Manager Media Channel Activation (Memphis, TN)
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Job Location:
Memphis, TN - USA
Monthly Salary:
Not Disclosed
Posted on:
Yesterday
Vacancies:
1 Vacancy
Job Summary
AtALSACyou do more than make a living; you make a difference.
We like people who are differentbecause were different too. As one of the worlds most iconic and respected nonprofits we know what its like to stand out. Thats why were looking at you. Your background perspective and desire to make an impact set you apart. As we work to help St. Jude cure childhood cancer were calling on the game-changers innovators and visionaries to join our family. Not just for the kids of St. Jude but also for you. Because at ALSAC we develop and celebrate our employees. So bring your whole authentic self and become part of our shared mission: Finding cures. Saving children.
Job Description
The Manager Media Channel Activation leads a team of Media Buyers to build a bestinclass inhouse media operation within their assigned channel vertical. This role transforms highlevel media strategy into flawless channel activationowning execution from campaign setup and QA through optimization delivery and performance reporting. As a channel SME this leader influences strategic planning through datadriven insights and continuous improvement recommendations.
Essential Job Functions
1. People Leadership & Team Development
- Foster an inclusive environment where team members feel supported and empowered to do their best work.
- Guide team members in professional development goalsetting and skill growth through consistent actionable feedback.
- Hold the team accountable to deadlines and deliverables ensuring seamless coordination across internal and external partners.
- Provide ongoing training on best practices emerging trends media principles and industry developments.
- Partner with Media Leads to support a competitive hiring process and maintain a strong talent pipeline aligned with organizational needs.
2. Channel Ownership & Performance Accountability
- Own performance for TV & Programmatic ensuring campaigns meet or exceed objectives.
- Oversee budget allocation across platforms and line items optimizing for efficiency and impact.
- Identify opportunities for advanced platform features alphas/betas and emerging adtech capabilities.
- Monitor evolving trends tools and marketplace shifts across biddable media applying insights in partnership with performance teams.
3. Strategic Partnership & Scenario Planning
- Partner with Media Leads on channel forecasting budgeting and pacing.
- Research and recommend innovative media solutions that enhance the overarching Paid Media Strategy.
- Lead scenario planning and rapidresponse modeling for incremental investments or realtime opportunities.
4. Insights Reporting & Executive Representation
- Coach team members to produce actionable datadriven insights grounded in performance results.
- Represent channel health performance narratives and optimization recommendations in executivelevel settings.
- Serve as the organizational SME for channelspecific activation trends and advancement.
5. Operational Excellence & Ad Quality Management
- Oversee trafficking QA and final signoff for all campaign builds ensuring flawless execution.
- Maintain strict adherence to brand safety frequency management quality standards and platform compliance.
- Build and sustain relationships with external partners (publishers platforms adtech vendors).
- Advance best practices in bidding pacing budgeting ad operations and reporting frameworks.
6. Workflow & Project Management
- Collaborate with Media Leads to understand workload projections and adjust timelines for optimal delivery.
- Lead recurring channelfocused meetings providing clear documentation and performance recaps.
- Ensure visibility into project status blockers and opportunities across the team.
Job Requirements
- 6 years executing Programmatic campaigns within DSPs (DV360 and Verizon Media required additional DSPs a plus)
- 2 years managing a team of at least 34 media professionals.
- Strong balance of analytical and strategic thinking.
- Ability to understand and activate holistic digital media strategies.
- Proficiency with advanced analytics attribution modeling and interpreting large datasets to drive performance.
- Handson leadership style with the ability to coach team members while stepping in as a practitioner when needed.
- Highly collaborative with strong organizational delegation verbal and written communication skills.
- Strong understanding of Programmatic inventory including PMP and Open Exchange optimization strategies.
- Expertise in Linear TV operations agency principles and emerging CTV/OTT environments including measurement and optimization.
- Proven ability to translate complex Programmatic TV and CTV concepts into actionable training and guidance for handsonkeyboard teams.
This position will be based at our national executive office in Memphis TN and eligible for hybrid working schedule.
Benefits & Perks
The following Benefits & Perks apply to Full-Time Roles Only.
Were dedicated to ensuring children and their families have every opportunity to enjoy lifes special moments. Were also committed to giving our staff excellent benefits so they can do the same.
- Core Medical Coverage: (low cost low deductible Medical Dental and Vison Insurance plans)
- 401K Retirement Plan with 7% Employer Contribution
- Exceptional Paid Time Off
- Maternity / Paternity Leave
- Infertility Treatment Program
- Adoption Assistance
- Education Assistance
- Enterprise Learning and Development
- And more
ALSAC is an equal employment opportunity employer.
ALSAC does not discriminate against any individual with regard to race color religion sex national origin age sexual orientation gender identity transgender status disability veteran status genetic information or other protected status.
No Search Firms:
ALSAC does not accept unsolicited assistance from search firms for employment opportunities. All resumes submitted by search firms to any ALSAC employee or ALSAC representative via email the internet or in any form and/or method without being contacted and approved by our Employee Experience team and without a valid written search agreement in place will result in no fee being paid if a referred candidate is hired by ALSAC.
Required Experience:
Manager
Key Skills
- Digital Marketing
- Marketing
- Google Analytics
- Google Docs
- Facebook Advertising
- Google AdWords
- Google Marketing Platform
- Google Ads
- Media Buying
- Media Planning
- Social Media Management
- DoubleClick
About Company
A leading children’s hospital, St. Jude treats the toughest childhood cancers and pediatric diseases. Learn about patient referrals, and donate so families never receive a bill for treatment, travel, housing or food.
