Associate Director U.S., HCP Marketing Admilparant (PPF)
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Job Location:
Princeton, NJ - USA
Monthly Salary:
Not Disclosed
Posted on:
Yesterday
Vacancies:
1 Vacancy
Job Summary
Working with Us
Challenging. Meaningful. Life-changing. Those arent words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here uniquely interesting work happens every day in every department. From optimizing a production line to the latest breakthroughs in cell therapy this is work that transforms the lives of patients and the careers of those who do it. Youll get the chance to grow and thrive through opportunities uncommon in scale and scope alongside high-achieving teams. Take your career farther than you thought possible.
Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits services and programs that provide our employees with the resources to pursue their goals both at work and in their personal lives. Read more: Summary:
This is ahighvisibilityhighimpactrole at a pivotal moment foradmilparantas we prepare for a potentialfirstinclasslaunch in idiopathic pulmonary fibrosis (IPF) and progressive pulmonary fibrosis (PPF). The Associate Director HCP Marketing(PPF)will be a foundational member of theadmilparantUS Brand Team joining at an exciting and important juncture to help shape the brands HCP strategy launch readiness and early commercial success.
The individual in this role will be responsibleto developplans and shape impactful tools and tactics to lead HCP personal and non-personal launch initiatives. This role requires both strategic thinking andhandsonexecution working in close collaboration with cross-functional partners.The ideal candidate would havepreviousHCP marketing experience strong critical thinking skills experience in marketing execution strongcollaborationand communication skills to effectively influence and lead a broad cross-matrix team.Prior launch experience is a plus. This position willreport to the Director US HCP Marketingadmilparant.
Key Responsibilities:
Drivestrategic planning and execution ofHCP marketingPPFinitiatives and tactical planthat support brandobjectivesand management of agencies/vendors
EnsurePPFtactical execution including messaging andcreative is rooted in the brand strategy and HCP insights and is pulled through across key channels
Partnerwith internal stakeholders and key agency partners to deliver against targeted scope of work
Manage HCP marketing budget and invoicing
Support internal review processes and work with external partners to ensuretimelycompliantandaccuratepreparation of tactical projects
Partner with market research and analytics colleagues toensure strategies and tactics are aligned to customer insights andoptimizedbased on key performance indicators
Work cross-functionally with marketing teams salestrainingMedicalMarketAccessPatient Access Support Solutionsand CASAto ensure executional alignment
Establish strong relationships and develop collaborative areas of shared interest with key stakeholders includingILD experts communitypulmonologistsand pulmonology APPs
Key Skills
About Company
Bristol-Myers Squibb is a global biopharmaceutical company focused on discovering, developing and delivering innovative medicines for patients with serious diseases. Our medicines are helping millions of patients around the world in disease areas such as oncology, cardiovascular, immu ... View more
