Web Marketing Intern Digital Experience and Analytics

Dallas, IA - USA

Monthly Salary: Not Disclosed

Posted on: 17 hours ago

Vacancies: 1 Vacancy

Job Summary

Description

Change the world. Love your job.
About the job:
The digital experience operations and analytics team at TI is responsible for the collection of data to deliver actionable insights and operationalize those actions into a positive digital experience for the customer via sales automation marketing automation personalization and segmentation.

This internship is geared towards individuals who have an interest in:

Leveraging data to guide the creation and optimization of sales and marketing programs to drive business roadmaps.
Improving how we collect join and analyze data across our customer touch-points such as and promotional content.
Developing an understanding of how to use the Customer Data Platform (CDP) and other marketing technology to create audience segments and deliver a customer-focused experience across digital channels.
Enabling fast reporting by building an ecosystem that allows for quick access to valuable insights and training teams to use this ecosystem effectively.
Analyzing key performance indicators to provide improvement recommendations for sales and marketing programs.
Experimenting to find the best approach looking for innovative solutions and challenging the status quo

Texas Instruments will not sponsor job applicants for visas or work authorization for this position.

Qualifications

Minimum Requirements:

Pursuing a Bachelors or Masters degree in Marketing Marketing Research& Analytics Management Information Systems (MIS) Digital Marketing Analytics Web Design& Development User Experience Design Technical Communications Engineering or Computer Science with focus in marketing or related degree.
Cumulative 3.0/4.0 GPA or higher

Preferred qualifications:

Experience or basic proficiency with high-level programming languages (python Java)
Experience or basic proficiency with SQL and BI tools (Tableau Power BI Looker)
Experience or basic proficiency with martech platforms (CDPs ESPs CRMs Marketo Eloqua)
Internship experience in a similar field
Strong analytical skills and curious mindset
Capable of multi-tasking and handling conflicting priorities
Motivated self-starter with the ability to work independently while effectively communicating progress updates vertically and laterally
Ability to communicate complex topics to variety of stakeholders
Can make progress in an ambiguous environment

Required Experience:

Intern

DescriptionChange the world. Love your job.About the job:The digital experience operations and analytics team at TI is responsible for the collection of data to deliver actionable insights and operationalize those actions into a positive digital experience for the customer via sales automation marke...

Description

This internship is geared towards individuals who have an interest in:

Leveraging data to guide the creation and optimization of sales and marketing programs to drive business roadmaps.
Improving how we collect join and analyze data across our customer touch-points such as and promotional content.
Developing an understanding of how to use the Customer Data Platform (CDP) and other marketing technology to create audience segments and deliver a customer-focused experience across digital channels.
Enabling fast reporting by building an ecosystem that allows for quick access to valuable insights and training teams to use this ecosystem effectively.
Analyzing key performance indicators to provide improvement recommendations for sales and marketing programs.
Experimenting to find the best approach looking for innovative solutions and challenging the status quo

Texas Instruments will not sponsor job applicants for visas or work authorization for this position.

Qualifications

Minimum Requirements:

Pursuing a Bachelors or Masters degree in Marketing Marketing Research& Analytics Management Information Systems (MIS) Digital Marketing Analytics Web Design& Development User Experience Design Technical Communications Engineering or Computer Science with focus in marketing or related degree.
Cumulative 3.0/4.0 GPA or higher

Preferred qualifications:

Experience or basic proficiency with high-level programming languages (python Java)
Experience or basic proficiency with SQL and BI tools (Tableau Power BI Looker)
Experience or basic proficiency with martech platforms (CDPs ESPs CRMs Marketo Eloqua)
Internship experience in a similar field
Strong analytical skills and curious mindset
Capable of multi-tasking and handling conflicting priorities
Motivated self-starter with the ability to work independently while effectively communicating progress updates vertically and laterally
Ability to communicate complex topics to variety of stakeholders
Can make progress in an ambiguous environment

Required Experience:

Intern

Key Skills

Graphic Design
Marketing
Google Docs
Google AdWords
MailChimp
Adobe Creative Suite
Hootsuite
Microsoft Powerpoint
Adobe Photoshop
Social Media Management
Wordpress
Writing Skills

Apply Now

About Company

Texas Instruments

Why TI? Engineer your future. We empower our employees to truly own their career and development. Come collaborate with some of the smartest people in the world to shape the future of electronics. We're different by design. Diverse backgrounds and perspectives are what push innovation ... View more

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