Patagonia is an outdoor apparel company founded in 1973. At a time when all life on earth is under threat of extinction we aim to use the resources we haveour business our investments our voice and our imaginationto influence changes needed to protect our planet. A registered B Corporation and founding member of 1% for the Planet Patagonia is recognised internationally for its commitment to product quality and environmental activism contributing over $145 million in grants and in-kind donations to thousands of grassroots environmental groups around the world.
Your role:
Were in business to save our home planet. Youll be helping us achieve this by translating regional market dynamics and consumer preferences into commercially strong brand-led assortments that are region and channel-relevant margin-optimised and aligned with Patagonias environmental commitments.
Spanning eCommerce owned retail and wholesale distribution this role drives strategic assortment decisions throughout the full product lifecycle from seasonal planning and Go-to-Market readiness through to in-season trading and performance analysis.
By combining data-driven planning deep cross-functional collaboration and a clear understanding of the EMEA retail landscape the role delivers profitable growth and assortment excellence across all channels while participating to position our brand.
Main tasks:
Team Leadership
Lead manage and develop an engaged and high-performing team through clear priorities and goals feedback and regular coaching to nurture leadership enable professional development facilitate cross-functional collaboration drive clear accountability and deliver goals. Partner with line manager to plan resources and budget allocations to align with long range EMEA strategy and objectives and scale our work and impact.
Assortment Strategy & Channel Segmentation
Own seasonal assortment planning for all channels ensuring assortments reflect customer needs commercial goals and Patagonias brand values. Define channel segmentation approach ensuring clear product differentiation. Identify opportunities across channels and accounts that drive incremental business value while positioning the brand. Ensure the assortments data accuracy is maintained in merchandising systems and timely updates for operational readiness.
Seasonal Planning & GTM Execution
Partner with Demand and Inventory Planning team and channel heads to create integrated seasonal plans with channel and account differentiation. Partner on the seasonal merchandising calendar to meet GTM milestones. Ensure GTM readiness by confirming product segmentation aligning seasonal narratives across channels and help validate wholesale and suggested retail pricing.
Performance Analysis & In-Season Trading
Monitor in-season sales inventory and margin targets to identify risks and opportunities. Recommend and implement adjustments to forecasts and assortment strategies to maximize profitability and minimize excess inventory. Present trading insights and assortment recommendations to support agile decision making.
Cross-Functional Collaboration & Sell-In
Work hand in hand with Category Merchandising and Demand and Inventory Planning teams to ensure aligned timely execution of assortment strategies. Build strong relationships with channel leaders commercial teams and global merchandising counterparts adapting quickly to market changes and customer insights. Support Wholesale teams as needed for sell-in presentations and pitching. Facilitate account meetings and assortment discussions as needed.
What were looking for:
An inclusive mindset
Minimum 5 years experience leading multi-channel merchandising in a multi-country environment preferably within outdoor sports or apparel industry
Expertise in merchandising applied to build multi-channel assortments and segmentation that balance product lifecycle margins and brand positioning
Advanced knowledge of EMEA retail landscape and consumers
Advanced analytical and forecasting capability used to interpret sales performances identify trading opportunities and inform assortment decisions throughout the season
Advanced proficiency in Excel and analytics and reporting tools
Advanced financial acumen and understanding of pricing
Strong communication skills both verbal and written
Strong ability to navigate ambiguity and disagreements and converge towards compromise
Strong leadership capabilities in team management and development driving results by empowerment ongoing feedback and coaching
Strong collaboration and co-creation mindset and skills
Strong presentation skills including applied to account-facing discussions
Strong proficiency in PLM tools or assortment management platforms
Connection Patagonias values and purpose
A love of the outdoors
An interest in saving our home planet and making a positive impact through your work
Assortments across all channels are brand-led regionally relevant commercially strong and sell through is at or above target with minimal excess inventory
The EMEA merchandising team is high-performing clear on priorities and operating with autonomy and accountability
Seasonal plans are delivered on time with full GTM readiness and clear channel segmentation that internal partners can execute against
The role is a trusted insight-led voice in commercial decisions connecting product consumer and market to drive profitable growth
What Success Looks Like:
Assortments across all channels are brand-led regionally relevant commercially strong and sell through is at or above target with minimal excess inventory
The EMEA merchandising team is high-performing clear on priorities and operating with autonomy and accountability
Seasonal plans are delivered on time with full GTM readiness and clear channel segmentation that internal partners can execute against
The role is a trusted insight-led voice in commercial decisions connecting product consumer and market to drive profitable growth
Other important details:
This is a Full-time position based in Amsterdam
We have a hybrid work model working from home for maximum 3 days per week
We strive to make unbiased decisions and to offer a great experience to every person who applies for a role at Patagonia. Our interviews include standardised questions that focus on the aspects that are important for success in the role. For this role there will also be a practical assignment where you can showcase your skills
To find out more about What we offer our employees click here: Patagonia we commit to becoming an anti-racist company that leads by example. This means doing the work to be inclusive and equitable across all aspects of our business.
Every person who applies to join Patagonia receives equal employment opportunities and we value a welcoming environment where each member of our EMEA team feels included respected and empowered regardless of their race colour religion gender gender identity or expression sexual orientation civil status national origin disability or age.
At Patagonia we strive to have inclusive representation within our organisation and embrace a diverse mix of talent to contribute to our culture. We actively seek applications from Black and People of Colour (BPOC) and other underrepresented groups.
As we are in business to save our home planet we can only do this together.
Please make sure that your CV and cover letter are in English.
Disclaimer for recruitment agencies:
Thanks for your interest in supporting us for this role but we dont accept unsolicited CVs from recruitment agencies
Required Experience:
Manager
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