Senior Programmatic Campaign Manager

Your team

Our Digital HUBoperatesfrom Amsterdam and supports global advertisers with digital media campaigns across more than 50 markets. The team works closely with local markets mediapartnersand platforms to deliver effective programmatic campaigns that drivereal businessimpact.

At dentsu we believe inValue for All. This means creating meaningful value for our clients ourpeopleand the wider media ecosystem by building transparenteffectiveand responsible digital advertising solutions.

Within the HUB we collaborate daily with international teams and technology partners such as Google MetaAmazonand other leading platforms. The environment is fast movinginternationaland highly collaborative.

If you enjoy working on global clients and solving complex digital media challenges you will feel at home here.

What will you do

As aSenior Programmatic Campaign Manager youare responsible forthe planningexecutionand optimization of programmatic campaigns across multiple markets. You translate clientobjectivesinto effective programmatic strategies and ensure campaigns run smoothly from setup to reporting. You work closely with internal teams localmarketsand platform partners to deliver campaigns that meet performance goals and businessobjectives. Beyond campaign execution you helpidentifyopportunities to improve campaign performance test newsolutionsand strengthen programmatic capabilities within the team. You will also act as a senior point of contact for clients and stakeholders helping to translate campaign performance into clear insights and recommendations.

Key responsibilities

Programmatic strategy and activation

Support the development of programmatic strategies aligned with client goals;
Translate media plans into effective programmatic campaign setups;
Work with multiple markets to ensure campaigns are implemented consistently.

Campaign management

Set up and manage campaigns across DSPs such as DV360 The Trade Desk or Amazon DSP;
Manage targeting bidding strategiescreativesand placements;
Monitorperformance and continuouslyoptimizecampaigns.

Data analysis and reporting

Analysecampaign performance andidentifyoptimization opportunities;
Create clear performance reports and recommendations for clients and internal teams;
Run testing frameworks such as A/B testing to improve results.

Client and stakeholder collaboration

Present campaign performance and insights to clients and internal stakeholders;
Work closely with analyticsstrategyand creative teams;
Support markets with programmaticexpertisewhen needed.

Innovation and testing

Contribute to test and learn initiatives across the region;
Explore new formats targeting approaches and platform capabilities;
Share learnings and best practices within the team.

What are we looking for

4 years of experience working with programmatic buying platforms such asDV360 The Trade Desk or Amazon DSP;
Strong understanding of the digital media and programmatic ecosystem;
Experience managing campaigns across multiple markets or complex client environments;
Ability toanalyseperformance data and translate insights into actions;
Strong communication and stakeholder management skills;
Experience presenting campaign results to clients or senior stakeholders;
Good organizational skills and the ability to manage multiple campaigns simultaneously;
A proactive mindset and interest in digital media innovation.

What we offer

25 vacation days plus3 Well-being Days;
2 Social Impact Daysto volunteer for a cause of your choice;
Learning and development opportunities throughdentsustraining programs;
Clear career development paths within the organization;
A hybrid working model:3 days in the office 2 days working from home;
A collaborative and international working environment;
Regular team events social activities and dentsu celebrations;
Competitive salary and benefits.

#LI-Hybrid