Marketing Project and Operations Manager

Troy, MI - USA

Monthly Salary: Not Disclosed

Posted on: 12 hours ago

Vacancies: 1 Vacancy

Job Summary

Job Description:

The Marketing Project & Operations Manager will be a hands-on execution-focused role responsible for managing and delivering marketing programs campaigns and go-to-market initiatives within a B2B technology and professional services environment. This role is designed to support the growing scope and complexity of the marketing function by bringing experienced execution leadership across demand generation GTM initiatives creative production marketing operations and analytics.

While this role does not own marketing strategy it will require strong judgment experience and initiative to effectively manage execution recognize when messaging or GTM flow may need to shift and proactively provide informed recommendations to the VP of Marketing. The ideal candidate has direct experience in B2B tech/services marketing brings ideas and practical insight and continuously looks for ways to improve elevate and optimize marketing execution within a lean fast-moving team.

Job Type: Full Time Employee
Travel: 100% Remote

Key Responsibilities:

Manage and coordinate the operations of a wide range of marketing projects campaigns and initiatives from planning through execution
Ensure all marketing deliverables are completed on time within scope and at a high level of quality
Maintain project plans timelines calendars and dependencies across marketing programs and full operations
Work closely with the Marketing team and assigned internal stakeholders to ensure alignment and execution efficiency Demand Generation & GTM Execution Support
Support the execution of demand generation and go-to-market initiatives within a B2B technology and services marketing model
Coordinate campaign components including messaging creative assets timelines and execution flow working closely with key stakeholders
Apply B2B marketing experience to identify when campaigns messaging or GTM motions may need to pivot and provide recommendations to the VP of Marketing Website & Digital Presence
Support ongoing website maintenance and content updates including page edits campaign landing pages messaging updates and coordination with internal or external resources as needed
Ensure website content aligns with current campaigns GTM initiatives brand standards and messaging priorities
Apply working knowledge of website best practices (UX messaging clarity basic SEO considerations) to support effective execution and updates Social Media Execution
Support the execution and coordination of social media posts (primarily LinkedIn and other relevant B2B platforms) aligned to campaigns events GTM initiatives and thought leadership efforts
Coordinate social content creative assets and posting schedules in collaboration with the Marketing team
Apply B2B social media best practices to ensure consistency of messaging branding and timing Creative & Graphic Arts Execution
Serve as a hands-on creative contributor with a strong graphic arts background
Design manage and support the production of branded assets campaign creative presentations event materials and marketing collateral
Ensure creative output aligns with brand standards messaging objectives and campaign goals
Leverage both traditional creative tools and modern AI-enabled design tools to improve speed quality and consistency of output
Utilize AI tools to support content creation creative production campaign execution and reporting
Stay current on emerging AI and marketing tools and recommend practical enhancements to improve marketing workflows
Identify opportunities to streamline processes reduce manual effort and improve overall execution efficiency Reporting & Marketing Analytics
Support reporting and analytics for marketing campaigns social GTM initiatives and demand generation efforts
Assist in tracking campaign performance engagement and outcomes
Prepare summaries and insights to support leadership reviews and ongoing optimization Continuous Improvement & Marketing Advisory Support
Proactively identify gaps inefficiencies or improvement opportunities across marketing execution/operations
Bring forward ideas to improve messaging creative execution GTM flow/operations and tool usage
Serve as a trusted execution partner and advisor to the VP of Marketing providing recommendations based on experience results and performance data General Marketing Support & Execution
Perform general marketing tasks as assigned to support the overall Marketing team including new initiatives ad-hoc requests special projects and varying timelines
Support a collaborative hands-on team environment where responsibilities may shift based on departmental priorities and business needs

Required Qualifications

69 years of hands-on marketing experience within B2B technology and/or professional services organizations
Demonstrated experience managing complex marketing programs tools and GTM initiatives in a B2B environment
Strong understanding of B2B demand generation campaign execution and longer sales cycles to qualification
Proven ability to manage execution while applying judgment to recommend improvements or pivots
Strong graphic arts and creative production background with hands-on experience using modern design/AI tools
Working knowledge of marketing analytics reporting and performance tracking
Excellent organizational communication and time-management skills

