Digital Marketing Manager
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Job Location:
New York City, NY - USA
Monthly Salary:
Not Disclosed
Posted on:
2 days ago
Vacancies:
1 Vacancy
Job Summary
As a Digital Marketing Manager at Getty ImagesImages you will be responsible for driving orders and revenue through digital marketing activities across Getty Images websites. As part of the Ecommerce team you will operationalize and execute digital marketing strategies and be primarily accountable for execution in Paid Search. You will also collaborate closely with Product SEO Affiliate Retention teams along with other crossfunctional partners to identify opportunities improve marketing efficiency and scale market performance.
You arean experiencedpassionate digital marketer who blends creativity with analytical rigor someone who enjoys using data insights and experimentation to improve performance. You understand how digital channels connect customers with the right products at the righttimeand you have deep handsonexpertisein Paid Search.
You are detailoriented in campaignstrategysetup and measurement comfortable navigating modern automation tools and confident interpreting performance drivers. Youhave experiencedeveloping testingroadmaps and executing them to drive results. Youhavecommunicate clearlyproven communication skills collaborate well across teams and can translate complexresultsdatainto clear actionable recommendations.
You are a proactive selfstarter who consistently seeks growth opportunities and can prioritize effectively in a fastmoving environment.
Your Next Challenge:
- Serve as the market owner for your assigned countries (understanding performance drivers competitive pressure and customerbehavior).
- Own the paid digital strategy and execution across paid channels for your markets (with a core focus on Paid Search).
- Build implement andoptimizesearch campaigns (including bidding strategies audience layering creative and asset testing and measurement frameworks) in an increasingly automated environment.
- Monitorand managedaily monthly and quarterly spend and performance proactivelyoptimizing tohit volume and efficiency targets.
- Maintain clear reporting cadencesidentifyingkey insights and partnering with teams across the business to address opportunities or performance shifts.
- Develop and runtestsandpilot programs across paid channels (including structured A/B tests creative and asset experimentation and measurement improvements).
- Produce weekly monthly and quarterly reporting forecasting and performance narratives for leadership across Marketing Product and other teams.
- Contribute to global initiatives by sharing insights competitive observations best practices and learnings from your markets with channel owners and crossfunctional partners.
What Youll Need:
- A minimum of 5 years of handson experience in Paid Search with proven impact on revenue and efficiency KPIs.
- Demonstrated experienceoptimizingpaid media within automated bidding environments and against clear performance goals.
- Proficiencywith Google Ads SA360 and Google Analytics (or equivalent analytics tools).
- Advanced Microsoft Excel skills with the ability to manipulate and analyze large datasets.
- Experience with data visualization tools (Looker Tableau etc.) is preferred.
- Experience building and executing digital marketing roadmaps experiments and strategic tests with measurable business impact.
- Strong communicationand crossfunctional collaboration skills including the ability to explain drivers and recommendations to both technical and nontechnical stakeholders.
- Excellent troubleshooting skills and the ability to navigate incomplete or evolving data.
- Experience in Paid Social (Facebook Instagram LinkedIn TikTok X) or YouTube is a plus.
- Ability to work effectively across distributed teams in a global organization.
- Proficiencyin Englishrequired.
$99000 - $110000 a year
The starting salary range for this position at the time of posting is USD $90000 to USD $110000 per annum. Getty Images has different ranges in different locations within the US and this range represents the starting base pay range. Actual compensation will depend on factors including but not limited to: qualifications geographic location skills experience certification business needs performance and level of responsibility along with the requirements of the position. The company reserves the right to modify this pay range at any point in the future. Getty Images is committed to the health and well-being of its employees and benefits for full-time permanent employees may include participation in the company incentive program equity and benefits package which is inclusive of medical dental vision 401(k) match paid company holidays and time off and paid parental leave. Visit our career site to learn more about our career opportunities and Diversity & Inclusion commitments.
Theres a story in every picture a narrative in every frame.
We believe in the power of visuals. As a leading visual content creator our three brandsGetty Images iStock and Unsplashoffer a full range of content solutions to meet the needs of any customer whatever their size location or budget. Whether the goal is commercial or philanthropic revenue-generating or society-changing market-disrupting or headline-driving our visuals help any brand business or organization communicate more effectively with their target audience and urge them to other words we know how powerful an image or video can beand that it can move the world.
Working at Getty Images
Our goal is to be one of the best places to work globally which means were dedicated to providing experiences and resources that allow you to do your best work. Foundational to our culture are our Leadership Principles which are the shared values that guide how we come together to do our work. We raise the bar and collectively bring solutions while exercising trust transparency and care. We actively reject biased behavior and are inclusive of different voices perspectives and experiences. We focus on our customers and deliver on our commitments and commercial goals.
We foster a collaborative and supportive environment that prioritizes delivering results efficiently and using time wisely so that all employees can achieve balance between commitments to the company and health and well-being in our lives. We value the importance of rest and recovery ranging from company-paid holidays to time away from work.Our flexible time off policy is above industry standard. We offer premier benefits with options including above-market competitive medical dental vision health plan savings accounts life and disability plans global employee assistance programs legal pet home and auto coverage at preferential group rates and discounts as well as retirement and financial education and tools. Full-time employees working at least 25 hours per week are eligible for these programs and health benefits on the 1st of the month following their date of hire.
Getty Images Holdings Inc is a publicly traded company and its common stock is listed on the New York Stock Exchange under the symbol GETY. You may be eligible to participate in our Employee Stock Purchase Plan which allows employees to purchase company stock at a 15% discount to market.
Our employees growth development belonging and engagement are important investments. We offer learning experiences ranging from leadership development diversity and inclusion training mentoring programs a high potential program and professional and skills development. We prioritize staying connected in our hybrid-working world and encourage participation in global morale events and local gatherings as well as finding community in one or more of our Employee Resource Groups. Learning about our business is paramount and our open and transparent culture means youll have direct access to experts and senior leaders via open forums all hands and content hours.
Getty Images believes that diversity is critical to our success in moving the world and is committed to creating an inclusive mutually respectful environment that celebrates diversity. We seek to hire based on merit competence performance and business needs. Getty Images is an equal-opportunity employer.
All qualified applicants will receive consideration for employment without regard to age ancestry color family or medical care leave gender identity or expression genetic information marital status medical condition national origin physical or mental disability political affiliation protected veteran status race religion sex (including pregnancy) sexual orientation or any other characteristic protected by applicable laws regulations and ordinances.
Required Experience:
Manager
Key Skills
- Civil
- Anti Money Laundering
- Intelligence
- Hospitality
- Administrative Services
About Company
Discover Getty Images' unrivaled collection of royalty-free images to find the perfect stock photo, vector, or illustration that resonates with your customers.
