Market Development Associate Director, Regional Conference Lead US Kidney
Boston, NH - USA
Job Summary
Job Description
General Summary:
Associate DirectorRegionalConferenceLeadis responsible forleading the strategy and execution of VertexsU.S. Kidney Business Unitcommercialrepresentationatregional conferences as part of the Market Development team.
The Associate Director has responsibility forplanning anddelivery across approximately40regional-levelconferencesannually and reports into the Senior DirectorMarketDevelopmentwith direction from the DirectorCongress Ad Board and Strategic Council Lead US Kidney and DirectorCustomer Engagement Liaison Lead.
Key Duties and Responsibilities:
Leadsregional conference programwithinthe U.S. CommercialKidneyBusiness Unit as part of theMarket DevelopmentTeam
Leadsselection process sponsorships field interfaceandtraining plan
Drivescross-functional alignment with medicalandsales onselection staffing and annual plan
Buildsseamless process for field requests and HQ assessment of sponsorship opportunities
Overseesadaptation readiness and onsite deliveryof exhibit booth and all promotional materials pereventincluding but not limitedto:creative development/adaptation CRC reviews production/ordering and shipping ensuresthe creative agency andlogisticsvendors have clear scope and perform against specs and deadlines with high quality product
Leadspre-conference commercial briefings / trainings and post-conference commercial insights reports
Developsstrategic coverage plan for all regional meetings tooptimizeKTAM ridealongsand other customer visits for HQ colleagues
Synthesizesinsights from regional insights meetings to inform marketing strategy and tactics
Workswith Vertex analytics colleagues to assess value of and return on the program each year
Makesstrategic recommendations for brand promotional sponsorship and activations (e.g. exhibit sponsorships product theaters advertising) for each meeting within the current plan yearandsubsequentyears
Developsand roll out materials for CEL team for both information sharing and feedback collection
Leadsall HQ requests for projects requiring HCP selection and participation (e.g. unbranded videos internal meetings training sessions and branded content post-approval)
Servesas lead for U.S. Commercial KidneysHCP profiling tool (Veeva Link) ensuring successful and compliant cross functional rollout training expansion and continuation
SupportsDirectorCEL lead with monthly insights meetings including process development platformselectionand rollout and content creation
Other related duties as needed
Knowledge and Skills:
Direct experience with communications review committee for review of tactics
Experience in pharmaceutical marketing or closely related field(s) (e.g. pharmaceutical sales ad agency etc.)
Strong budget management and congress leadership experience
Ability to travel 35% of time to be onsite at 1/3 of all sponsoredregionalconferences
Experienced withassessing impact of promotional investments
Strong communicationand presentation skills
Agile in thought and action accustomed to fast-paced brand-launch environment
Ability to oversee generation of insights and apply those insights to business problems/opportunities
Strong analytical mindsetto leadothers to solve complex problems
Demonstrated ability to develop strategy make strategic recommendations andmonitorperformance
Strong working knowledge of market forecasts and relationship of business drivers to revenue
Strong working knowledge of MS Office applications including PPT Excel and Word
Education and Experience:
Bachelors degree in marketing business or scientific degree
Typically requires 8 years of experience or the equivalent combination of education and experience
Experience in one or more of the following: product marketing pharmaceutical sales thought leader engagement congress planning and/or consulting
Exceptional leadership cross-functional collaboration and communication skills
Demonstrated experience building strategic KTL networks with strong customer orientation and translating insights into actionable commercial strategies
Rare disease / specialty product launch experience
Experience working in highly competitive markets
Kidney experience strongly preferred but not
Pay Range:
$0 - $0Disclosure Statement:
The range provided is based on what we believe is a reasonable estimate for the base salary pay range for this job at the time of posting. This role is eligible for an annual bonus and annual equity awards. Some roles may also be eligible for overtime pay in accordance with federal and state requirements. Actual base salary pay will be based on a number of factors including skills competencies experience and other job-related factors permitted by law.
At Vertex our Total Rewards offerings also include inclusive market-leading benefits to meet our employees wherever they are in their career financial family and wellbeing journey while providing flexibility and resources to support their growth and aspirations. From medical dental and vision benefits to generous paid time off (including a week-long company shutdown in the Summer and the Winter) educational assistance programs including student loan repayment a generous commuting subsidy matching charitable donations 401(k) and so much more.
Flex Designation:
Hybrid-Eligible Or On-Site EligibleFlex Eligibility Status:
In this Hybrid-Eligible role you can choose to be designated as:
1. Hybrid: work remotely up to two days per week; or select
2. On-Site: work five days per week on-site with ad hoc flexibility.
Note: The Flex status for this position is subject to Vertexs Policy on Flex @ Vertex Program and may be changed at any time.
#LI-Hybrid
Company Information
Vertex is a global biotechnology company that invests in scientific innovation.
Vertex is committed to equal employment opportunity and non-discrimination for all employees and qualified applicants without regard to a persons race color sex gender identity or expression age religion national origin ancestry ethnicity disability veteran status genetic information sexual orientation marital status or any characteristic protected under applicable law. Vertex is an E-Verify Employer in the United States. Vertex will make reasonable accommodations for qualified individuals with known disabilities in accordance with applicable law.
Any applicant requiring an accommodation in connection with the hiring process and/or to perform the essential functions of the position for which the applicant has applied should make a request to the recruiter or hiring manager or contact Talent Acquisition at
Required Experience:
Director
Key Skills
About Company
Vertex Pharmaceuticals invests in scientific innovation to create transformative medicines for people with serious diseases.