Social Media Manager, Blink
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Job Location:
Hawthorne, NV - USA
Monthly Salary:
Not Disclosed
Posted on:
8 days ago
Vacancies:
1 Vacancy
Department:
Job Summary
The Social Media Manager role oversees execution across Blinks owned organic social media channels leveraging AI-powered tools and data-driven insights to optimize content creation publishing and performance. This role combines strategic thinking with hands-on execution using emerging technologies to scale community engagement automate workflows and deliver measurable business impact.
Key job responsibilities
Social Channel Development & Execution:
- Lead day to day operations of organic social media channels
- Identify and optimize platform-specific content strategies for maximum reach and engagement
- Lead competitive analysis and trend monitoring across social landscape
- Define and track KPIs for measuring social media effectiveness
Content Creation & Management:
- Manage content calendar development scheduling and publishing across all platforms
- Lead development of platform-specific organic content (text image video stories)
- Support content development and strategy for social commerce channels including TikTok Lives and TikTok Shop in partnership with sales teams
- Ensure consistent brand voice and messaging across all content
- Support external vendor content creation and planning
- Drive creative innovation and best practices across platforms
Community Engagement:
- Develop and execute comprehensive community management strategy across Instagram TikTok YouTube and Facebook
- Lead day-to-day community engagement leveraging AI-powered response suggestions and sentiment monitoring
- Identify and create engagement opportunities through proactive community outreach
- Build and maintain relationships with key community members and brand advocates
- Monitor and optimize community health metrics and engagement rates
Analytics & Performance Optimization:
- Develop and maintain reporting frameworks enhancing and iterating with AI
- Monitor and analyze organic social media performance metrics
- Provide actionable insights and optimization recommendations
- Use AI-powered social listening tools to track brand sentiment and conversations
- Present strategic findings and recommendations to leadership
Cross-Functional Leadership:
- Partner with marketing teams (paid media PR brand product) to support integrated campaigns and sales
- Collaborate with sales and customer service for social support initiatives
- Guide content strategy across teams and channels
- Mentor team members on social best practices and execution
- Drive alignment across stakeholders and workstreams
- 4 years of marketing experience
- Experience using data and metrics to drive actionable insights at scale
- Experience coordinating cross-functional inputs meeting deadlines and effectively managing competing priorities
- Proven track record of growing social channels and driving measurable business outcomes
- Experience with or strong interest in leveraging AI tools for content creation analytics and workflow automation
- Experience with social media management platforms analytics tools and AI-powered marketing technologies
- Strong understanding of platform algorithms trend spotting content optimization and community building
- Track record of process innovation and efficiency improvements through technology adoption
- Familiarity with generative AI platforms for marketing applications
- Background in A/B testing and performance experimentation
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees supervisors and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees supervisors and staff to ensure exceptional customer service; and follow all federal state and local laws and Company policies. Criminal history may have a direct adverse and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above as well as the abilities to adhere to company policies exercise sound judgment effectively manage stress and work safely and respectfully with others exhibit trustworthiness and professionalism and safeguard business operations and the Companys reputation. Pursuant to the Los Angeles County Fair Chance Ordinance we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
Key job responsibilities
Social Channel Development & Execution:
- Lead day to day operations of organic social media channels
- Identify and optimize platform-specific content strategies for maximum reach and engagement
- Lead competitive analysis and trend monitoring across social landscape
- Define and track KPIs for measuring social media effectiveness
Content Creation & Management:
- Manage content calendar development scheduling and publishing across all platforms
- Lead development of platform-specific organic content (text image video stories)
- Support content development and strategy for social commerce channels including TikTok Lives and TikTok Shop in partnership with sales teams
- Ensure consistent brand voice and messaging across all content
- Support external vendor content creation and planning
- Drive creative innovation and best practices across platforms
Community Engagement:
- Develop and execute comprehensive community management strategy across Instagram TikTok YouTube and Facebook
- Lead day-to-day community engagement leveraging AI-powered response suggestions and sentiment monitoring
- Identify and create engagement opportunities through proactive community outreach
- Build and maintain relationships with key community members and brand advocates
- Monitor and optimize community health metrics and engagement rates
Analytics & Performance Optimization:
- Develop and maintain reporting frameworks enhancing and iterating with AI
- Monitor and analyze organic social media performance metrics
- Provide actionable insights and optimization recommendations
- Use AI-powered social listening tools to track brand sentiment and conversations
- Present strategic findings and recommendations to leadership
Cross-Functional Leadership:
- Partner with marketing teams (paid media PR brand product) to support integrated campaigns and sales
- Collaborate with sales and customer service for social support initiatives
- Guide content strategy across teams and channels
- Mentor team members on social best practices and execution
- Drive alignment across stakeholders and workstreams
- 4 years of marketing experience
- Experience using data and metrics to drive actionable insights at scale
- Experience coordinating cross-functional inputs meeting deadlines and effectively managing competing priorities
- Proven track record of growing social channels and driving measurable business outcomes
- Experience with or strong interest in leveraging AI tools for content creation analytics and workflow automation
- Experience with social media management platforms analytics tools and AI-powered marketing technologies
- Strong understanding of platform algorithms trend spotting content optimization and community building
- Track record of process innovation and efficiency improvements through technology adoption
- Familiarity with generative AI platforms for marketing applications
- Background in A/B testing and performance experimentation
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees supervisors and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees supervisors and staff to ensure exceptional customer service; and follow all federal state and local laws and Company policies. Criminal history may have a direct adverse and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above as well as the abilities to adhere to company policies exercise sound judgment effectively manage stress and work safely and respectfully with others exhibit trustworthiness and professionalism and safeguard business operations and the Companys reputation. Pursuant to the Los Angeles County Fair Chance Ordinance we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience qualifications and location. Amazon also offers comprehensive benefits including health insurance (medical dental vision prescription Basic Life & AD&D insurance and option for Supplemental life plans EAP Mental Health Support Medical Advice Line Flexible Spending Accounts Adoption and Surrogacy Reimbursement coverage) 401(k) matching paid time off and parental leave. Learn more about our benefits at CA Hawthorne - 120500.00 - 163000.00 USD annually
Required Experience:
Manager
Key Skills
- Marketing
- Google Analytics
- Photography
- Facebook Advertising
- Hootsuite
- Social Listening
- Content Development
- SEO
- Adobe Photoshop
- Social Media Management
- Copywriting
- Content Management
About Company
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