Senior Data Analyst
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Job Location:
Monthly Salary:
Posted on:
6 hours ago
Vacancies:
1 Vacancy
Job Summary
Senior Data Analyst
We are looking for a highly analytical and business-driven Senior Data Analyst to transform customer conversation data transactional data and product usage data into actionable insights that drive revenue and customer success outcomes.
In this individual contributor role you will partner closely with Sales Marketing Customer Success and Product teams to improve funnel performance customer engagement retention and product adoption. You will play a key role in shaping how Conversive (SMS Magic) uses data to drive decision-making across the organization.
You will work on customer engagement data (SMS WhatsApp and conversational channels) along with transactional and product usage datasets to uncover patterns optimize conversions and identify growth opportunities.
The ideal candidate is hands-on with data strong in analytics and business understanding and capable of translating complex datasets into clear actionable business recommendations.
Analyse customer conversation data (SMS WhatsApp chat interactions) to uncover engagement patterns and trends.
Work with transactional and product usage data to identify drop-offs growth opportunities and user behaviour insights.
Build and maintain business dashboards and reports for leadership and cross-functional teams
Develop and manage MQL SQL Revenue funnel reporting and analytics
Track campaign performance product adoption and customer engagement metrics
Partner with Sales Marketing Customer Success and Product teams to understand business challenges and translate them into data models and analytical frameworks.
Provide data-driven recommendations to improve conversion rates retention and revenue growth.
Work with large-scale datasets and ensure data accuracy consistency and governance
Identify data gaps tracking issues and opportunities to improve data infrastructure.
Key Performance Indicators (KPIs):
Accuracy and reliability of dashboards and reporting
Improvement in funnel conversion metrics (MQL SQL Revenue)
Insights generated that drive measurable revenue impact
Adoption and usage of dashboards by business stakeholders
Improvement in customer retention and product usage metrics
Reduction in data inconsistencies and reporting gaps
Requirements
What will qualify you for this role
Essential:
Advanced Data Analysis Skills Strong expertise in SQL Excel/Google Sheets and BI tools (Power BI / Tableau / Looker)
Business & Revenue Analytics Deep understanding of customer lifecycle funnel metrics (MQL SQL Revenue) retention and cohort analysis
Data to Insights Capability Proven ability to convert raw data into actionable business insights and recommendations
Stakeholder Collaboration Experience working with Sales Marketing Customer Success and Product teams
Big Data Handling Experience working with large datasets including customer interaction logs and product usage data.
Data Governance & Accuracy Ability to ensure data quality consistency and reporting reliability.
Desired Skills:
Experience in SaaS / CPaaS / CRM / Marketing Automation domains
Exposure to conversational or customer engagement analytics
Knowledge of Python or R for data analysis
Understanding of product analytics and growth frameworks
Strong problem-solving and structured thinking ability
Excellent communication and data storytelling skills
Experience Range:
6 8 Years
Education Qualification:
Bachelors Degree (Engineering Statistics Mathematics or related field preferred)
Benefits
About Conversive (SMS Magic):
Welcome to Conversive (SMS Magic) a leading conversational AI platform helping businesses create AI-first customer engagement experiences across Sales Service and Marketing.
We serve a global customer base across North America Europe and APAC with strong compliance and consent management capabilities that ensure data privacy and security.
At Conversive we operate in a fast-paced high-growth SaaS environment where ownership curiosity and problem-solving define success. This role offers strong visibility with leadership and the opportunity to influence revenue directly customer experience and product decisions.
Our commitment to every customer is:
We will deliver the most advanced simple-to-use messaging platform available so you can focus on the personal touch that sets you apart from your competition.
If you are passionate about turning data into business impact we would love to work with you.
SMS Magic is committed to inclusiveness fairness and accessibility. We encourage all qualified candidates to apply.
Read more about us at:
are an ISO 27001:2013 compliant organization and emphasise information security for our clients.
Required Skills:
Desired Skills: Experience in SaaS / CPaaS / CRM / Marketing Automation domains Exposure to conversational or customer engagement analytics Knowledge of Python or R for data analysis Understanding of product analytics and growth frameworks Strong problem-solving and structured thinking ability Excellent communication and data storytelling skills
Company Industry
IT Services and IT Consulting
Key Skills
- Databases
- Data Analytics
- Microsoft Access
- SQL
- Power BI
- R
- Tableau
- Data Management
- Data Mining
- SAS
- Data Analysis Skills
- Analytics
