MW Partners is currently seeking a Senior Product Marketing Manager to work for our client who is a global leader in multimedia and creativity software products.
Responsibilities and duties:
- Customer and competitive analysis: Analyze behavioral metrics market/competitive data and customer research to identify growth and improvement opportunities. Drive and conduct primary customer research as needed.
- Market opportunity evaluation and business case development: Analyze financial and customer data create Excel models to evaluate opportunities identify action plan priorities and create written business cases.
- Develop marketing and messaging strategies to reach the next geneartion of creators across ages 18-25
- Evaluate business performance and identify improvement opportunities
- Partnership and influence: Work with product marketing and sales teams to execute strategies and programs
- Program Management & Execution: Drive execution of specific marketing programs as needed
Requirements:
- BA/BS with strong performance in quantitative coursework and demonstrated analytical success; MBA from top 10 university preferred.
- 5-7 years of hands-on experience in B2C product marketing; experience with strategic consulting subscription-based models and/or education background preferred.
- Analytical and strategic - deep analytical skills demonstrated ability to think strategically about complex issues and keen ability to evaluate alternatives and make compelling recommendations based on solid business case analysis.
- Self-motivated execution-oriented resourceful - willing to roll up ones sleeves to do whatever it takes to get it done and able to think differently to unlock paths to progress
- Comfortable working with ambiguity
- Growth mindset
- Excellent sense of humor
For a further discussion or to find out more contact Amit Kumar on or apply now.
MW Partners is currently seeking a Senior Product Marketing Manager to work for our client who is a global leader in multimedia and creativity software products. Responsibilities and duties: Customer and competitive analysis: Analyze behavioral metrics market/competitive data and customer research...
MW Partners is currently seeking a Senior Product Marketing Manager to work for our client who is a global leader in multimedia and creativity software products.
Responsibilities and duties:
- Customer and competitive analysis: Analyze behavioral metrics market/competitive data and customer research to identify growth and improvement opportunities. Drive and conduct primary customer research as needed.
- Market opportunity evaluation and business case development: Analyze financial and customer data create Excel models to evaluate opportunities identify action plan priorities and create written business cases.
- Develop marketing and messaging strategies to reach the next geneartion of creators across ages 18-25
- Evaluate business performance and identify improvement opportunities
- Partnership and influence: Work with product marketing and sales teams to execute strategies and programs
- Program Management & Execution: Drive execution of specific marketing programs as needed
Requirements:
- BA/BS with strong performance in quantitative coursework and demonstrated analytical success; MBA from top 10 university preferred.
- 5-7 years of hands-on experience in B2C product marketing; experience with strategic consulting subscription-based models and/or education background preferred.
- Analytical and strategic - deep analytical skills demonstrated ability to think strategically about complex issues and keen ability to evaluate alternatives and make compelling recommendations based on solid business case analysis.
- Self-motivated execution-oriented resourceful - willing to roll up ones sleeves to do whatever it takes to get it done and able to think differently to unlock paths to progress
- Comfortable working with ambiguity
- Growth mindset
- Excellent sense of humor
For a further discussion or to find out more contact Amit Kumar on or apply now.
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