At eBay were more than a global ecommerce leader were changing the way the world shops and sells. Our platform empowers millions of buyers and sellers in more than 190 markets around the world. Were committed to pushing boundaries and leaving our mark as we reinvent the future of ecommerce for enthusiasts.
Our customers are our compass authenticity thrives bold ideas are welcome and everyone can bring their unique selves to work every day. Were in this together sustaining the future of our customers our company and our planet.
Join a team of passionate thinkers innovators and dreamers and help us connect people and build communities to create economic opportunity for all.
About the team and the role:
We are seeking a dedicated CRM Marketing Manager to shape and implement customer-focused experiences in support of eBays strategic growth areas. The candidate will drive launches across eBays owned marketing channels (email push notifications in-app messaging onsite etc.) and eBays global markets.
You will work closely with cross-functional teams to develop implement and track the performance of recurring trigger-based & strategic marketing campaigns. This is an excellent opportunity for a detail-oriented individual who thrives in a collaborative high-performing team takes ownership and can effectively analyze and interpret key metrics.
What you will accomplish:
Develop and execute CRM strategies to improve customer acquisition retention and re-engagement
Plan build and optimize multi-channel campaigns (email push notifications in-app messaging onsite etc.)
Design and implement customer segmentation and targeting strategies
Analyze campaign performance and customer behavior to drive continuous improvement
Partner with global cross-functional teams: Creative Analytics Operations Product Marketing Business Units Product Legal
Manage timelines and stakeholders to ensure seamless on-time execution
Drive a test-and-learn environment through testing and continuous optimization
What you will bring:
Bachelors degree in business or related field preferred
3 years of experience in digital marketing preferably within CRM and owned channels (email push notifications in-app messaging onsite etc.)
Proven success in executing owned channel experiences with consistent messaging and timely delivery.
Ability to develop and streamline an always-on campaign optimization plan (e.g. customer journeys segmentation messaging)
Establish and deliver strategies that cover the entire CRM customer lifecycle journey (e.g. onboarding growing retaining)
Apply performance analytics to generate insights build reports and inform a broader strategy
Works well independently while maintaining collaborative relationships with team members
Strong oral and written communication skills - comfortable presenting to groups
Strong personal work ethic including personal initiative and ownership
Ability to lead multiple projects simultaneously and balance priorities
Customer-centric and hands-on individual with demonstrated ability to manage performance against established KPIs
Demonstrated success in fast-paced matrixed environments with the ability to thrive in dynamic rapidly evolving and highly competitive industry
Ability to build relationships and collaborate across all levels functions and geographies
Additional Details
The base pay range for this position is expected in the range below:
C$85600 - C$114300Base pay offered may vary depending on multiple individualized factors including location skills and experience. The total compensation package for this position may also include other elements including a target bonus and restricted stock units (as applicable) in addition to a full range of medical financial and/or other benefits (including RRSP eligibility various paid time off benefits such as PTO and parental leave). Details of participation in these benefit plans will be provided if an employee receives an offer of employment.
This job posting relates to an existing vacancy within eBay.
eBay is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race color religion national origin sex sexual orientation gender identity and disability or other legally protected you have a need that requires accommodation please contact us at. We will make every effort to respond to your request for accommodation as soon as possible. View our accessibility statement to learn more about eBays commitment to ensuring digital accessibility.
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Required Experience:
Manager
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