PR & Coms Specialist
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Job Location:
Monthly Salary:
Posted on:
8 hours ago
Vacancies:
1 Vacancy
Job Summary
PR & Communications Specialist
About the Role
We are looking for a proactive and driven PR & Communications Specialist to join our dynamic collaborative team. This is an exciting opportunity to make a real impact by shaping brand perception and driving visibility in a key European market.
You will be part of a small agile team and report directly to the Head of PR & Communications for Central this role youll play a key part in building strong media relationships delivering compelling storytelling and supporting strategic communications initiatives.
Key Responsibilities
Develop and execute integrated media relations strategies across B2B and B2C channels
Build and strengthen brand awareness in the German market
Establish and maintain strong relationships with journalists media outlets influencers and key stakeholders
Create high-quality communication materials including press releases Q&As and presentations
Manage incoming media enquiries and coordinate interviews
Support press events including logistics and coordination of test drives
Identify and evaluate sponsorship and partnership opportunities
Maintain and update media databases and oversee PR administration
Monitor analyze and report on media coverage and campaign performance
Manage CMS and update press platforms
Coordinate with agencies and external partners to ensure consistent messaging
Qualifications & Experience
Bachelors degree in Communications Marketing Journalism or a related field
12 years of experience in PR communications or journalism
Experience in the automotive or premium/luxury sector is a plus
Strong understanding of the German media landscape
Fluency in German and English (written and spoken)
Experience with CMS platforms and media monitoring tools
What You Bring
Excellent stakeholder management and communication skills
Structured detail-oriented and hands-on approach
Creative mindset with strong problem-solving abilities
Ability to work under pressure and meet tight deadlines
Strong networking and relationship-building skills
Valid drivers license (required for events and test drives)
Why Join Us
Be part of a pioneering automotive brand entering and growing in the European market
Work in a fast-paced multicultural environment
Gain exposure to high-impact projects and strategic communications
Enjoy strong opportunities for professional development and career growth
Key Skills
About Company
Minnovation is a fast-growing HR consulting and Employer of Record (EOR) company, recognized as a multi-year Gazelle Award winner for our rapid and sustainable growth. We help companies seamlessly expand into new markets across the Nordics and Europe by delivering compliant employment ... View more
