Marketplace Manager FOREO
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Posted on:
Yesterday
Vacancies:
1 Vacancy
Job Summary
Job Title: Marketplace Manager
Job Type: Full Time
Department: BD Southeast Asia / Marketplace Team
Location: Singapore
Job Summary
The Marketplace Manager for FOREO Southeast Asia leads ecommerce growth and operations
across key markets including Singapore Malaysia Vietnam Philippines Indonesia and India.
With full P&L accountability this role drives sales performance and brand presence on platforms
like Shopee Lazada Zalora and TikTok Shop.
The Marketplace Manager oversees marketplace partnerships promotional campaigns and a
regional team combining data-driven insights with cross-functional collaboration to optimize
inventory marketing fulfillment and customer experience. This leadership role ensures
profitable growth and consistent brand standards across all online touch points in the region.
Key Responsibilities
1. Revenue and P&L Management
Meet and exceed sales targets for all assigned e-commerce channels
Own full P&L responsibility tracking key commercial metrics like Achievement Growth
ACOS ROAS conversion rates and AOV.
2. Relationship & People Management
Build strong partnerships with marketplace platforms (Shopee Lazada Zalora TikTok Shop) and manage key account relationships.
Lead and develop the Southeast Asia Marketplace team to maximize productivity engagement and execution.
3. Data Analysis & Commercial Planning
Analyze sales performance consumer behavior market trends and competitor activities to inform tactical and strategic decisions.
Lead the creation of monthly campaign calendars detailing promotions pricing and platform activations such as double digit campaigns bundles flash sales livestreams etc.
4. Digital Marketing and Content Management
Optimize platform on-platform marketing tools (e.g. Sponsored Ads Affiliate Marketing Live Streaming) to drive traffic and sales.
Collaborate closely with the Marketing team on off-platform tools such as influencer campaigns social media demand generation.
Ensure all marketplace brand stores maintain premium product content quality and brand consistency.
5. Operational Excellence and Efficiency
Plan and forecast inventory to avoid stockouts and minimize excess stock for efficient sales fulfillment.
Work with Supply Chain and Logistics to optimize regional fulfillment for cost efficiency and delivery speed.
Oversee customer service KPIs driving initiatives that increase customer engagement satisfaction and repeat purchases.
6. Cross Function Collaboration
Partner with cross-functional teams including Marketing IT Finance and Product to ensure aligned strategies smooth operations and cohesive execution across all marketplace touchpoints.
Foster strong communication and collaboration between departments to drive innovation agility and quick resolution of operational challenges.
Qualification
Minimum 5 years of experience in ecommerce marketplace management or digital marketing preferably in beauty tech or consumer goods industries.
Proven track record of driving sales growth managing P&L and executing high-impact marketplace campaigns across Southeast Asia or similar markets.
Strong analytical skills with experience in data-driven decision making performance measurement (ACOS ROAS conversion rates) and commercial planning.
Excellent leadership experience capable of managing and motivating a regional team.
Expertise in managing key relationships with marketplace platforms (Shopee Lazada Zalora TikTok Shop) and negotiating partnerships.
Proficient in ecommerce marketing tools including Sponsored Ads Affiliate Marketing and Livestream integrations.
Exceptional cross-functional collaboration and communication skills with the ability to work smoothly with Marketing Supply Chain Finance and Product teams.
Adaptability to fast-paced dynamic environments and a proactive results-driven mindset.
Knowledge of Southeast Asian digital commerce landscapes and consumer behavior is a strong advantage.
Why FOREO
You will work for the fastest-growing global beauty and well-being brand
You will be encouraged to bring fresh ideas to the table
You will become part of a highly skilled and experienced team
You will participate in global and local campaigns and be able to influence their success
You will have the possibility to grow and the opportunity to take the most optimal roles and
responsibilities in a fast-growing environment
SUMMARY
Sales and P&L Ownership: Drive sales growth and manage full P&L focusing on key commercial metrics like ACOS ROAS conversion rates and AOV.
Partnership and Account Management: Develop and maintain strong relationships with marketplace platforms and key account managers leading promotional campaigns and partnership opportunities.
Team Leadership: Lead mentor and develop the regional Marketplace team to maximize productivity engagement and execution.
Data-Driven Commercial Planning: Analyze sales data consumer behavior and market trends to inform commercial strategy and own the monthly campaign calendar including promotions pricing bundles flash sales and livestream activations.
Marketing and Brand Excellence: Optimize digital marketing tools (Sponsored Ads Affiliate Marketing Livestream) collaborate with Marketing on influencer campaigns and demand generation and ensure premium product content visuals and brand consistency across all stores.
Operational Excellence: Forecast inventory needs coordinate with Supply Chain and Logistics for cost-effective fulfillment and oversee customer service KPIs and initiatives to enhance customer engagement satisfaction and repeat purchases.
Cross-Functional Collaboration: Partner with Marketing IT Finance and Product teams to align strategy and operations fostering communication and innovation to solve operational challenges.
Required Experience:
Manager
Key Skills
About Company
Discover FOREO's pro-level skincare and oral care products, featuring cutting-edge beauty-tech solutions. Shop now to elevate your skincare routine!
