Royal Canin Pet Professional Trade Marketing Specialist Greece

Athens - Greece

Monthly Salary: Not Disclosed

Posted on: Yesterday

Vacancies: 1 Vacancy

Job Summary

Job Description:

The associate on this position is responsible for planning & coordinating all marketing activities for VET & PRO channels in Greece. It is responsible for translating brand strategy into actionable go-to-market plans with the aim of supporting business growth boosting recommendation and ensuring the perfect execution of the priorities.

The role is responsible for ensuring brand presence is maximized at the point of sale through tailored trade activities promotional plans and strong retailer partnerships.

The goal is to accelerate health outcomes by ensuring the availability and visibility of our portfolio in our Pet Professional customers partners and at key events in full respect of Royal Canin philosophy & communication codes as well as The Five Principles.

What are we looking for

Education & Professional Qualifications

- University Degree (BSc)

- Preferred qualification: Bachelor Degree in Marketing or Business Management

Knowledge / Experience

- Experience in Marketing and/or Trade marketing within international company min 3 years

- Excellent communication skills

- Strong English skills written and oral

- Brand Marketing/Management & Communication Integrated Marketing Project Management

- Basic negotiations skills

- Digital Savvy

- Experienced user of MS Office

- Digital marketing / Media planning experience is a plus

Insert bulleted list of 2-4 most essential requirements- can also include here 1-3 nice-to-haves that are identified as non-essential

What will be your key responsibilities

Planning execution and evaluation of trade & brand marketing activities in the market aiming to drive sales as well as brand performance (consumer & financial KPIs).

Key responsibilities include:

Support the development and implementation of trade marketing plans aligned with brand and sales objectives
Develop and monitor trade promotions (including sales channels allocation) and in-store activation campaigns to ensure optimal brand presence
Plans and manages ordering development and production of all point-of-sale materials communication promotional materials ensuring consistent brand representation across channels
Plans & coordinates the participation of company events in Vet & PRO channel
Support new product launches ensuring execution & launch excellence
Manage and track budget in collaboration with Pet Professional Head
Manages VET & PRO portfolio incl. sales analysis assortment optimization price monitoring

Royal Canin

The Royal Canin company the owner of the ROYAL CANIN brand is a division of Mars Petcare and the global leader in nutritional health for cats and dogs. For over 50 years Royal Canin has been committed to providing Health Through Nutrition to cats and dogs while improving the quality of their lives. Founded in 1968 by the French veterinarian Dr. Jean Cathary Royal Canin has been continually working and partnering with nutritionists breeders and veterinarians around the world. Based in Aimargues in the south of France we are proudly operating in more than 100 markets with 8000 Associates all over the globe united by the same purpose. The Royal Canin company the owner of the ROYAL CANIN brand is a division of Mars Petcare and the global leader in nutritional health for cats and dogs. For over 50 years Royal Canin has been committed to providing Health Through Nutrition to cats and dogs while improving the quality of their lives. Their age lifestyle size breed and activity level are observed through science in order to produce specific diets for each animals specific needs.

What can you expect from Mars
Work with diverse and talented Associates all guided by the Five Principles.
Join a purpose driven company where were striving to build the world we want tomorrow today.
A strong focus on learning and development support from day one including access to our in-house Mars University.
An industry competitive salary and benefits package including company bonus.

Required Experience:

Job Description:The associate on this position is responsible for planning & coordinating all marketing activities for VET & PRO channels in Greece. It is responsible for translating brand strategy into actionable go-to-market plans with the aim of supporting business growth boosting recommendation ...