Offline Media AVTV

Bangalore - India

Monthly Salary: Not Disclosed

Posted on: Yesterday

Vacancies: 1 Vacancy

Job Summary

#L1- PS1

Hello Connects !!

Job Title: Offline Media AV/TV

Location: Mumbai Pune Gurgaon Chennai Bangalore Coimbatore

EmploymentType: Full-time / Night Shift Department: Marketing / Media Planning

Experience- 3 to 6 years

About the Role

We are looking for an experienced Offline Media Manager AV/TV to plan execute and optimize television and audio-visual media campaigns.

The ideal candidate will have strong expertise in TV media planning and buying campaign analysis and vendor coordination to ensure maximum reach and impact.

Key Responsibilities

Develop and execute offline media strategies with a strong focus on AV/TV advertising. Plan buy and negotiate TV media inventory across national and regional channels.

Prepare detailed media plans spot schedules and budget allocations.

Coordinate with broadcasters media agencies and vendors for campaign execution.

Monitor campaign performance using TV metrics such as GRPs TRPs reach and frequency.

Analyze post-campaign reports and provide insights for optimization and future planning.

Ensure timely release of creatives and accurate scheduling of ads. Track budgets billing and reconciliation of media spends.

Work closely with creative digital and brand teams to ensure integrated campaign execution.

Stay updated with industry trends viewership patterns and media innovations.

Requirements

Bachelor s degree in Marketing Mass Communication Media or a related field. 3 7 years of experience in offline media planning and buying specifically in AV/TV. Strong understanding of TV media metrics ratings systems and audience measurement tools.

Experience working with media agencies broadcasters and research tools.

Excellent negotiation planning and analytical skills.

Strong communication and stakeholder management abilities.

Proficiency in MS Excel and media planning tools.

Preferred Skills Experience with regional and national TV campaigns.

Knowledge of radio and other offline media channels is a plus.

Experience in FMCG retail or large-scale brand campaigns.

Ability to manage high-budget campaigns efficiently.

#L1- PS1 Hello Connects !! Job Title: Offline Media AV/TV Location: Mumbai Pune Gurgaon Chennai Bangalore Coimbatore EmploymentType: Full-time / Night Shift Department: Marketing / Media Planning Experience- 3 to 6 years About the Role We are looking for an experienced Offline Media Mana...