| POSITION | Lead Product Manager |
| LOCATION | NYC NY Irving TX Baltimore MD Charlotte NC - Hybrid
MUST BE LOCAL TO THESE LOCATIONS |
| REQUIRED SKILLS | What You Will Do Platform Strategy & Roadmap Own the multi-year roadmap and enhancement backlog for Adobe Campaign and Adobe Journey Optimizer. Drive the organization beyond traditional batch messaging toward more integrated journey capabilities. Prioritize scalable enhancements that serve multiple lines of business. Balance platform stability and technical debt with high-impact capabilities.
Data & Architecture Partner with Data Engineering to define event triggers and data structures that support personalization. Translate business needs into clear technical requirements and acceptance criteria. Ensure the platform can support increasingly dynamic and responsive communications.
Governance & Standards Establish standards for reusable templates communication fatigue rules and cross-channel frequency management. Define and govern the data elements and triggers that power customer communications. Partner with Compliance and Legal to ensure communications meet regulatory and privacy standards.
Execution & Adoption Lead structured quarterly planning and backlog refinement. Monitor platform performance and proactively identify optimization opportunities. Champion adoption of Adobe Campaign and Adobe Journey Optimizer across the organization. Develop and deliver training documentation and best practices. Serve as the key point of contact for Adobe partnership discussions staying ahead of product releases.
What You Bring 7 Years of experience in product management specifically within MarTech digital platforms or customer experience technology. Hands-on experience with Adobe Campaign Adobe Journey Optimizer or similar enterprise communications platforms. Experience owning digital platforms or enterprise capabilities with a focus on building scalable solutions that serve multiple stakeholders. You are comfortable partnering across business marketing and engineering to champion and drive decisions. Experience navigating TCPA CAN-SPAM and CCPA/GDPR compliance within a highly regulated industry (Financial Services preferred). A track record of building A/B testing and multivariate testing capabilities directly into the communication lifecycle. Strong understanding of data-driven communications and trigger-based engagement. A track record of independently driving initiatives from concept through delivery.
How Youll Stand Out You are a Translator: You can explain complex Adobe workflow logic to a head of marketing and business requirements to a developer without losing the why. You are a Builder: You dont just follow a roadmap; you build one from scratch based on customer pain points and data-driven insights. You Value Simplicity: You strive to build durable reusable capabilities that empower Marketing Operations rather than creating bottlenecks. |