Line of Service
Internal Firm ServicesIndustry/Sector
Not ApplicableSpecialism
IFS - Clients & MarketsManagement Level
Senior AssociateJob Description & Summary
Role descriptionKey responsibilities
Be responsible forthe creation scheduling and posting of content on PwCs global social channels including LinkedInXand other relevant channels.
Act as a first point of contact for all social media requests and queries related to PwCs global social media channels- triaging prioritising against the calendar and routing to the right stakeholders for swift resolution.
Create manage and optimise our global social media calendar across multiple platforms making room for reactive or quick-win opportunities when necessary.
Work collaboratively with various internal teams to planconceptualiseand develop engaging and impactful integrated social media content campaigns- translating complex topics into platform-native formats (e.g. short-form video carousels) and clear CTAs.
Assistwith producing clear creative briefs that allow designers to transform social posts and campaign concepts into high quality social-first content for each platform.
Provide counsel to stakeholders to adopt best-in-class social media practices- covering platform nuances brand voice accessibility and compliance while advocating for social-first storytelling.
Identifythe latest trends in the digital and social media landscape - platforms engagement experienceperformanceand tools- and put forward well-reasoned ideas for how we should adapt with relevance to PwCs channels and overall goals.
Work in partnership with our Research and Insight Analyst on assessing campaign performance insights and ensuring content is appropriately tagged for reporting purposes- contributing to dashboards and recommending optimisations based on data.
Use data-driven social media insights to help develop ideas and future content that will resonate with and create greater engagement with our audiences and communities- hypothesising testing and iterating to improve engagement quality and reach.
Be responsible forthe operational management of our global employee advocacy platform (Haiilo) with a focus on getting our people to amplify our owned content through their channels.
Monitor incoming mentions across all platforms toidentifyopportunities escalate issues and support with crisis communications where necessary.
Work with other members of the Global Social Media team to develop and optimise the overall social media strategy and to protect and enhance PwCs brand reputation.
Requirements
Working knowledge and experience of how social platforms and algorithms work in a business context preferably within corporate communicationsor B2B/professional services (LinkedIn X Tik Tok).
An active interest in social media an understanding of what makes for an engaging piece of social media content and a view on the latest social trends(e.g. hooks short-form video social discoverability).
At least 3 years of experience usingunderstandingand managing social media channels in a business/corporate context and maximising owned and earned content for key audiences.
Agood creative eye and copywriting/editorial experience able to turn detailed corporate content intohigh-qualityplatform-nativeengaging socialposts with compelling headlineshooksand CTAs.
Strong writing skillsin Englishand high attention to detaildelivering error-free on-brand content; confident proofreading and ensuring no typos or graphical inconsistencies.
Abilityto judge tone and appropriateness of social media content across a range of territories with a global focus in mind.
Prior experience of social mediacontentmanagementand schedulingtools(e.g. Sprout Sprinklr Hootsuite) and basic familiarity with analytics tagging for reporting.
A collaborative team player who works effectively with others to deliver a high standard of service to internal stakeholderscommunicating clearly and managing expectations across time zones.
Able to act effectively under the pressure of last-minute deadlines and changing prioritiesresponding quickly whiledemonstratinginitiative organised execution and calm problem-solving aligned to escalation processes.
Demonstrates an agile mindset and approach - open to feedback continuously improving workflows and flexing delivery as business needs evolve.
-Understand the importance of have a correct information management
-Knowledge of information Security and Data Protection
-Correct information Security management
All qualified applicants will receive consideration for employment at PwC without regard to ethnicity; creed; color; religion; national origin; age; disability; neurodiversity; sexual orientation; gender identity or expression; marital; or any other status protected by law. PwC is proud to be an inclusive organization and equal opportunity employer.
Education (if blank degree and/or field of study not specified)
Degrees/Field of Study required:Degrees/Field of Study preferred:Certifications (if blank certifications not specified)
Required Skills
Optional Skills
Accepting Feedback Accepting Feedback Active Listening Adobe Experience Manager (AEM) Analytical Thinking Campaign Management Campaign Performance Analysis Communication Communications Management Communications Strategy Competitive Analysis Content Delivery Content Management Content Marketing Content Strategy Creativity Data Analytics Data-Driven Insights Data Visualization Digital Analytics Digital Audience Targeting Digital Business Development Digital Content Creation Digital Development Digital Marketing 26 moreDesired Languages (If blank desired languages not specified)
EnglishTravel Requirements
Not SpecifiedAvailable for Work Visa Sponsorship
NoGovernment Clearance Required
NoJob Posting End Date
Required Experience:
Senior IC
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