Product Marketing Manager Cards
Job Summary
Your role and impact
As part of the Spend product team youll own the global positioning of the Wise card ensuring we dont just win new users but turn them into lifelong cross border and daily spenders. Youll sit at the intersection of product data and storytelling to define what spending means in a borderless world.
Key responsibilities include:
Lead the growth charge: You will define the global positioning for the Wise card driving both customer acquisition and high-frequency usage. Youll shift the perception of Wise from a utility you use occasionally to the card you never leave home without.
Strategic partnerships: This role offers a unique seat at the table with the global Payment Schemes. You will collaborate directly with Mastercard and Visa to co-create high-impact activations and acquisition campaigns centered around major global events.
Translate complexity into delight: Youll partner with our product design and engineering teams to turn our delightful features into clear compelling value propositions that resonate across 170 countries.
Be the voice of the customer: Youll keep your finger on the pulse of how customers perceive us. That means listening to customer feedback monitoring competitive moves and making sure the team understands what resonates and what doesnt. Youll translate these insights into clear positioning frameworks.
Bridge global and local: Youll partner with global and regional marketing teams to build awareness and conversion campaigns that resonate in our core markets ensuring that whether a customer is at home or abroad they understand why Wise is the smartest way to spend.
Qualifications :
What were looking from you
Strong positioning experience: Youve built or refined product narratives that differentiated a brand or product in a competitive space. You can make complex products simple and compelling.
Data-informed decision making: You use customer insights research and performance data to shape messaging and evaluate success. Youve built metrics frameworks that link comms to adoption.
Global mindset: You understand localisation customer segmentation and how to balance global consistency with local relevance.
Collaborative leadership: You can work across product engineering marketing and regional teams bringing alignment without losing speed.
Additional Information :
Whats in it for you
The chance to own Wises cards global positioning for millions of customers.
Autonomy to set the product marketing strategy for Spend with the support of a talented team.
A competitive compensation package including RSUs.
A hybrid working model allowing for a blend of home and office work.
A generous self-development budget and comprehensive benefits package.
The chance to work in a diverse inclusive and innovative environment.
For everyone everywhere. Were people building money without borders without judgement or prejudice too. We believe teams are strongest when they are diverse equitable and inclusive.
Were proud to have a truly international team and we celebrate our differences.
Inclusive teams help us live our values and make sure every Wiser feels respected empowered to contribute towards our mission and able to progress in their careers.
If you want to find out more about what its like to work at Wise visit .
Keep up to date with life at Wise by following us on LinkedIn and Instagram.
Remote Work :
No
Employment Type :
Full-time
Key Skills
About Company
Wise is a global technology company, building the best way to move money around the world. With the Wise account people and businesses can hold 40+ currencies, move money between countries and spend money abroad. Large companies and banks use Wise technology too; an entirely new cro ... View more