Preferred Qualifications

Experience in B2B technology consulting SaaS cloud data AI or professional services marketing
Experience supporting enterprise and/or mid-market go-to-market motions
Familiarity with marketing automation and CRM platforms is a MUST SFDC Pardot Marketing Cloud etc.
Experience leveraging AI-enabled tools for creative content and marketing execution and analytics

Required Experience:

Manager

Manage and coordinate the operations of a wide range of marketing projects campaigns and initiatives from planning through execution
Ensure all marketing deliverables are completed on time within scope and at a high level of quality
Maintain project plans timelines calendars and dependencies across marketing programs and full operations
Work closely with the Marketing team and assigned internal stakeholders to ensure alignment and execution efficiency Demand Generation & GTM Execution Support
Support the execution of demand generation and go-to-market initiatives within a B2B technology and services marketing model
Coordinate campaign components including messaging creative assets timelines and execution flow working closely with key stakeholders
Apply B2B marketing experience to identify when campaigns messaging or GTM motions may need to pivot and provide recommendations to the VP of Marketing Website & Digital Presence
Support ongoing website maintenance and content updates including page edits campaign landing pages messaging updates and coordination with internal or external resources as needed
Ensure website content aligns with current campaigns GTM initiatives brand standards and messaging priorities
Apply working knowledge of website best practices (UX messaging clarity basic SEO considerations) to support effective execution and updates Social Media Execution
Support the execution and coordination of social media posts (primarily LinkedIn and other relevant B2B platforms) aligned to campaigns events GTM initiatives and thought leadership efforts
Coordinate social content creative assets and posting schedules in collaboration with the Marketing team
Apply B2B social media best practices to ensure consistency of messaging branding and timing Creative & Graphic Arts Execution
Serve as a hands-on creative contributor with a strong graphic arts background
Design manage and support the production of branded assets campaign creative presentations event materials and marketing collateral
Ensure creative output aligns with brand standards messaging objectives and campaign goals
Leverage both traditional creative tools and modern AI-enabled design tools to improve speed quality and consistency of output
Utilize AI tools to support content creation creative production campaign execution and reporting
Stay current on emerging AI and marketing tools and recommend practical enhancements to improve marketing workflows
Identify opportunities to streamline processes reduce manual effort and improve overall execution efficiency Reporting & Marketing Analytics
Support reporting and analytics for marketing campaigns social GTM initiatives and demand generation efforts
Assist in tracking campaign performance engagement and outcomes
Prepare summaries and insights to support leadership reviews and ongoing optimization Continuous Improvement & Marketing Advisory Support
Proactively identify gaps inefficiencies or improvement opportunities across marketing execution/operations
Bring forward ideas to improve messaging creative execution GTM flow/operations and tool usage
Serve as a trusted execution partner and advisor to the VP of Marketing providing recommendations based on experience results and performance data General Marketing Support & Execution
Perform general marketing tasks as assigned to support the overall Marketing team including new initiatives ad-hoc requests special projects and varying timelines
Support a collaborative hands-on team environment where responsibilities may shift based on departmental priorities and business needs

Required Qualifications

69 years of hands-on marketing experience within B2B technology and/or professional services organizations
Demonstrated experience managing complex marketing programs tools and GTM initiatives in a B2B environment
Strong understanding of B2B demand generation campaign execution and longer sales cycles to qualification
Proven ability to manage execution while applying judgment to recommend improvements or pivots
Strong graphic arts and creative production background with hands-on experience using modern design/AI tools
Working knowledge of marketing analytics reporting and performance tracking
Excellent organizational communication and time-management skills

Preferred Qualifications

Experience in B2B technology consulting SaaS cloud data AI or professional services marketing
Experience supporting enterprise and/or mid-market go-to-market motions
Familiarity with marketing automation and CRM platforms is a MUST SFDC Pardot Marketing Cloud etc.
Experience leveraging AI-enabled tools for creative content and marketing execution and analytics

Required Experience:

Manager