketing teams on planogram recommendations in-store promotional fixtures and seasonal shelf strategies.

3. Pricing Architecture & Promotion Strategy

Master Price List Management: Own the master price list across SGD MYR VND PHP IDR INR accounting for platform fees retailer margins FX and promotional costs.

Channel Price Integrity: Ensure pricing consistency and protect brand positioning across online and offline channels minimizing channel conflict and unauthorized undercutting.

Strategic Kitting & GWP: Design GWP tiers and strategic bundles (online and in-store) that increase AOV while protecting margin.

Promotional ROI: Evaluate the cost-effectiveness of every promotional mechanic before recommending execution.

4. Analytics Forecasting & Inventory Planning

Performance Reporting: Build and maintain dashboards in Tableau tracking sell-through SKU profitability and channel performance.

Product Profitability Analysis: Conduct SKU-level and bundle-level P&L analysis tracking contribution margin after all cost inputs identifying your most and least profitable products per channel.

Demand Forecasting: Develop demand forecasts by SKU and channel to feed into procurement and replenishment planning.

Inventory Planning: Work with supply chain and operations to maintain optimal stock cover per channel flag overstock and understock risks early and align reorder points to promotional calendars.

Post-Campaign Analysis: Conduct structured post-mortems on every major promotion and feed learnings back into the next planning cycle.

Candidate Requirements

Experience: 35 years in Omnichannel Merchandising Category Management or Trade Marketing across digital and physical retail.

Analytical Prowess: Advanced proficiency in Google Sheets and Excel; experience with Tableau required.

Commercial Acumen: Able to build margin models and translate data into clear commercial recommendations.

Regional Nuance: Familiarity with SEA retail dynamics across online platforms and offline trade (department stores specialty beauty pharmacy travel retail).

Multi-Market Background: Experience in a multi-brand multi-market environment is a strong plus.

Success Metrics (KPIs)

1. Promotional Effectiveness: Revenue uplift margin outcome and AOV impact per campaign versus baseline reviewed post-activation.

2. Margin Protection: Net margin maintained per channel tracked monthly.

3. Market Agility: Speed from trend identification to activation.

4. Merchandizing Landscape: Monthly checks on close competitors stores for content pricing & promo.