Shopper Insights Manager Iberia

Job Description

Are You Ready to Make It Happen at Mondelēz International

Join our Mission to Lead the Future of Snacking. Make It With Pride.

You will support our growth and the delivery of excellent business results. You will be responsible for converting in-depth shopping and retail environment insights into category retail and customer strategies and recommendations. Also you will have the responsibility to ensure shopping is integrated into marketing plans and programs as well as supporting the cross-category shopper insights agenda.

How you will contribute

You will:

• Be responsible for developing customer selling stories using the consumer segmentation framework as its data foundation
• Provide strong guidance to stakeholders on the principles and uses of consumer segmentation to unearth actionable growth-oriented insights at a retail level
• Curate an advanced level of social intelligence to uncover rich cultural trends snacking moments etc.
• Identify and leverage growth opportunities in the retail environment
• Generate behavior changing insight and identify effective levers of engagement
• Continuously optimize business through data tracking learning
• Drives action oriented insights on innovation communication category and brand growth imperatives to shopper customer and net revenue planning teams

What you will bring

A desire to drive your future and accelerate your career with experience and knowledge in:

• Experience in using retailer / customer data (shopper) insights and analytics to develop compelling retail customer plans ideally in the FMCG/CPG industry
• High proficiency in base business tools (Excel/PowerPoint) with expertise in data modelling with data visualization tools being a plus as well as experience in PowerBI
• In-depth knowledge in analyzing and creating visualizations of large amounts of data
• Experience in presenting to retailer teams and in negotiation planning/joint business planning
• Strong knowledge and usage of market segmentation models
• Proven track record in persuasively influencing and aligning key customers and business stakeholders in a highly matrixed organization
• Able to partner well with commercial functions such as Sales RGM Category Planning as well as Marketing and external agencies

What extra ingredients you will bring:

• 8-10 years of progressive professional experience including a minimum of 6 years in a commercial capacity and at least 1 year in an insights-focused role.
• Demonstrated experience within the Fast-Moving Consumer Goods (FMCG) sector or other dynamic fast-paced industries.
• Proficiency in Microsoft Excel and strong command of the Microsoft Office Suite (especially PowerPoint for impactful presentations); Power BI experience is a plus.
• Exceptional verbal and written communication and presentation skills capable of conveying complex information clearly.
• Strong business acumen combined with a highly analytical mindset.
• Proven ability to extract interpret and translate complex data into actionable insights.
• A collaborative team player with the ability to work effectively across multiple functions and departments.
• Demonstrated capacity to influence stakeholders and senior management driving informed decision-making.
• Spanish and English proficiency

Education / Certifications:

• University degree in a related field (e.g. Business Marketing Economics Analytics).

Relocation Support Available

Business Unit Summary

We value our talented employees and whenever possible strive to help one of our associates grow professionally before recruiting new talent to our open positions. If you think the open position you see is right for you we encourage you to apply!

Our people make all the difference in our succes

Mondelēz International is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race color religion gender sexual orientation or preference gender identity national origin disability status protected veteran status or any other characteristic protected by law.

Excited to grow your career

We value our talented employees and whenever possible strive to help one of our associates grow professionally before recruiting new talent to our open positions. If you think the open position you see is right for you we encourage you to apply!

IF YOU REQUIRE SUPPORT TO COMPLETE YOUR APPLICATION OR DURING THE INTERVIEW PROCESS PLEASE CONTACT THE RECRUITER

Job Type