Director Public Affairs Heart Failure

JOB DESCRIPTION:

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare with leading businesses and products in diagnostics medical devices nutrition and branded generic medicines. Our 115000 colleagues serve people in more than 160 countries.

Working at Abbott

At Abbott you can do work that matters grow and learn care for yourself and family be your true self and live a full life. Youll also have access to:

• Career development with an international company where you can grow the career you dream of

• Employees can qualify for free medical coverage in our Health Investment Plan (HIP) PPO medical plan in the next calendar year

• An excellent retirement savings plan with high employer contribution

• Tuition reimbursement the Freedom 2 Save student debt program and FreeU education benefit - an affordable and convenient path to getting a bachelors degree

• A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune

• A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity working mothers female executives and scientists

The Opportunity

We are currently seeking a Director Public Affairs (Public Relations) for Abbotts global Heart Failure devices business based in Pleasanton California. This position will report to the Divisional Vice President Business Public Affairs who is located at the companys global headquarters in north suburban Chicago.

The Public Affairs director for Abbotts Heart Failure business has global responsibility for public relations internal and external communications activities and issues management for the business including key products like Abbotts HeartMate heart pump and the CardioMEMS pulmonary artery pressure monitoring system.

The successful candidate is passionate about health care and medical devices. Seeking a candidate who is a strong storyteller in consumer tech and health and has a proven-track record of driving top-tier media placements creating compelling internal and external content managing issues working with patient and professional associations and developing consumer and health technology brand PR programming. The candidate will be self-motivated and nimble thrive in a fast-paced dynamic environment and have experience in supporting and executing successful PR and communications programs in the US and internationally. Seeking a candidate with the ability to manage multiple projects across a matrixed organization work collaboratively with corporate groups and other PR teams/agencies and who has experience in managing issue and crises.

What Youll Work On

Job Responsibilities:

• Lead global PR and communications strategy for Abbotts Heart Failure business.

• Cultivate strong relationships with reporters in both industry trade media (health and medtech) and consumer media (business health) driving coverage in top-tier business financial and consumer media as well as trade journals. Maintain relationships with key contacts through thoughtful strategic engagement.

• Develop compelling consumer-focused storylines for Abbotts current products as well as future particular work with patients and their caregivers as well as doctors and hospitals to tell patient and innovation/technology stories.

• Develop integrated insights-led campaigns that help maintain and enhance Abbott as the leader in heart failure devices.

• Create multimedia content influencer paid/sponsored and social and digital strategies to complement and drive key PR campaigns. Bring to the table an understanding of todays communications environment and serve as an internal expert throughout the division.

• Identify and anticipate issues and work with appropriate functions to counsel management on reputation/business impact and influence business decision making process.

• Provide strategic counsel to marketing and commercial leaders internal/external partners and leadership on business-related efforts and initiatives.

• Partner with various stakeholders including regulatory affairs operations quality R&D HR government affairs investor relations legal finance and senior management.

• Set metrics to measure effectiveness of public relations and communications efforts.

• Coach senior divisional executives businesses regions and third-party spokespeople on delivery of key messages.

• This role will work in partnership with Public Affairs colleagues in regions and countries outside the U.S. support the development and execution of external public relations strategies and approaches for key product launches/filings key clinical and real-world data product awareness programs/outreach and influencer programs.

Required Qualifications

• Bachelors degree in journalism public relations communications business marketing or related field.

• 12 years of experience in public relations media relations and/or communications with a deep understanding of how to use external communications to enhance reputation.

• Experience working with and counseling senior management.

• Experience working on PR programs influencer/social media programs and issues in the U.S. and internationally.

• Consistent track record of excellent writing communications and project management skills.

Preferred Qualifications

• Experience in consumer healthcare and/or technology communications.

• Strong experience in developing compelling content for product communications and developing key positioning messaging toolkits.

• Strong contacts and working relationships with a variety of top-tier media. Proven ability in placing media stories and managing relationships with technology lifestyle consumer and business media.

• Experience with international media and media landscapes.

• Experience in working in a regulated environment.

• Able to achieve results while dealing with ambiguity discretion and a rapid pace of change.

• Experience in crisis communication and exhibits anticipatory thinking.

• Exhibits strong judgement and executive presence.

• Proven experience in leading digital social media and influencer projects to build brands.

• Understanding of how to work within a matrixed organization.

• Ability to communicate persuasively and influence others.

• Ability to form authentic and effective relationships both inside and outside the organization.

The base pay for this position is

In specific locations the pay range may vary from the range posted.

JOB FAMILY:

DIVISION:

LOCATION:

ADDITIONAL LOCATIONS:

WORK SHIFT:

TRAVEL:

MEDICAL SURVEILLANCE:

SIGNIFICANT WORK ACTIVITIES:

Director