Country Brand Lead Vydura (Temporary)
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Job Location:
Monthly Salary:
Posted on:
23 hours ago
Vacancies:
1 Vacancy
Job Summary
Sr. Country Brand Lead Vydura
Role summary
In the Migraine area Pfizer MI is fully focused on Vydura as a strategic brand currently in-line and evolving with new indications and lifecycle expansion this context the marketing team is seeking a Senior CBL who will lead the endtoend commercial strategy for the Vydura franchise driving brand growth across current and future indications. This role will be responsible for defining and executing the longterm vision translating medical and market insights into differentiated value propositions and ensuring excellence in launch planning and execution for upcoming indications in close collaboration with crossfunctional teams.
Role responsibilities:
Development and execution of the brands operational plan through best-in-class customer strategies that meet business needs in the country and are aligned with Global strategies
Responsible for brands growth and associated revenues by managing risks identifying opportunities and making timely decisions that maximize business potential.
Develops customer focused strategies/initiatives and seeks customer and market insights through direct customer contact at 1:1s meetings and congresses.
Drives and implements compliant customer facing activities (speaker programs symposia ad boards) which are aligned with local customer needs and marketplace insights.
Identifies relevant opinion leaders medical societies cooperative and study groups and uses this core stakeholder group to form the basis of local strategic and tactical initiatives.
Accountable for the planning spending and controlling local budget as agreed for areas of responsibility
Coordinates and closely collaborates with Global and International Commercial Office teams and locally: Medical Health & Value BAI Regulatory PAGs Comms Trade&tenders and Corporate Affairs colleagues to ensure alignment on brands strategy and project implementation
Partners with Supply and PGS colleagues to support the complex supply chain management ensuring accuracy of estimated demand and timely availability of the products to minimize stock outs write offs and maintain a patients first approach
Grants an optimal collaboration with commercial teams including: MI Sales force Private sales force HCPs HRDs and Pharma HRDs
QUALIFICATIONS:
6 years of experience in pharmaceutical marketing with demonstrated experience in managing sizeable assets.
Hospital expertise will be valuable
Proven record in project management and delivering on budget and time including knowledge of country implementation costs
Strong collaboration/relationship-building skills and ability to engage across multiple functions
Strong analytical skills ability to synthesize and evaluate information draw conclusions and make recommendations
Knowledge of compliance norms policies and procedures.
A self-motivated highly enthusiastic individual with a innovative and creative mindset
Fluency in written and spoken English
Bachelors degree is required Postgraduate (MBA) preferred
Candidate demonstrates a breadth of diverse leadership experiences and capabilities including: the ability to influence and collaborate with peers develop and coach others oversee and guide the work of other colleagues to achieve meaningful outcomes and create business impact
#LI-PFE
Purpose
Breakthroughs that change patients lives... At Pfizer we are apatient centric company guided by our four values: courage joy equity and excellence. Our breakthrough culture lends itself to our dedication to transforming millions of lives.
Digital Transformation Strategy
One bold way we are achieving our purpose is through our company wide digital transformation strategy. We are leading the way in adopting new data modelling and automated solutions to further digitize and accelerate drug discovery and development with the aim of enhancing health outcomes and the patient experience.
Flexibility
We aim to create a trusting flexible workplace culture which encourages employees to achieve work life harmony attracts talent and enables everyone to be their best working start the conversation!
Equal Employment Opportunity
We believe that a diverse and inclusive workforce is crucial to building a successful business. As an employer Pfizer iscommitted to celebratingthisin all itsforms allowing for us to be as diverse as the patients and communities we serve. Together we continue to build a culture that encourages supports and empowers our employees.
Disability Inclusion
Our mission is unleashing the power of all our people and we are proud to be a disability inclusive employer ensuring equal employment opportunities for all candidates. We encourage you to put your best self forward with the knowledge and trust that we will make any reasonable adjustments to support your application and future career. Your journey with Pfizer starts here!
Se valorarán las candidaturas que puedan aportar certificados oficiales de discapacidad.
Marketing and Market Research
Key Skills
- Digital Marketing
- Marketing
- Management Experience
- Profit & Loss
- Analysis Skills
- Microsoft Powerpoint
- Market Research
- Project Management
- Product Management
- P&L Management
- Product Development
- Branding
About Company
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