Managing Vice President, Global Creative

JOB SUMMARY

Marriott International is entering an exciting new chapter of growth and evolution. The Managing Vice President Global Creativewill lead and inspire a world-class creative organization elevating and expanding our global Creative Center of Excellence with social and digital first fueled by AI innovation and modern storytelling.

This executive will guide the end-to-end creative vision for Marriotts portfolio of 30+ brands across five continents strengthening how our brands show up platforms campaigns content talent and experiences. They will build on the strong foundation already in place advancing the systems teams and partnerships that ensure creativity scales efficiently and consistently across the enterprise.

A key part of this role is the continued refinement of the creative operating model and establishing structures partnerships and ways of working that enable a large dynamic organization deliver world class creative at scale while elevating our brand creative across every touch point. This leader will steward the continued evolution of Riott Haus Marriotts in-house creative agency amplifying its impact as a global creative engine.

As an enterprise leader this executive will champion creativity and innovation as core drivers of Marriotts growth embedding brand identity storytelling cultural relevance and social impact into every expression of the brand.

What Success Looks Like

• ACreative Center of Excellence that bring clarity consistency and shared standards while empowering creativity in every market.
• Anin-house creative agency that delivers best-in-class work efficiently complemented by strong partnerships with external agencies and partners.
• Marriott Bonvoy elevated as asocial- and digital-first culturally relevant brand across platforms campaigns and experiences.
• Editorial social and owned content teams working as a unified storytelling ecosystem with a cohesive brand voice.
• AI innovation and emerging technologiesseamlessly integrated intoworkflows to support creativity speed and personalization.
• Global talent casting and influencer strategies that strengthen cultural relevance and brand affinity.
• Creative operations that support clarity speed and scale while preserving craft and excellence.
• Strong alignment across global regional and cross-functional teams with this role serving as a unifying force.
• The brand recognized internally and externally as an iconic lifestyle brand and acreative leader in modern hospitality driving measurable gains in brand awareness consideration engagement relevance and brand affinity.

CANDIDATE PROFILE

Education and Experience Required

• 4-year degree from an accredited university in Business Administration Marketing & Communications or related major.
• 15 years of creative leadership experience ideally across hospitality lifestyle fashion or culture-driven brands.
• High taste level and passion for high end brand design brand identity and visual storytelling.
• Proven ability to build and evolve brands across luxury premium and mass-market segments.
• Experience at top global brands and/or world-class creative agencies.
• Track record leading creative across multiple markets languages and cultures.
• History of delivering award-winning culture shaping creative campaigns across all brand touchpoints.
• Experience building global creative teams in-house agencies and managing external partners.
• Deep expertise in social digital and content-driven brand building.
• Strong editorial instincts and a distinct point of view on culture storytelling and design.
• Experience with global talent influencer and casting strategies that enhance cultural relevance.
• Strong operational skills: process design budget management and scaling creative across a complex global organization.
• Passion for AI innovation and emerging creative technologies.
• A collaborative visionary leader who attracts top talent and fosters a culture of creativity and innovation.

CORE WORK ACTIVITIES Creative Leadership & Vision

• Inspire and articulate a bold globally consistent creative vision across all brand touchpoints: digital social editorial experiential on-property and beyond.
• Lead the development of aCreative Center of Excellence that providesclear global creative standards playbooks and best practices.
• Guide creative work to ensure it is culturally relevant platform-native and aligned with brand strategy and business goals.

In-House Creative Agency

• Lead the continued evolution of a high-performing in-house creative agency that brings together concepting design content video copy and emerging formats.
• Guide creative development across campaigns brand moments always-on content and special projects.
• Champion a balance of speed quality and innovation enabling teams to bring ideas to life efficiently while upholding creative excellence.
• Shape a flexible scalable operating model that enables the agency to scale and support the various cross functional teams globally.

External Agency & Partner Management

• Serve as the primary creative partner across all external creative agencies production partners and specialists.
• Provide clear creative direction and foster seamless collaboration between in-house and external teams ensuring global brand consistency.
• Continuously refine agency models scopes and workflows for maximum impact and value.
• Shape a creative operating model that supports global needs reduces inefficiencies and enables both consistent global brand expression and meaningful local adaptation.

Editorial Social & Content

• Guide global editorial and social teams in shaping a strong distinctive brand voice and content strategy.
• Overseecontent platforms(social channels websites apps email editorial hubs etc.) to ensure a cohesive and compelling ecosystem.
• Champion platform-specific storytelling with asocial-first mindset prioritizing relevance shareability and community engagement.
• Elevate visual aesthetic and brand storytelling across social and content platforms to deepen audience connection and brand expression.

Talent Casting & Influencer Strategy

• Guide global casting talent and influencer strategy across campaigns content and brand partnerships.
• Cultivate long-term relationships with creators tastemakers and cultural voices who authentically reflect and elevate the brand.
• Ensure talent approaches are inclusive culturally attuned and aligned with brand values.

Creative Operations & Project Management

• Lead creative operations resourcing budgeting and project management to enable scale efficiency and sustained excellence.
• Implement clear processes timelines and tools that empower teams and support creative excellence.
• Partner closely with integrated marketing omnichannel marketing brand digital and regional teams to ensure flawless execution.

Innovation AI & Future-Forward Capabilities

• ChampionAI emerging technologies and new creative toolsacross ideation production personalization and optimization.
• Explore and pilot new formats platforms and storytelling approaches to keep the brand at the forefront of cultural and technology shifts.
• Foster a creative organization that continuously experiments learns and evolves.

Leadership & Ways of Working

• Build and lead a high-performing global team.
• Establish best-in-class ways of working governance and collaboration models across regions and functions.
• Act as a senior marketing voice internally influencing leadership and advocating for the customer.

At Marriott International we are dedicated to being an equal opportunity employer welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and greatest strength lies in the rich blend of culture talent and experiences of our are committed to non-discrimination on any protected basis including disability veteran status or other basis protected by applicable law.