Affiliate Marketing Analyst
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Job Location:
Las Vegas, NV - USA
Monthly Salary:
Not Disclosed
Posted on:
Yesterday
Vacancies:
1 Vacancy
Job Summary
The Analyst oversees the full lifecycle of affiliate partnerships from evaluation and onboarding to contract structuring compliance KPI design and performance optimization. This role serves as a critical connector between partner activity and business outcomes using advanced analytics and crossfunctional collaboration to maximize efficiency scale highvalue contributors and ensure impeccable governance. They demonstrate strong judgment commercial fluency and the ability to translate data into clear actionable recommendations for leadership.
Responsibilities
Affiliate Program Ownership
Lead daytoday oversight of a large diverse portfolio of affiliate partners across the U.S. and Ontario.
Act as the primary strategic and operational relationship ownermanaging onboarding contracting workflow design tracking integrations and issue resolution.
Enforce rigorous compliance and governance standards with zero tolerance for riskgenerating behavior.
Continuously monitor partner activity and proactively escalate concerns (traffic quality issues fraud indicators incentives misaligned messaging etc.).
Performance Optimization & Analytics
Build refine and manage KPI frameworks across partners states and products (CPA CPL ROAS margin impact conversion funnels payback LTV).
Develop datadriven recommendations for commission structures deal constructs and partner tiering based on performance and market conditions.
Analyze traffic quality customer conversion deposit behavior and longterm value to optimize partner mix and channel efficiency.
Deliver weekly insights to Acquisition Leadership Finance Analytics and Performance Marketing.
Strategic Planning & CrossFunctional Collaboration
Work as an integrated member of the Performance Marketing organizationadapting affiliate strategy to maintain optimal channel efficiency.
Partner with Compliance Legal Finance Analytics and Product to ensure scalable responsible auditready program operations.
Support quarterly planning and forecasting with datadriven scenariobased perspectives.
Identify growth opportunities including partner expansion new commercial models differentiated statelevel strategies and testing roadmaps.
Executive-Ready Communication
Develop clear concise insightdriven narratives for weekly business reviews monthly performance reads and adhoc executive inquiries.
Present risks opportunities and recommended actions with a strong point of view and supporting data.
Translate complex analytics into actionable insights for both technical and nontechnical audiences.
KEY OUTPUTS
A highperforming partner ecosystem driving efficient scalable customer acquisition.
Impeccable governance and compliance across all affiliate operations.
KPI and compensation frameworks that guide smart commercial decisionmaking.
Clear identification and escalation of risks opportunities and required pivots.
Consistent structured leadershipready communication.
Qualifications
- Deep understanding of performance marketing economics and affiliate partner mechanics.
- Strong analytical skills and ability to synthesize complex datasets into strategy.
- Proven ownership mindset operational precision and ability to manage complex relationships.
- Exceptional communication skills especially with executives.
- High bias for action and comfort operating in a fastpaced performancedriven environment.
Additional Requirements:
- 36 years of experience in affiliate marketing performance marketing or partnership growth roles.
- Experience managing a large affiliate portfolio ideally in regulated or highstakes environments.
- Gaming experience preferred (sports betting or iCasino); adjacent highvolume affiliate ecosystems considered.
- Bachelors degree required.
Required Experience:
IC
Key Skills
- Loyalty Marketing
- Marketing
- Google Analytics
- Pardot
- Attribution Modeling
- Pivot tables
- Salesforce Marketing Cloud
- Data Visualization
- Tableau
- Customer Segmentation
- Market Research
- Analytics
About Company
At Caesars Digital, We Don’t Just Play the Game — We Set the Standard. As a proud part of Caesars Entertainment, the world’s premier gaming company with more than 80 years of sports betting leadership, Caesars Digital is Blazing The Trail in digital innovation, customer experience and ... View more
