Director, Performance Marketing
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Job Location:
Milwaukee, WI - USA
Monthly Salary:
Not Disclosed
Posted on:
16 hours ago
Vacancies:
1 Vacancy
Job Summary
At Rite-Hite your work makes an impact. As the global leader in loading dock and door equipment we design and deliver solutions that keep our customers safe secure and productive. Here youll find innovation stability and the chance to grow your career as part of a team thats always looking ahead.
We are seeking a Director of Performance Marketing to lead the strategy integration and execution of performance marketing across all categories and regions. This role is responsible for building and operating a scalable marketing engine that drives demand pipeline growth and measurable business impact.
The Director of Performance Marketing provides day-to-day leadership across Marketings shared services capabilities including demand generation insights and operational excellence and content and creative ensuring alignment consistency and effective execution. This role partners closely with leaders across the business to prioritize initiatives establish clear timelines and deliver results with speed and discipline. The position reports to the Chief Marketing Officer and is based in the Milwaukee WI area with a hybrid work arrangement.
Key Responsibilities
Performance Marketing Strategy & Leadership
Develop and execute the performance marketing strategy across all categories and regions.
Lead and integrate shared marketing capabilities to drive consistent execution and impact.
Partner with business leaders to prioritize initiatives establish timelines and ensure delivery on time and within budget.
Develop and maintain global brand standards and mechanisms to support compliance reduce variance and increase pipeline impact.
Demand Generation & Pipeline
Lead demand generation efforts including campaigns lead nurturing tradeshows and Marketing Qualified Leads (MQLs).
Continuously refine approaches to maximize impact and pipeline growth.
Ensure omnichannel programs are data-driven measured and optimized.
Sales Enablement
Ensure sales enablement consistency across categories.
Improve quote and proposal processes including template development and cross-functional alignment.
Lead technology-enabled execution within existing CRM and sales support platforms.
Insights & Operational Excellence
Drive a data-driven mindset through the creation and use of insights metrics and KPI dashboards.
Lead continuous improvement efforts across marketing operations and execution.
Content & Creative
Ensure compelling consistent messaging and strong brand governance across marketing programs.
Marketing Technology Automation & AI
Advance marketing automation capabilities with an AI-first mindset to improve efficiency scalability and performance.
Qualifications
Required
Bachelors degree in Marketing Business Administration Communications or a related field.
10 years of experience in B2B marketing including demand generation customer and market intelligence and sales enablement.
Proven experience delivering results in a complex matrixed organization.
Strong prioritization project management and delegation skills.
Ability to manage multiple stakeholders and competing priorities with urgency and adaptability.
Clear effective communicator with the ability to engage senior leaders and cross-functional teams.
What We Offer
At Rite-Hite we take care of our people because when youre supported you can do your best work. Our benefits are designed to support your health your future and your life outside of work:
Health & Well-being: Comprehensive medical dental and vision coverage plus life and disability insurance. A robust well-being program with an opportunity to receive an extra day off and more.
Financial Security: A strong retirement savings program with 401(k) company match and profit sharing.
Time for You: Paid holidays vacation time and personal/sick days each year.
Join us and build a career where youre supported at work and beyond.
Rite-Hite is proud to be an Equal Opportunity Employer. We consider all qualified applicants without regard to race color religion sex sexual orientation gender identity national origin age disability veteran status or any other protected characteristic under federal state or local law. In accordance with VEVRAA we are committed to providing equal employment opportunities for protected veterans. We are also committed to maintaining a drug-free workplace for the safety of our employees and customers.
Required Experience:
Director
Key Skills
About Company
Rite-Hite is the world leader in the manufacture and sale of loading dock equipment, industrial doors, safety barriers and high-volume, low-speed industrial fans – all designed to improve safety, productivity, and energy consumption.
