Business Development Representative
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Job Summary
Toshiba Global Commerce Solutions is seeking a Business Development Representative. The Business Development Representative (BDR) plays a critical role as the first point of contact in the sales process creating a strong first impression of Toshiba with prospective customers. This role is responsible for generating and qualifying high-quality leads developing early-stage opportunities and transitioning them to Sales for closure.
The BDR partners closely with Account Executives Sales Leadership and Marketing to identify and engage target accounts using modern methodologies such as Account-Based Marketing (ABM) Conversational Selling and Social Selling.
Key Responsibilities
Preparation & Readiness
- Research target accounts key stakeholders and industry segments (with a focus on retail).
- Identify decision-makers and develop targeted outreach strategies.
- Build informed customized engagement plans to position Toshiba solutions effectively.
- Leverage contact lists from Sales and Marketing to drive demand generation activities.
Cross-Functional Collaboration
- Marketing: Partner to identify and act on leads generated from campaigns events and programs.
- Sales: Align with Account Executives and Sales Leaders to prioritize accounts and outreach strategies.
Outreach & Lead Nurturing
- Generate new business through outbound prospecting (calls email LinkedIn and social channels).
- Clearly and effectively communicate Toshibas retail value proposition.
- Qualify inbound and outbound leads using defined criteria and processes.
- Nurture prospects by understanding use cases pain points and desired business outcomes.
- Set qualified meetings and hand off opportunities to Sales and Services teams.
- Maintain a consistent pipeline of high-quality opportunities prioritizing quality over quantity.
Tracking & Reporting
- Document all activities and manage pipeline in .
- Collaborate with Sales to develop strategies that meet revenue goals.
- Track measure and report on lead generation performance and pipeline progression.
- Provide feedback to Marketing to refine messaging and campaign effectiveness.
Additional Responsibilities
- Perform other related duties as assigned.
Required Qualifications
- Bachelors degree or equivalent experience.
- 5 years of experience in business development lead generation sales or marketing.
- Demonstrated success in generating and nurturing leads and exceeding performance targets.
- Strong communication skills (verbal written and active listening).
- Proven ability to engage and influence C-level executives.
- Skilled in objection handling discovery and value-based selling.
- Highly organized with the ability to manage multiple priorities in a fast-paced environment.
- Self-motivated with strong drive resilience and creativity.
- Comfortable with cold calling and handling rejection in a metrics-driven environment.
- Disciplined in activity planning goal setting and CRM documentation (Salesforce).
Preferred Qualifications
- Experience in the retail technology industry (vendor or client side).
- Proficient with tools such as Salesforce LinkedIn Sales Navigator ZoomInfo and sales engagement platforms.
- Strong interest in building a long-term career in technology sales or marketing.
What Success Looks Like
- Consistently builds a high-quality pipeline of qualified opportunities.
- Effectively collaborates across Sales and Marketing teams.
- Delivers strong conversion rates from lead to opportunity.
- Maintains accurate reporting and contributes to continuous process improvement.
About the Company:
Toshiba Global Commerce Solutions is a dynamic billion-dollar global company based in Research Triangle Park NC providing retail store solutions to your favorite brands. Have you ever been in a hurry and made use of the self-checkout at Lowes Foods earned fuel rewards at Kroger or just paid for purchases at retailers such as Walmart Michaels Carrefour The Gap Calvin Klein Boots Cencosud BJs or Costco These are just a few examples of our in-store solutions and impressive customer base that made us the worlds installed market share leader.
The nature of retail is changing quickly so if you share our Together Commerce vision of a seamless two-way participatory shopping experience lets get together to drive the new economy.
**Toshiba Global Commerce Solutions Inc. offers a competitive salary and generous benefits package including the following: **
Group health coverage (medical dental & vision)
Employee Assistance Programs
Company provided life insurance
Employee discounts
Generous paid holiday schedule paid vacation & sick/personal days
EEO:
Toshiba Global Commerce Solutions is an equal opportunity/affirmative action employer that evaluates qualified applicants without regard to age ancestry color religious creed disability marital status medical condition genetic information military or veteran status national origin race sex gender gender identity gender expression and sexual orientation or any other protected factor. We also consider qualified applicants regardless of criminal histories consistent with legal requirements.
Individuals who need a reasonable accommodation because of a disability for any part of the employment process should email to request an accommodation
DIVERSITY EQUITY & INCLUSION:
We at Toshiba Global Commerce Solutions firmly believe that our people are an integral part to the success of our customers. Furthermore were committed to Diversity Equity and Inclusion for all our people as highlighted by our 5 Core Principles (Create Outreach Foster Belonging Unleash Opportunity Diverse Cultural Engagement and Culture of Transparency). Were passionate about our customers the retail industry and becoming a more responsible company as we help create a brighter future.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about discussed or disclosed their own pay or the pay of another employee or applicant. However employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information unless the disclosure is (a) in response to a formal complaint or charge (b) in furtherance of an investigation proceeding hearing or action including an investigation conducted by the employer or (c) consistent with the contractors legal duty to furnish information. 41 CFR 60-1.35(c)
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About Company
RJ Young partners with organizations to provide innovative office & IT technology, helping them streamline operations, boost productivity, and security.
