Manager, Media Analytics & BI Enablement

Were building a relationship-oriented bank for the modern world. We need talented passionate professionals who are dedicated to doing whats right for our clients.

At CIBC we embrace your strengths and your ambitions so you are empowered at work. Our team members have what they need to make a meaningful impact and are truly valued for who they are and what they contribute.

To learn more about CIBC please visit

What youll be doing

Reporting to the Senior Manager Measurement and Insights the Manager Media Analytics & BI Enablement will be responsible for the creation and ongoing maintenance of reporting data ETL processes and visualizations that support Marketing and Medias digital and direct organizations. This is an individual contributor role (not a people manager position).

You will design develop and maintain robust data pipelines and complex queries to build data assets dashboards and reports that empower a wide range of marketing and media usersincluding Paid Media Sales Data and Site Traffic (Adobe Analytics)in their daily operations. A key focus of this role is the stewardship of Salesforce Marketing Cloud Intelligence (Datorama) our central data visualization and ETL platform ensuring seamless data integration and insightful visualizations.

Collaboration is essential: you will work closely with the Paid Media teams (Paid Search Programmatic Paid Social) as well as cross-functional partners across Marketing and Media external consultants and line-of-business data experts. Together you will deliver on a roadmap of diverse data products that provide actionable insights into CIBC clients their digital behaviors journeys transactions media interactions and more.

At CIBC we enable the work environment most optimal for you to thrive in your role. Youll have the flexibility to manage your work activities within a hybrid work arrangement where youll spend 1-3 days per week on-site while other days will be remote.

NOTE: This is a temporary (12 months) opportunity.

How youll succeed

• Business and Systems Expertise - Serve as a subject matter expert in data visualization and aggregation tools including Salesforce Marketing Cloud Intelligence (Datorama) Alteryx Tableau Adobe Analytics SQL
• Media and Media Reporting Knowledge - Demonstrate strong expertise in media and media reporting. A deep understanding of paid media data metrics and reporting practices is essential for success in this role.
• Business Acumen - Possess strong business acumen connecting the dots between multiple data deliverables dependencies and desired outcomes. You excel at simplifying complex concepts and translating business needs into technical solutions for data product delivery.
• Troubleshooting and Analytical Thinking - Proactively seek resolutions to issues and roadblocks throughout the program lifecycle. You identify and engage the right stakeholders to resolve outstanding items and ask insightful questions to uncover the answers you need.
• Accountability - Demonstrate exceptional time management and organizational skills with the ability to prioritize and deliver multiple concurrent initiatives effectively.
• Nice to have but not essential - Power BI Databricks or other ETL/data visualization tools

Who you are

• You bring 3 years of experience developing enterprise-level data pipelines ETL processes and visualizations with hands-on expertise working with media data using tools such as Alteryx Tableau Power BI SQL or similar platforms and tools for data aggregation and visualization.
• Strong working knowledge of Salesforce Marketing Cloud Intelligence (Datorama) Adobe Analytics and media reporting.
• You know that details matter. You notice things that others dont. Your critical thinking skills help to inform your decision making.
• You act like an owner. You thrive when youre empowered to take initiative go above and beyond and deliver results.
• You embrace and advocate for change. You continuously evolve your thinking and the way you work in order to deliver your best.
• Values matter to you. You bring your real self to work and you live our values - trust teamwork and accountability.

#LI-TA

What CIBC Offers

At CIBC your goals are a priority. We start with your strengths and ambitions as an employee and strive to create opportunities to tap into your potential.

• We work to recognize you in meaningful personalized ways including a competitive compensation a banking benefit* wellbeing support and additional offers such as employee and family assistance programs and MomentMakers our social points-based recognition program.

• Our spaces and technological toolkit will make it simple to bring together great minds to create innovative solutions that make a difference for our clients.

*Subject to program terms and conditions

What you need to know

• CIBC is committed to creating an inclusive environment where all team members and clients feel like they belong. We seek applicants with a wide range of abilities and we provide an accessible candidate experience. If you need accommodation please contact

• CIBC is committed to clarity in our hiring process. All roles posted are opportunities were actively recruiting for unless stated otherwise.

• You need to be legally eligible to work at the location(s) specified above and where applicable must have a valid work or study permit

• We may ask you to complete an attribute-based assessment and other skills test (such as simulation coding French proficiency).

• We use artificial intelligence tools during the recruitment process. Our goal for the application process is to get to know more about you all that you have to offer and give you the opportunity to learn more about us.

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