Let's begin! Director, Revenue & Field Marketing Insurance

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profile Job Location:

London - UK

profile Monthly Salary: Not Disclosed
Posted on: 30+ days ago
Vacancies: 1 Vacancy

Job Summary

At Moodys we unite the brightest minds to turn todays risks into tomorrows opportunities. We do this by striving to create an inclusive environment where everyone feels welcome to be who they arewith the freedom to exchange ideas think innovatively and listen to each other and customers in meaningful ways. Moodys is transforming how the world sees risk. As a global leader in ratings and integrated risk assessment were advancing AI to move from insight to actionenabling intelligence that not only understands complexity but responds to it. We decode risk to unlock opportunity helping our clients navigate uncertainty with clarity speed and confidence.

If you are excited about this opportunity but do not meet every single requirement please apply! You still may be a great fit for this role or other open roles. We are seeking candidates who model our values: invest in every relationship lead with curiosity champion diverse perspectives turn inputs into actions and uphold trust through integrity.

Skills and Competencies

  • Proven experience leading demand generation ABM and field marketing across multiregional insurance markets with complex enterprise sales cycles
  • Strong ability to turn segment and campaign strategy into focused accountbased programs that drive pipeline growth
  • Strategic planner with experience balancing digital channels and physical events across the full buying journey
  • Deep expertise in ABM including account prioritisation multichannel engagement intentdriven targeting and sales alignment
  • Experience shaping regional insurance event strategies in collaboration with stakeholders SMEs and central events teams
  • Strong people leader with a track record of building highperforming teams and driving operational excellence
  • Confident executive communicator with strong crossfunctional partnering skills across Sales SDRs Marketing Ops Digital Content Campaigns and Product Marketing
  • Datadriven marketer using demand generation and ABM KPIs to optimise performance and business impact
  • Handson experience with account intelligence intent data and modern ABM technologies
  • Practical experience applying AI to improve targeting streamline workflows and increase marketing effectiveness
  • Curious forwardthinking mindset with a commitment to responsible and ethical AI use


Education

  • Bachelors degree in Marketing Communications Business or related field required; MBA preferred


Responsibilities
This role leads global demand generation ABM and field marketing for Moodys Insurance segment.

  • Own the Insurance demand generation and field marketing strategy to drive growth engagement and pipeline
  • Translate segment strategy into integrated demand generation ABM and field marketing plans
  • Define and evolve ICPs buyer personas and buying group frameworks
  • Deliver an ABMled strategy to achieve MQL pipeline and new business targets
  • Partner closely with senior Insurance sales leaders on account plans acquisition and expansion
  • Lead regional field marketing and ABM teams across the Americas Europe and Africa; consult with APAC
  • Oversee DG and ABM execution and optimisation across platforms such as Marketo
  • Shape and coordinate the regional Insurance event strategy
  • Partner with SDR and Sales teams to improve lead quality conversion and deal outcomes
  • Monitor and optimise campaign ABM event and intentdriven performance
  • Champion the use of AI to accelerate execution and improve team effectiveness

About the Team
The Moodys Marketing team drives global demand generation accountbased engagement brand awareness and gotomarket strategy. The Insurance Marketing team partners closely with the Insurance Segment to execute highimpact globally coordinated programs that support growth strengthen customer relationships and expand Moodys presence across the insurance ecosystem. This role collaborates with Sales Product Insurance Leadership and Marketing Operations to shape Moodys influence and success within the global insurance industry.


Required Experience:

Director

At Moodys we unite the brightest minds to turn todays risks into tomorrows opportunities. We do this by striving to create an inclusive environment where everyone feels welcome to be who they arewith the freedom to exchange ideas think innovatively and listen to each other and customers in meaningfu...
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About Company

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Moody's CreditView is our flagship solution for global capital markets that incorporates credit ratings, research and data from Moody's Investors Service plus research, data and content from Moody's Analytics.

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