Associate Director,Strategic Planning

WPP Media

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profile Job Location:

Beijing - China

profile Monthly Salary: Not Disclosed
Posted on: 30+ days ago
Vacancies: 1 Vacancy

Job Summary

About WPP Media

WPP is the trusted growth partner for the worlds leading brands. With exceptional talent trusted data and intelligence and world-class partnerships all united by ourpioneeringagentic marketing platform WPP Open we help clients navigate change capture opportunity and deliver transformational growth.

WPP Media is WPPs AI-driven media operating unit bringing together media data and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence clients see exactly where how and why their media investment is working.

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Responsibilities of the role:

  • Develop and build relationships with clients bea trustedadvisor on account requirements.
  • Setviableobjectivesand KPIs and recommend/develop measurementmethodologyagainst all briefs.
  • Deployment of best-in-class digital implementation across clientportfolio.
  • Ensure projects/campaigns are tracked and measured based on agreed KPIs and media efficiencies.
  • Campaign strategy & planning and integration with the wider comms.
  • Assistin training & up-skilling of client account teams.
  • Managementextraction& interpretationof clients digital performance data.
  • Delivery of beyond-the-banner high value services including digitalworkshops;contentsolutions;performancemarketing;social & mobileprojects;competitor intelligence services.
  • Sharing ofbest practice with the wider Interaction community.
  • Conduct regular appraisals with designated team members.

Skills and Experience

AtWPP Media we believe in the power of our culture and our elevates us to deliver exceptional experiences for both our clients and each this role it will be critical to embraceWPP &WPP Mediassharedcorevalues:

  • BeExtraordinarybyLeading CollectivelytoInspire transformational Creativity.
  • Create anOpenenvironment byBalancing People and Client ExperiencesbyCultivating Trust.
  • LeadOptimisticallybyChampioning Growthand DevelopmenttoMobilize the Enterprise.

What you will need:

  • 6-7 years of digital experience (agency background preferred)
  • An independent self-driven individual withhighlyresponsible nature
  • Ability to work in a matrix organization managing complexity and challenges
  • Proventrack recordon the execution and development of digital strategies for clients
  • Experience in managing media briefs budgets and aligning digital strategy with global brand strategy
  • Chinese competency isa must(either Mandarin speaking or read/write Chinese if not spoken fluent Mandarin)
  • An understanding of China digital space is a major plus.

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Required Experience:

Director

About WPP MediaWPP is the trusted growth partner for the worlds leading brands. With exceptional talent trusted data and intelligence and world-class partnerships all united by ourpioneeringagentic marketing platform WPP Open we help clients navigate change capture opportunity and deliver transfor...
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